David BoiceNkhani za Martech Zone
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Imani Patching CX: Chifukwa Chiyani Kuphatikiza Ndi Mulingo Watsopano
Tech stacks nthawi zambiri amayamba ndi zolinga zabwino, koma kawirikawiri ndizokwanira. Ndawonapo nkhani yomweyi ikuchitika m'makampani ambiri-kuyambira ndi makina oyambira, kenako ndikuyika chida chatsopano chotsatsa, ma chatbot a…
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Martech Spend Yawonongeka ndi 60%: Nayi Momwe Mungapindulire Mu 2025
Woyang'anira wamkulu amalowa mu boardroom akudziwa pafupifupi magawo awiri mwa atatu a bajeti ya martech ya chaka chatha sichinatembenuzidwe kukhala ndalama. Zilolezo zosagwiritsidwa ntchito kuchokera kuzinthu zaukadaulo, mayankho osaphatikizidwa bwino, ndi mapaipi a data amasiye asandutsa nsanja zomwe zidalonjeza kale kukhala zotulutsa zopanda phindu.…
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Kusintha Makasitomala Kukhala Makasitomala: Yakwana Nthawi Yoti Muganizirenso Njira Yanu Yotsogola
Mapaipi otsogola (LeadGen) amatha kuwoneka owoneka bwino pa dashboard, koma mitengo yoyandikira pamapeto pake idzawonetsa kufooka kulikonse. Ochepa chabe mwa omwe amalumikizana nawo amakhala makasitomala olipira, vuto silimakonda kutsatsa kapena kuchuluka kwa malonda;…