Chitani-Zolinga: Cholinga Chomangidwa, SaaS, Kutsatsa Kwama Cloud

chitani papulatifomu yotsatsa

Kutsatsa kwamakono ndi kutsatsa kwadijito. Kukula kwake kumatambasula njira zochulukirapo komanso zochulukirapo, njira zotsogola ndi njira zophunzitsira, komanso kukhathamiritsa kwamakasitomala ndi mapulogalamu othandizira. Kuti achite bwino, otsatsa amafunikira njira yotsatsa digito yomwe ili yolemera, yosinthasintha, yogwilizana ndi zida zina, zida zomveka, zosavuta kugwiritsa ntchito, zogwira mtima komanso zosafuna zambiri.

Kuphatikiza apo, mabizinesi 90 peresenti padziko lonse lapansi ndi ochepa; momwemonso magulu awo otsatsa. Komabe, njira zambiri zotsatsira zotsatsa sizinapangidwe kuti zikwaniritse zosowa zamabungwe ang'onoang'ono kapena magulu ang'onoang'ono otsatsa omwe amapezeka kawirikawiri m'mabizinesi akuluakulu. Makampani omwe amagwiritsa ntchito kutsatsa okha amawona kutembenuka kwabwinoko kwa 107%.

Chitani-Pazogulitsa Zothetsera Zowonongeka Mwachidule

Act-On imapereka pulogalamu-monga-a-service, njira yotsatsa yochokera mumtambo yomwe imalola otsatsa kuti azichita nawo ogula kudutsa moyo wa makasitomala. Pulatifomu yake imapangidwa kuti ipatse makampani ang'onoang'ono komanso apakatikati mtengo wonse wamakampani otsatsa malonda, popanda zovuta ndi zida za IT zomwe zimafunikira.

Pulatifomu ya Act-On imalola otsatsa kuti achite zotsatsa zotsatsa pa intaneti, mafoni, imelo, komanso chikhalidwe. Zimaphatikizaponso kuthekera kwa: kutsatsa maimelo, kutsata otsata tsamba lawebusayiti, masamba ofikira ndi mafomu, kutsogola ndi kusamalira, kusindikiza pagulu ndi kuyembekezera, mapulogalamu, kuyesa kwa A / B, kuphatikiza kwa CRM, kasamalidwe ka webinar ndi zina zambiri.

Ndi Act-On, ntchito zotsatsa zitha kuyezedwa ndikukhathamiritsa potengera zovuta m'malo mwakumva m'matumbo. Otsatsa akhoza mosavuta:

  • Sinthani ndikukwaniritsa magawo onse amakasitomala;
  • Perekani ndalama zogulitsa pamalonda;
  • Tsatirani zomwe zikuyembekezeredwa kuyambira pachibwenzi choyambirira ndikusintha mpaka malonda otsekedwa ndikubwereza kugulitsa;
  • Nenani zamakampeni, kuchokera kumtunda wapamwamba mpaka kutsika mwatsatanetsatane.

Pulatifomu ya Act-On imasiyanitsidwa makamaka chifukwa chogwiritsa ntchito komanso kuthandizira makasitomala awo mosavutikira: ogwiritsa ntchito nthawi zambiri amakhala akuchita kampeni zawo zoyambirira m'masiku ochepa (machitidwe amtundu amatha kutenga milungu kapena miyezi) ndikulandila thandizo (foni / imelo ) popanda mtengo wowonjezera.

Act-On ndiyonso yapadera pakutha kuthana ndi zosowa za otsatsa amakono posunga magawo onse aulendo wa ogula ndikuthandizira kutsatsa kukhudza magawo onse a moyo wamakasitomala (kuchokera pakudziwitsa ndi kupeza mpaka posungira makasitomala ndikukula). Kuphatikiza apo, imalola otsatsa malonda kuphatikiza mapulogalamu abwino kwambiri ndi zida zomwe amagwiritsa ntchito kale, chifukwa chake amatha kusintha makonda awo otsatsa kuti agwirizane ndi zosowa zawo pakusintha bizinesi.

Kafukufuku wa Act-On akuwonetsa kuti mapulogalamu otsatsa malinga ndi zosowa zamakampani amapereka zotulukapo zazikulu kwambiri kuposa zomwe sizili. Poganizira izi, Act-On posachedwapa yalengeza kukhazikitsidwa kwa Act-On Industry Solutions, yomwe imapangidwa ndimakampani osiyanasiyana kuphatikiza zaumoyo, maulendo, ndalama, kupanga ndi kugulitsa, ndi zina zambiri zomwe zikubwera. Yapangidwa kuti ipereke ROI yabwinoko komanso kukhazikitsidwa kwachangu kwa malonda azamagetsi, Act-On Industry Solutions imapereka:

  • Timasangalala - Ma tempuleti apadera amakampani amaimelo, mafomu, ndi masamba okhala ndi zitsanzo zingapo zampikisano zomwe zitha kutumizidwa / kutumizidwa mosavuta kumaakaunti;
  • mapulogalamu - Makina osinthira omwe adakonzedweratu kuti athandizire kukonza magawo angapo;
  • benchmarks - Kupeza zotsatira zophatikizika za ntchito zotsatsa m'mafakitale osiyanasiyana.

Tengani Kanema Woyeserera wa Act-On

Chitani Zinthu Zokhudza Kuchita Zinthu

Engagement Insights ndi chida chofotokozera chomwe chimapereka mwayi wopezeka nthawi yeniyeni pakutsatsa kwamakampeni otsatsa kudzera pazithunzi zomwe zingagulitsidwe ndi kusinthidwa pompopompo pa Google Sheets ndi Microsoft Excel.

Ngakhale kutsatsa komwe kumayendetsedwa ndi deta kwakhala kofunikira pamakampeni masiku ano, kasamalidwe ka deta ndi vuto lalikulu kwa otsatsa ambiri a B2B, malinga ndi kafukufuku waposachedwa. Engagement Insights zimapangitsa kukhala kosavuta kuwona, kutumiza kunja ndikugawana deta, zomwe zimathandizira otsatsa kukonza ndikuwongolera makampeni awo komanso zimapangitsa kuti zotsatsa zitha kupezeka ndi magulu ena onse m'bungwe.

Njira Zabwino Kwambiri Zotsatsira

Makampani 74% omwe amagwiritsa ntchito zotsatsa amangoona ROI yabwino m'miyezi 12 kapena kucheperapo. Kampani iliyonse imakhala ndi zolinga zapadera zomwe zimathandizira bizinesi yake, koma pali njira zabwino zomwe zingakuthandizeni kugwiritsa ntchito njira yanu yotsatsira:

  • Pangani dongosolo loyendetsera bwino yomwe imafotokoza ntchito ndi ubale pakati pazida zisanu ndi chimodzi zofunika kutsatsa ndi njira zake: deta, kukonzekera kutsogolera, kuwongolera mayendedwe, ziyeneretso zotsogoza, kulera ndikutsogolera, ndi metrics. Onetsetsani kuti kutsatsa ndi kutsatsa zikugwirizana pa sitepe iliyonse, ndipo gwiritsani ntchito chilankhulo chomwecho kuti mufotokoze.
  • Gwirizanitsani njira zotsatsa ndi zolinga ndi dipatimenti yogulitsa. Makasitomala akulowa m'malo ogulitsira pambuyo pake popanga chisankho kuposa kale. Izi ndizowona kumakampani onse a B2B ndi B2C. Izi zikutanthauza kuti kutsatsa sikungangopereka mayina otsimikizika ku dipatimenti yogulitsa.
  • Laibulale yotsatsa yokha Ziyenera kuphatikizapo zomwe zimagula wogula ophunzira, ndipo bungweli liyenera kukhala lolimba mokwanira kulumikizana ndi ziyembekezo akangomaliza kugula.
  • Fufuzani zothetsera zotsatsa zokha zomwe zimatsindika zida ndi kuthekera kwa otsatsa, osati zofunikira pa IT. Kutsatsa kwachangu kuyenera kutsogozedwa ndi akatswiri otsatsa, osati CIO.

Act-On imagwira ntchito makampani opitilira 3,000 kuyambira kukula kuyambira mabizinesi ang'onoang'ono mpaka pakati mpaka madipatimenti amabizinesi akuluakulu, m'mafakitale osiyanasiyana (monga ntchito zachuma, zaumoyo, zopanga, mapulogalamu, maphunziro ndi ukadaulo). Makasitomala amakono akuphatikizapo Xerox, Swarovski, University of Ohio ndi ASPCA, pomwe imodzi mwazovuta kwambiri kugwiritsa ntchito ndi LEGO Education.

Otsatsa akukakamizidwa kwambiri kuposa kale kuti apereke zotsatira pazochitika zonse zamakasitomala. Ukadaulo wathu umapatsa mphamvu kwaogulitsa kuti azigwiritsa ntchito deta kuyendetsa zisankho ndipo akukonzanso momwe malonda amagwirira ntchito ndi ogula. Zotsatira zake, otsatsa masiku ano ali ndi udindo wambiri komanso wogwira ntchito, zomwe zimathandizira mwachindunji kukulitsa ndalama komanso kukhutira ndi makasitomala. Andy MacMillan, CEO, Act-On Software

Phunziro Lopanga Nkhani Yotsatsa - Chitani-Pa

Pogwira ntchito ndi aphunzitsi ndi oyang'anira kuchokera ku K-6 kuti apange mayankho ndi zothandizira pophunzirira mkalasi, LEGO Education idasinthiratu pakutsatsa pambuyo pozindikira kuti mayankho ake otsatsa maimelo sangathe kukula ndi kampaniyo. Act-On posakhalitsa idakwaniritsa zosowa zapadera za LEGO, chifukwa cha mitengo yake yosinthasintha komanso kutsogola mwamphamvu, ndipo idagwira ntchito mwachangu - nthawi yomweyo ndikupereka chidziwitso ku mapaipi ogulitsa a LEGO Education ndikuthandizira gulu logulitsa kuti ligwiritse ntchito bwino zomwe zikubwera .

ndi Act-On, LEGO Education yakwanitsa kugwiritsa ntchito mapulogalamu 14 pachaka (kuchokera m'mapulogalamu awiri am'mbuyomu am'manja), ndipo tsopano akusangalala ndi 29% kuyembekezera kutembenuka mtima.

Werengani Phunziro Lathunthu

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