Musaiwale pa intaneti mukutsatsa kwanu kopanda intaneti!

Mauthenga Abwino

Khalidwe la ogula pa intaneti likukhala lofunika kwambiri kwa otsatsa pa intaneti, koma lakhala likuphonya makamaka pankhani yazinthu zapanja. Makampani ambiri omwe ali ndi malo ogulitsira, komanso malo ogulitsira pa intaneti, amasamalira omvera awiriwa mosiyana, akusowa mwayi wabwino wowunikira ndikutsata winayo.

zotsogola analytics Ntchito monga WebTrends, Coremetrics, ndi Omniture zakhala zikugwiritsidwa ntchito ngati malipoti koma zimakhala ndi deta yamtengo wapatali yomwe ingagawidwe ndikugwiritsidwa ntchito kwa alendo ena omwe ali mu data yanu.

Opereka Maimelo imakhalanso ndi zambiri zamakhalidwe. Kuphatikizidwa ndi Analytics machitidwewa amatha kutsata momwe ogula amathandizira kuchokera pakadutsa mpaka kutembenuka. Kukankhira alendo anu pa intaneti kumapereka njira yosavuta yosankhira izi. Muzopereka zanu, ndibwino kuyika kiyi wapadera kwa makasitomala anu onse.

Monga momwe mungaphatikizire nambala yachitetezo pakalata yolunjika, kupanga tsamba lofikira kuti mutolere kiyi wamakasitomala wapadera ndi njira yothandiza kutsata wolembetsa. Tsamba lofikira limatha kukupatsani mwayi wololeza kutsatsa kwina. Makiyi amatha kulumikizidwa kumapeto kwa adilesi (URL) kudzera pafunso (http://mycompany.com/'s=12345) ndikusungidwa mu cookie komwe kumatha kutsatiridwa mwapadera patsamba lanu lonse.

Mabanja omwe ali ndi machitidwe owonjezeka pa intaneti atha kugawidwa kuchokera kumaimelo anu achindunji ndi mindandanda yama telefoni, ndipo m'malo mwake, amatumiziridwa maimelo - kupereka uthenga wolunjika, munthawi yake pamtengo wotsika kwambiri. Ndikofunika kuzindikira kuti Malamulo a CAN-SPAM gwiritsani ntchito ndipo upangiri wabwino kwambiri ndikutenga ma adilesi a imelo mwaufulu ndikugwira ntchito ndi munthu wodziwika Wopereka Imelo zomwe zimapereka ntchito zotulutsira ndikudzilembetsa kuti zisakutayitseni mavuto.

Musaiwale kuti kuyesetsa kwanu kutsatsa kumathandizanso kubweza maimelo anu. Maimelo osinthira ndi maimelo aliwonse omwe amayembekezeredwa ngati yankho la wogulitsa. Zitsanzo zingapo ndikulipira ndi / kapena kugula uthenga wotsimikizira. Ngati kampani yanu ikulipira pa intaneti, mukusowa mwayi wabwino wokhala ndi malo ndi nyumba kuti mupange upsell kapena zina zowonjezera!

Ngati uthengawu ukuchitika makamaka, CAN-SPAM sayenera kuyika. Ingokhalani otsimikiza kuti musasakanize zofunika zanu monga momwe mungathere ndi zabwino. Kutsatsa Imelo imaperekanso zinthu zazikulu kutengera magawo ogula. Izi zimakuthandizani kuti musinthe uthengawo kapena zithunzi za imelo kutengera olembetsa anu.

Mauthenga kwa banja mosiyana ndi wophunzira waku koleji atha kukhala ndi ma verbiage ndi zithunzi zosiyana - koma amatumizabe imelo imodzimodzi! Maulalo mu imelo yanu amatha kutsatiridwa ndi tsamba lofikira kapena tsamba lomwe makina oyendetsera zinthu akupatsanso zinthu zowoneka bwino. Izi zitha kukhala zofunikira kwambiri kwa otsatsa!

Kutha kuphatikiza alendo anu pa intaneti ndi chidziwitso cha kuchuluka kwa anthu ndi mwayi waukulu wopatsa otsatsa malonda mbiri yabwino ndikuwunika - ndipo zikhala zotsika mtengo komanso zolondola kuposa ma intaneti omwe amanamizira kupereka zomwezo.

Ganizirani magwero awiri owonjezera a datha lanu: Analytics Web ndi imelo Marketing. Gwiritsani ntchito zomwezo pakutsatsa kwanu kopanda phindu komanso kuphatikiza pazoyeserera zanu za Imelo! Mumasunga ndalama zokwana matani pakukula positi ndikutha kuwerengera zotsatira zapompopompo pa intaneti.

Mfundo imodzi

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    Ndizoseketsa sichoncho; Nthawi zambiri amalonda amagwiritsa ntchito njira yomweyo kutsatsa kwawo. Bajeti amakhazikitsidwa pasadakhale ndipo amatengera njira yomweyo. Komabe, kodi kulingalira mwanzeru sikofunikira? Ndiye kodi njirayi ikuyenera kusintha pazomwe zikuyenera kuchitidwa pakadali pano? Tili ndi mwayi wosewera ndi zosakanikirana zazikuluzikulu zapa media pamakampeni athu ophatikizika ndipo mbiri imatiwonetsa kuti ndiopanga mwanzeru omwe amapeza zabwino zakukwaniritsa zolinga zawo.

    Kwa makampani, ndi makampani, kunyadira zatsopano siziyenera kukhala ntchito yovuta kuti akhale anzeru kwambiri.

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