Kupanga Mapu a Pama digito Amakampani Opita Patsogolo

Intaneti
Nthawi Yowerenga: 3 mphindi

Chiyambireni mliriwu, tawona kusintha kwadijito, ndikusintha kwa ntchito zakutali ndikupeza mwayi wambiri pantchito kuposa kale - zomwe zingapitirire pambuyo pa mliriwu. Malinga ndi McKinsey & Company, tidadumpha zaka zisanu mtsogolo mukutengera kwamakampani ogulitsa ndi bizinesi kwamasabata ochepa chabe. Kuposa 90% ya oyang'anira amayembekeza kuti kugwa kuchokera ku COVID-19 Kusintha momwe amachitira bizinesi pazaka zisanu zikubwerazi, pomwe ambiri akuwonetsa za mliriwu zimakhudza machitidwe ndi zosowa za makasitomala. Zowonadi, 75% ya ogula omwe adalandira digito koyamba kuyambira pomwe mliri ukufuna kupitiliza COVID-19. Alowa nawo gulu lankhondo lomwe likukula Makasitomala Olumikizidwa, Omwe amangolumikizana ndi zopangidwa kudzera muma digito monga mawebusayiti ndi mapulogalamu. 

Makasitomala Olumikizidwa, omwe amapezeka m'mibadwo yonse, ndi omwe amadziwa bwino zamtunduwu ndipo azolowera ntchito zapamwamba zapaintaneti. Makasitomalawa amafanizira zokumana nazo zabwino ndi zoyipa, osati zopikisana ndi zinthu zina. Adzaweruza zomwe Uber adakumana nazo ndi Amazon, ndipo zokumana nazo zosangalatsa kwambiri zidzakhala chiyembekezo chawo chochepa chotsatira. Anzathu akupitilizabe kukakamizidwa kuti makampani azisamala kwambiri ndi zopangidwa kunja kwa malo awo komanso azitsatira zatsopano. Ripoti la HBR limatchula chifukwa chachikulu kuposa theka (52%) la Fortune 500 omwe adasowa kuyambira chaka cha 2000 akulephera kukwaniritsa kusintha kwa digito. Kuonetsetsa kuti njira zama digito zikugwirizana, kapena kuposa, ochita nawo mpikisano mosadukiza ndizofunikira pakukula kwokhazikika.

Kupititsa patsogolo Ulendo Wotsatsa 

Malo amakono olumikizidwa ndi hyperlink, kuphatikiza kukhudzidwa kwa mliriwu, afulumizitsa ziyembekezo za ogula pantchito yapa digito pazochitika zamtundu wakuthupi. Kwa makampani ambiri, ulendo wamakasitomala pa intaneti nthawi zambiri umasweka komanso ndi wachikale, chifukwa zakhala zovuta kwambiri kuti ogula azitha kukhala ndi mwayi wogwiritsa ntchito chizindikiritso cha digito. 

COVID-19 yapezanso mfundo zina zowawa za makasitomala zomwe digito imatha kuthana nazo. Zina mwaulendo wamakasitomala zomwe zidabweretsa kukhumudwa chisanadze mliri, monga kudikirira pamzere ndi zolipira, ziyenera kupangidwa kuti zizilumikizidwa komanso zitha kutetezedwa momwe zingathere, kuyitanitsa kulowererapo kwa digito. Malo abwino kwambiri tsopano akwera modabwitsa; Kusintha kwanthawi yayitali pakuyembekeza kwa ogula pakuchepetsa kulumikizana kwa antchito kudzapitilizabe. 

Sinthani Chikhalidwe

Kuti bungwe lithe kusintha mtsogolo mwa digito, ndikofunikira kuyenda mwachangu komanso mwachangu, ndikuchotsa ma silos. Kutsatsa malonda, chidziwitso cha makasitomala, kukhulupirika ndi magwiridwe antchito ziyenera kuphatikizika pochirikiza zolinga zomwe onse ali nazo. Kuti akonze ulendo wamakasitomala wosweka ndikukwaniritsa zolinga zakukula, aliyense m'bungweli akuyenera kuyanjana mozungulira masomphenya ofanana a digito. Masomphenyawa ayenera kutanthauziridwa ndikuchita ndikupanga mapulogalamu adigito - osati mapulojekiti adijito - osasamala kasitomala. Mabungwe omwe amalemedwa ndi malingaliro akanthawi kochepa pantchito ndi magulu omwe atumizirana nawo zinthu nthawi zambiri amapanga makasitomala osalimbikitsa ndikusiya mwayi wokula patebulo. Kumbali inayi, kuchitapo kanthu pamawonedwe wamba opambana pama digito kumabweretsa zabwino. Adzakhala makampani omwe ali ndi magulu ophatikizidwa - kugwiritsa ntchito, kuphunzira kuchokera, ndikugwira ntchito pazidziwitso zadongosolo - omwe azitha kuyenda mwachangu komanso mtsogolo.

Kodi bungwe lingazindikire bwanji masomphenya ake a digito? 

Ndili ndi masomphenya a nthawi yayitali, kufotokoza zofunikira, zokulirapo pakukula kwakampani ndikofunikira. Izi zitha kukhala zokhudzana ndi kusiyanitsa, kufunika, mtundu, kapena kukonza masewera ampikisano, ndipo akuyenera kulumikizana ndi masomphenya amakampani onse.

Ngakhale ndizodziwika bwino paulendo wa kampani iliyonse komanso kukhwima kwa digito, nazi mfundo zazikuluzikulu zomwe bizinesi iliyonse iyenera kuganizira kuti ikhale yokonzeka kuchita zinthu zatsopano: 

  • Zosavuta, zokumbukika, zokumana nazo zosavuta - lolani makasitomala kuti azichita mwachangu komanso mosavuta zomwe akufuna kuchita
  • Gwiritsani ntchito kusanja kwanu ngati kuli kotheka - gwiritsani ntchito ukadaulo kuti mugwiritse bwino ntchito zosowa za makasitomala
  • Limbikitsani pafupipafupi ndikuyendetsa kukhulupirika - gwiritsani ntchito mphamvu ya deta kuti mumvetsetse machitidwe ndikulimbikitsa zochita 
  • Phatikizani matekinoloje omwe alipo ndikugwiritsa ntchito mphamvu zawo zonse pamodzi - njira yokhayo yomwe kukula kungakwere ndikudutsa kwa maukadaulo okonzedwa bwino komanso amphamvu 
  • Gwetsani silos - pezani njira zothandizirana mwadala kuti mupindule 

Malangizo owonjezera omwe bizinesi iliyonse ingagwiritse ntchito pano ndikukonzekera za mawa, osati lero. Mtundu uliwonse uyenera kuyesetsa kuti ukhale ndi mapangidwe amtundu wa digito kuti muziyendetsa bwino ndikukula kwachuma. Ngati mavutowa atiphunzitsa china chilichonse, ndiye kuti palibe nthawi yabwinoko yokonzekera ndikukonzekera dziko lapansi lomwe likukula kwambiri.

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