Njira 5 Makanema Otanthauzira Makanema Amaonjezera Kuchita Kwotsatsa Kogwira Ntchito

pangani makanema ojambula pamaneti

Tikamanena kanema yakhala gawo lofunikira pamoyo wathu watsiku ndi tsiku, sitikuseka. Timawonera makanema apa intaneti tsiku lililonse pamakompyuta athu, mafoni komanso ma Smart TV. Malinga ndi Youtube, maola omwe anthu amakhala akuwonera makanema akwera ndi 60% pachaka!

Mawebusayiti omwe amangotengera zolemba zawo ndi achikale, ndipo siife tokha amene timanena izi: Google ndi! Makina osakira # 1 padziko lapansi amaika patsogolo makanema, omwe ali ndi 53x mwayi wina yowonekera patsamba lake loyamba kuposa tsamba lolemba. Malinga ndi Kusanthula kwa Cisco, pofika 2018 kanema ipanga 79% yamagalimoto onse paintaneti, kuchokera pa 66% yapano. Amabizinesi ayenera kukhala okonzeka kuyambira pomwe makanema apaintaneti sichichedwa kubwerera posachedwa.

Mogwirizana ndi chodabwitsa ichi, makanema ojambula omasulira akhala icing pa keke yamtundu uliwonse wotsatsa pa intaneti. Tsiku lililonse makampani ochulukirapo (zopangidwa zazikulu ndi zoyambira) amagwiritsa ntchito kanema pamakampeni awo otsatsa, chifukwa cha magwiridwe antchito awo pakusintha ndikudina mitengo, pakati pazinthu zina zambiri zotsatsa.

Kanema Wofotokozera Ndi Chiyani?

An Wofotokozera Kanema ndi kanema wamfupi yemwe amafotokozera malingaliro abizinesi kudzera munkhani yowoneka bwino. Ngati chithunzi chili choyenera mawu chikwi, makanema ndi ofunika mamiliyoni - kupereka njira yosangalatsa yolola alendo kuti azimvetsetsa zomwe mukugulitsa kapena ntchito zanu.

Nayi kanema wofotokozera waposachedwa yemwe tidapanga pa Cord Blood Banking, mutu wovuta kwambiri kumveka mophweka pogwiritsa ntchito kanema wofotokozera:

Pali mitundu yonse yamavidiyo ofotokozera omwe akupezeka - kuyambira makanema osavuta oyera mpaka makanema ojambula a 3-D. Pano pali chidule cha mitundu yamavidiyo ofotokozera.

Chifukwa chiyani mavidiyo ofotokozera kupanga kusiyana mumsika wotsatsa wambiri? Tiyeni titsatire njira zachizolowezi za kutsatsa kwakanthawi kuti tiwone momwe Wofotokozera Kanema zitha kulimbikitsa malonda anu pogwiritsa ntchito zenizeni:

Makanema Otanthauzira Amakopa Alendo Kutsamba Lanu

Limodzi mwamavuto akulu pamabizinesi ambiri paintaneti ndi momwe mungakopere alendo obwera pa intaneti patsamba lawo, mwanjira ina, momwe mungakhalire pamasamba oyamba a Google. Tikudziwa kuti makanema kapena masamba omwe ali ndi makanema ali ndi mwayi wabwino kwambiri woti adzalembedwe patsamba loyamba lazotsatira pazamasamba. Mwachidule, ndizosavuta kukumba ndikugawana - kuwapangitsa kukhala azomwe angakwaniritse kusanja kwanu konse.

Mavidiyo ndi chida chosabisa chinsinsi cha SEO (kukhathamiritsa kwa makina osakira). Nzeru za Google kwakhala kuti zapeza zinthu zothandiza komanso zosangalatsa pa intaneti kwa iwo; ndipo amazindikira kuti ofufuza amakonda makanema omwe amatha kusangalatsa komanso kuphunzitsa. Ichi ndichifukwa chake Google mwanzeru imapatsa mphotho mawebusayiti omwe ali ndi makanema ndikuwasanja. Makina osakira amawonera kanema ngati imodzi mwamagawo osangalatsa kwambiri pazomwe zili pa intaneti ndipo cholinga chake ndi kukhutitsa ogwiritsa ntchito powonetsa makanema koyamba pazotsatira zakusaka. Ndizosadabwitsa kuti ndichifukwa chiyani Google idagula Youtube, malo ochezera omwe amayendetsedwa ndi makanema omwe ndi makina osakira # 2 ogwiritsa ntchito kwambiri padziko lonse lapansi.

Ubwino wina wamavidiyo ofotokozera otsatsira ndi awo kugawana. Kanema ndizosavuta kwambiri pa intaneti kuti zikule pazanema, pomwe pali ma 12x ochulukirapo kuposa maulalo ndi mawu ophatikizidwa. Ogwiritsa ntchito Twitter amagawana makanema 700 mphindi iliyonse, ndipo pa Youtube opitilira maola 100 amajambulidwa nthawi yomweyo.

Malinga ndi Facebook, anthu opitilira 50% omwe amabwerera ku Facebook tsiku lililonse ku US amawonera kanema umodzi tsiku lililonse ndipo 76% ya anthu aku US omwe amagwiritsa ntchito Facebook amati amakonda kupeza makanema omwe amaonera pa Facebook. Pokhala ndi kanema wofotokozera patsamba lanu, kuthekera kwanu kuti mupezeke ndikugawana ndi omvera kumawongoleredwa bwino mukamagwiritsa ntchito makanema.

Koma dikirani, pali zambiri.

Makanema Otanthauzira Amasintha Alendo Kukhala Otsogola

Chabwino, tsopano popeza mwawonjezera maulendo anu ndi kanema wofotokozera, mutha kusintha bwanji alendowo kukhala otsogola? Makanema ofotokozera amalola mtundu wanu kutero perekani mawu abwino nthawi iliyonse. Ndipo nthawi ndichinthu chofunikira kwambiri. Anthu ambiri amakhala ndi chidwi chopezeka pawebusayiti pafupifupi masekondi 8, kutsika kuposa chidwi cha nsomba ya golide! Kuti mutenge chidwi cha alendo anu, muyenera kupereka uthenga wanu mwachangu komanso moyenera. Sikuti amangowakopa, koma amawapangitsanso kuti azikhala motalikirapo kuti amvetsetse zomwe mukufuna kuchita.

Kanema wofotokozera yemwe adaikidwa pamwamba pa khola patsamba lanu lofikira amachititsa kuti maulendo awonjezeke Kuchokera pamasekondi oyambira 8 mpaka mphindi 2 pafupifupi. Uku ndikulimbikitsidwa kwa 1500% pachiwonetsero! Ndipo ndi nthawi yokwanira kuti kanemayo apereke uthenga wanu ndikuyendetsa omvera anu kuti achitepo kanthu. Kugwiritsa ntchito mayitanidwe ogwira ntchito muvidiyo yanu kumatha kuyendetsa alendo kuti alembetse nawo nkhani zamakalata, kulembetsa kuyeserera kwaulere, kufunsa kufunsa, kapena kutsitsa eBook. Makanema amasintha alendo kukhala otsogolera oyenerera.

Kodi zotsogola izi zigula malonda anu kapena ntchito chifukwa cha kanema wofotokozera?

Makanema Otanthauzira Amasintha Makonda Kukhala Makasitomala

Takhala tikudziwitsa kale momwe makanema otsatsa otsatsa amakopa alendo ndikuwatsogolera, chifukwa chake tsopano tafika pa ziwerengero zomwe zimakhala zofunika kwambiri pakampani iliyonse yapaintaneti: malonda.

Kanema wofotokozera ndi chida chothandizira kuchepetsa kutayika kwa makasitomala mwa kuwonjezera ndi kusunga alendowo ndikuwatsogolera manambala panjira yolengeza yotsatsa. Koma zimatha bwanji? Chabwino, mphamvu yotenga mbali ya kanema wofotokozera imatha kufikira omvera anu pamilingo yambiri! Nazi zitsanzo:

Mafotokozedwe Akafukufuku Wakanema

Maso openga, ntchito yopangidwa ndi Hiten Shah ndi Neil Patel, idakulitsa kutembenuka ndi 64% ndikupanga $ 21,000 ya ndalama zowonjezera pamwezi pomwe adayika kanema wofotokozera patsamba lawo lofikira. Iyi ndi kanema wawo:

Dropbox adapanga kuwonjezeka kwa 10% kuchokera pa kanema wawo wofotokozera, ndikupanga $ 50 miliyoni mu ndalama zowonjezera mu 2012 mokha. Zosangalatsa, hu?

Mavidiyo Otanthauzira Amasintha Makasitomala kukhala Olimbikitsa

Chifukwa chake tili pano gawo lomaliza. Muli ndi makasitomala omwe agula kale malonda anu kapena ntchito, ndipo amawakonda! Chifukwa chake, kanema wofotokozera angathandize bwanji kuwapanga kukhala otsogola?

Ngati makasitomala amakonda malonda anu kapena ntchito yanu (ndipo bwanji sangatero, sichoncho?), Atha kugawana kanema wanu wofotokozera m'malo ochezera a pa intaneti ngati Facebook, Twitter kapena Youtube, kufalitsa uthengawu kwa anzawo ndi anzawo (don Khalani amanyazi, ndipo afunseni kuti agawane nawonso).

Kanema wofotokozera ndi zomwe zitha kugawidwa kwambiri pa intaneti, ndipo ndizomwe zimapangitsa kuti zikhale zabwino kwambiri kwa makasitomala anu kuti azikulimbikitsani kudzera munjira zawo zapa media. Mwachitsanzo, nayi kanema wofotokozera yemwe wafika maulendo pafupifupi 45 pa Youtube kokha:

Makanema ofotokozera ndiwothandiza pakusintha makasitomala anu kukhala gulu, nawonso! Tikuzindikira kuti kutsatsa pakamwa ndi njira imodzi yothandiza kwambiri kutsatsa pa intaneti - ndikupereka kanema kwa makasitomala anu kuti agawane za bizinesi yanu amawapatsa mphamvu kuti agawane ndikukuthandizani mwachangu komanso mosavuta.

Onani Mbiri Yathu Pezani Mtengo Wanu

Ngakhale kuti ndalamazo sizongopitilira nkhani, infographic kapena pepala loyera, kanema wofotokozera amatha kugwiritsidwa ntchito kwa asing'anga, komanso masamba angapo komanso masamba obwera patsamba lanu. Izi zimaphatikizira kuthekera kwake kuyendetsa ndikusintha alendo - ndikupereka chiwongola dzanja chachikulu pazogulitsa.

4 Comments

  1. 1

    Ndimagwirizana ndi 100% momwe makanema ofotokozera aliri ofunikira. Ndangoyambitsa kampani yanga ndikuyembekeza sindichedwa kuti ndilowe mu bizinesi 🙂
    Ndiwonetsa makasitomala anga amtsogolo izi ngati akandifunsa chifukwa chake makanemawa ndi ofunikira. Zikomo!

  2. 2
    • 3

      Moni Jason,

      Sindikutsimikiza kuti kukula kwake ndikofunikira monga script. Wazojambula zimakuthandizani kuti mufotokoze nkhani momwe mungafune kuuzidwa - osakhala ndi nthawi ndi ndalama zokhazikitsira makanema, ochita zisudzo, ndi zina zambiri. Ndikuwonjezera kuti makanema ojambula a 3D, pokhapokha atachita bwino kwambiri, angawoneke ngati osachita bwino. Tsoka ilo, anthu amagwiritsa ntchito Pstrong komanso makanema ojambula bwino kwambiri a 3D… ngati simungafanane ndi khwalaloli, mwina sizingayende bwino.

      Doug

  3. 4

    Kodi ndingagwiritse ntchito bwanji izi ngati malo ochezera omwe chiyembekezo chidzaitanidwe.

    Kodi mumapanga bwanji zikwangwani zoyenera ndipo wogula kapena bizinesi angatengere kampaniyo chidwi chojambula poyerekeza ndi kupanga moyo weniweni ndi ochita zisudzo

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