Malangizo Olembera Zolemba Zoyenda Zoyendetsa Zogulitsa

whitepapers

Mlungu uliwonse ndimatsitsa mapepala ovomerezeka ndikuwerenga. Pomaliza, mphamvu ya pepala loyera imayesedwa, osati kuchuluka kwa zotsitsidwa, koma ndalama zomwe mwapeza posindikiza. Olemba ena amaposa ena ndipo ndimafuna kugawana malingaliro anga pazomwe ndimakhulupirira kuti zimapanga pepala loyera kwambiri.

  • Wolemba whitepaper imayankha nkhani yovuta ndi tsatanetsatane ndi deta yothandizira. Ndikuwona zoyera zina zomwe zikadakhala zolemba pamabulogu. Whitepaper sichinthu chomwe mukufuna chiyembekezo chopezeka mosavuta pa intaneti, ndizochulukirapo kuposa izi - kuposa zolemba za blog, zosakwana eBook.
  • Wolemba whitepaper amagawana zitsanzo kuchokera kwa makasitomala enieni, chiyembekezo, kapena zofalitsa zina. Sikokwanira kuti mulembe chikalata chonena za chiphunzitsochi, muyenera kupereka chitsimikizo.
  • Pepani ndi zokondweretsa. Zojambula zoyamba zimawerengeredwa. Ndikatsegula whitepaper ndikuwona Microsoft Clip Art, sindimatha kuwerenga. Zikutanthauza kuti wolemba sanatenge nthawi… zomwe zikutanthauza kuti mwina sanatenge nthawi yolemba, mwina.
  • Pepani ndi osagawidwa mwaulere. Ndiyenera kulembetsa. Mukugulitsa zidziwitso zanu kuti ndidziwe - ndipo muyenera kundiyambitsa kuti ndikhale mtsogoleri wa fomu yolembetsa. Mitundu Yotsika ikupezeka mosavuta pogwiritsa ntchito chida ngati omanga mawonekedwe pa intaneti. Ngati sindiri wotsimikiza pamutuwu, sindikanakhala ndikutsitsa whitepaper. Perekani tsamba lokhazikika lomwe limagulitsa whitepaper ndikusonkhanitsa zidziwitsozo.
  • Tsamba 5 mpaka 25 loyera ziyenera kukhala zokakamiza zokwanira kuti ndikuwoneni monga woyang'anira ndi gwero la ntchito iliyonse. Phatikizani mindandanda ndi malo ochezera kuti asangowerengedwa ndi kutayidwa. Ndipo musaiwale kusindikiza zidziwitso zanu, tsamba lanu, mabulogu ndi malo ochezera omwe ali mgulu laantchito.

Pali njira zingapo zopangira zoyera zokakamiza zokwanira kuyendetsa malonda.

  1. Transparency - Choyamba ndikufotokozera owerenga momveka bwino momwe mungathetsere vuto lawo mwatsatanetsatane. Tsatanetsatane ndiyotsirizira, makamaka, kotero amakuyitanirani kuti mudzasamalire vutoli m'malo mozichita nokha. Odzipangira okha adzagwiritsa ntchito chidziwitso chanu kuti achite pawokha…. osadandaula ... sadzakuyitanirani. Ndalemba mapepala angapo pakukhathamiritsa blog ya WordPress - palibe kuchepa kwa anthu omwe amandiimbira kuti ndiwathandize kutero.
  2. Zofunikira - Njira yachiwiri ndikupatsa owerenga anu mafunso ndi mayankho onse omwe amakupangitsani kukhala gwero lawo kuposa wina aliyense. Ngati mukulemba whitepaper pa "Momwe mungalembetsere Social Media Consultant" ndipo mumapatsa makasitomala anu mapangano otseguka omwe amatha kuchoka nthawi iliyonse… pangani gawo lanu la whitepaper pakukambirana mapangano! Mwanjira ina, thandizani ndikusewera pazomwe mungathe.
  3. Itanani kuchitapo kanthu - Ndadabwitsidwadi ndi kuchuluka kwa azizungu omwe ndawerenga pomwe ndimamaliza nkhaniyi ndipo sindikudziwa za wolemba, chifukwa chake ali oyenerera kulemba za mutuwo, komanso momwe angandithandizire mtsogolo. Kupereka mayankho omveka bwino mu pepala lanu loyera, kuphatikiza nambala yafoni, adilesi, dzina la akatswiri anu ogulitsa ndi chithunzi, masamba olembetsa, ma adilesi amaimelo… onsewa adzalimbikitsa kutembenuza owerenga.

3 Comments

  1. 1

    Mfundo zazikulu, Doug. Ndapezanso kuti makampani ambiri omwe amayesa kugwiritsa ntchito mapepala oyera kuti athandizire kugulitsa amasiya zinthu ziwiri zofunika kwambiri. Choyamba, kodi akufotokozera vuto lomwe limangokhala lopweteka pazomwe amapereka ngati malonda kapena ntchito, ndipo chachiwiri, nchiyani chimawapangitsa kukhala osiyana? Osati zabwinoko. (Wogula amasankha izi, ngakhale wogulitsa anganene kangati).

  2. 2

    @freighter, sindikuvomereza kuti muyenera kufotokozera kusiyana kwanu - koma palibe amene amakhulupirira moona mtima kampani ponena kuti ndi osiyana. Ndi chifukwa chake ndikofunikira kukhazikitsa uthenga woyenerera mwa whitepaper. Pofotokozera ziyeneretsozo, mutha kusiyanitsa nokha!

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