Kusintha Kwama digito: Ma CMOs ndi ma CIO Akakumana, Aliyense Amapambana

Kusintha kwa digito kunachulukitsa mu 2020 chifukwa kunayenera kutero. Mliriwu udapangitsa kuti pakhale njira zotsutsana ndi anthu pakukonzanso kafukufuku wazogulitsa pa intaneti ndikugula mabizinesi ndi ogula chimodzimodzi. Makampani omwe analibe digito yolimba adakakamizidwa kuti apange imodzi mwachangu, ndipo atsogoleri amabizinesi adasunthira kuti azigwiritsa ntchito njira yolumikizirana ndi digito yomwe idapangidwa. Izi zinali zowona mu malo a B2B ndi B2C: Mliriwu ukhoza kupititsa patsogolo njira zosinthira digito

Kuganizira B2B Kutsatsa Kufikira? Nazi Momwe Mungasankhire Makampeni Opambana

Pamene amalonda amasintha makampeni kuti athane ndi mavuto azachuma ochokera ku COVID-19, ndikofunikira kuposa kale kudziwa momwe mungasankhire opambana. Zoyeserera zokhudzana ndi ndalama zimakupatsani mwayi wogawa ndalama moyenera.

Mu 2018, Zambiri Zidzalimbikitsa Zachuma

Chiyembekezo cha luntha lochita kupanga (AI) chomwe chingasinthe chilichonse chomwe chinapanga mphekesera mu malonda mu 2017, ndipo izi zipitilira mu 2018 ndi zaka zikubwerazi. Zatsopano monga Salesforce Einstein, AI woyamba wa CRM, adzapatsa akatswiri ogulitsa malingaliro omwe sanachitikepo pazosowa zamakasitomala, othandizira othandizira kuthana ndi mavuto makasitomala asanawazindikire ndikulola kutsatsa kusanja zokumana nazo pamlingo womwe sizinali zotheka kale. Izi zikuwongolera kutsogolo kwa a

Vumbulutso 4 Mutha Kuululira ndi Salesforce Data

Amati CRM imangothandiza monga momwe zilili. Mamiliyoni ogulitsa amalonda amagwiritsa ntchito Salesforce, koma owerengeka ndi omwe amamvetsetsa bwino zomwe akukoka, ma metriki oti ayese, amachokera kuti, komanso momwe angadalire. Pamene kutsatsa kukupitilizabe kuyendetsedwa ndi deta, izi zimalimbikitsa kufunika kodziwa zomwe zikuchitika kumbuyo ndi Salesforce, komanso zida zina. Nazi zifukwa zinayi