Ndemanga ya Blog: Dave Woodson, Social Media Consultant

olemba alendo

alirezaDave Woodson ndiwofalitsa nkhani zapa media media komanso ma technologist omwe amathandizira mabizinesi kupezeka kwawo pa intaneti. Dave adawunikiranso za lembera mabulogu Tidalemba ndikulemba pa Barnes ndi Noble. Monga tinalonjezera, tikubwereza blog yake kuti tipeze mayankho olimbikitsa kuti tithandizire! Nazi:

  • Siziwoneka msanga zomwe fayilo ya cholinga cha blog yanu ndi mlendo watsopano. Ndinayenera kupita ku About kuti ndikamve zomwe mumalemba. Ndikupangira kuyika mzere kapena cholembera kudera lakumanja komwe kumalongosola cholinga cha blog yanu.
  • Popeza mumathandizira mabizinesi azama TV ndi ukadaulo, ndimalangiza zabwino kuyitana-kuchitapo kanthu (CTA) kumanja chakumanja kwa tsamba lanu lamasamba patsamba lililonse kuti anthu adziwe kuti mulipo kuti mulembedwe. CTA ija iyenera kutumiza munthu ku a tsamba lofikira lomwe lili ndi mawonekedwe olumikizirana nawo ndi zina zowonjezera kwa makasitomala ndi ntchito zomwe mumapereka.
  • Muli ndi mutu ndi logo yayikulu… tengani chizindikiro ndikuyika chithunzi cha blog yanu. Nayi positi momwe mungapangire favicon.
  • anu loboti.txt fayilo ili muzu wa domain yanu ndipo ili ndi tsamba la sitemap.xml lolembedwa - ndizabwino! Ndingasinthe fayilo ndikuletsa kuchuluka kwa anthu ku / wp- * chikwatu kapena fayilo - izi zitha kuyimitsa makina osakira kuti asalozere mayendedwe anu oyang'anira.
  • Njira yanu ya URL (permalink) ndiyachilendo - zikuwoneka ngati pali nambala yolemba yomwe ili pakati. Sindikuganiza kuti zikukuvutitsani, koma ndizovuta pang'ono. Popeza simukudziwa zambiri pazosaka zilizonse (ndimagwiritsa ntchito Semrush kuti nditsimikizire), nditha kuzikoka, zikuwoneka ngati zonyozeka. Mutha kugwiritsa ntchito malamulo a htaccess kuti musinthe permalink. Ndimakonda kwambiri /% dzina laulemu% /. Kapangidwe ka URL sikakhudzanso monga kale, koma ndani akudziwa kuti ibweranso liti!
  • Mawonekedwe anu amabulogu ndiabwino - ndizowonekera bwino komanso kosavuta kuwona chilichonse. Ndimakonda bala yanu ya Apture pamwamba, imaduliratu pazowonjezera patsamba.
  • Ndikulakalaka pakadakhala chachikulu chithunzi za inu pamutu. Anthu akuyenera kudziwa kuti Dave ndi ndani - ndipo chithunzi chabwino chimapereka kukhudzidwa komwe kumakupangitsani kukhulupirirana ndikudziwitsani anthu omwe amakhala pa blog yanu. Ndili ndi chithunzi changa kulikonse, ngakhale pa wanga makhadi a bizinesi. Wina akatenga khadi yanga milungu ingapo pambuyo pake, amakumbukira kuti ndinali ndani. Sindimachita izi chifukwa ndimaganiza kuti ndine wokongola;).
  • Zolemba zanu zalembedwa bwino ndi Kusiyana kwakukulu pakati pa ndime ndikugwiritsa ntchito bwino mindandanda. Zolemba ndizothandiza kwambiri polemba chifukwa anthu amatha kuziwerenga mosavuta. Ndikukulimbikitsani kuti muwonjezere kukula kwa font yanu pang'ono ndikugwiritsa ntchito mawu olimba mtima komanso owerenga pamawu osakira omwe mukufuna kuyendetsa kunyumba ndi zomwe muli nazo.
  • "Social Media & Tech" ndi mawu ofunikira kwambiri, otakata kwambiri komanso ampikisano pamutu wa blog yanu. Kodi pali njira yomwe mungayang'anire yopapatiza komanso yayitali mchira? Pogwiritsa ntchito mawu achinsinsi a mchira wautali, mutha kupeza magalimoto oyenera mwachangu posaka. Limodzi mwa mawuwa ndi kugwiritsa ntchito malo ochezera abizinesi. Zimangosaka pafupifupi 30 pamwezi, koma ndi alendo 30 atsopano patsamba lanu mwezi uliwonse.
  • Mumapita pang'ono ndikugawana maulalo. Moona sindinawone iliyonse ya izi ikugwira ntchito iliyonse kupatula batani la retweet la Twitter (lomwe muli nalo kale) ndi Batani ngati Facebook.
  • Kulumikiza kwanu tsamba kukhudzana imayikidwa mumenyu yanu yoyendera. Zambiri zamalumikizidwe monga nambala yafoni, adilesi, kapena tsamba loyanjana nalo ndi fomu liyenera kukhala losavuta kupeza pabulogu iliyonse. Anthu samatenga nthawi yofufuza mozungulira malowa ... ngati sangakupezeni, amachoka. Ndikulimbikitsa mabizinesi ena kuti aziyika zidziwitso pamutu uliwonse.

Mwayi waukulu kwambiri womwe ndimakuwonerani ndikugwiritsa ntchito blog yanu pamutu komanso mwapadera kuti mukope mabizinesi atsopano. Poyang'ana kudera lanu ndikudziwika ngati wothandizira pazanema, mutha kugwiritsa ntchito mwayi wofufuza m'derali kuchokera kumabizinesi omwe akufuna thandizo lanu. Komabe, muyenera kuwonetsetsa kuti muli ndi masamba ogwira ntchito ndi masamba ofikira omwe ali m'malo kuti athe kulumikizana nanu mosavuta!

Zikomo chifukwa chopeza mwayi wowunika tsamba lanu! Ndipo zikomo kwambiri pakuwunika kwa buku lathu!

10 Comments

  1. 1
  2. 2

    Zikomo Doug, mwandipatsa mndandanda wabwino wotsuka zovala kuti ndigwiritsire ntchito. Ili ndiye blog yanga yoyamba yomwe ndidachitapo ndipo sichingakhale chowiringula, koma ndimayeso anga.

    zikomo chifukwa cha malingaliro anu owona

  3. 3
  4. 4

    Ndizosangalatsa kwa inu kuti mumuchitire izi Doug monga ndikudziwa kuti amayamikira kwambiri. Ndikuvomereza ndi mtima wonse ndi zambiri zomwe mumanena ndipo ndimangokhala ndi "ma nitpick" angapo ndekha.

    Tsopano izi sizikugwira ntchito patsamba la Dave popeza zithunzi zake nthawi zambiri sizikhala zake koma kwa ena ndizo. Kwa iwo omwe simukufuna kuuza makina osakira kuti asanyalanyaze chikwatu cha wp-zili monga zosintha mwazithunzi zimalowa / wp-okhutira / kutsitsa / ndi masamba ngati a mkazi wanga (ndi wojambula, ndipo hasn ' ndakhala ndikusunga kotero kuti ndisagawane chifukwa chomwe amadana ndikamachita) amapeza magalimoto ambiri kuchokera pakusaka kwazithunzi. Kumbali yam'mbali, osatsimikiza ngati izi zasintha mu WP3 yonse kapena ndi ma multisite ovomerezeka koma zikuwoneka kuti sizikugwiritsanso ntchito wp-zokhazokha (dongosolo langa lokhalo la WP3 ndilambiri osati 100%, ngakhale kukweza kungakhalenso kosiyana ndiye ngati apanga zosintha zina zatsopano, angafunikire kudzitsimikizira okha) koma akasintha ndiye kuti amanyalanyaza zonse wp-

    Chotsatira, um, wawonapo Dave? Kwambiri, mukufuna chithunzi chake pamutu? Ndipo mukuganiza kuti ndizotheka kutenga imodzi yabwino? Dave? Hehe, ndimakhala mwana wa Daver. 😉

    Ine ndekha ndimadana ndi mipiringidzo yomwe imapezekabe pamawebusayiti, koma kuchokera pazomwe ndimapeza ndili ochepa. Chinthu chimodzi ngakhale ndimakonda kwambiri bala iyi kuposa iyi ya Dave. Pansi pake yachoka panjira ndipo nthawi zonse imawonekera. Nthawi iliyonse ndikakhala ndikutuluka kuchokera kumtunda komwe kumakhudza zinthu zomwe ndimamva kuti zikuchitikadi. Mwinanso ngati bala nthawi zonse pakadakhala zabwino chifukwa mungasinthe mpukutu wanu kuti ufike pamenepo, koma pansi pa tsambalo ili ndi mwayi wopeza njira. Ngati ndipita pansi kuti ndiwerenge nkhani sindikufuna kuti mutuluke kapamwamba kamene kamatsekereza nkhonya ya nkhaniyi, kapena choipa china chomwe chimakwirira zonse. Ngakhale atleast alibe chilichonse pachikuto ndikundipempha kuti ndilembere bokosi lamndandanda wake wamakalata, amenewo ndi oyipitsitsa. 🙂

  5. 5

    Malire ako 3000 akundipha 😉

    Chabwino 2 mfundo zina zomwe ndidakambirana ndi Dave pa IM koma ndikuganiza kuti ndigawana pano.

    Choyamba ndi chimodzi chomwe ndikudziwa kuti anthu amapitilira mbali zonse ziwiri. Sindikonda kukhala ndi nkhani yonse patsamba loyamba. Choyamba mumalandira tsamba lowonjezera ngati mukufunako, komanso limakuwonetsani zomwe munthu wina adapeza zokwanira kuti achite zambiri ndikudina. Ngati nkhani yonse kumeneko amatha kuwerenga 1 ndi 4 mwa 5 osadziwa. Komanso zimapangitsa kuti zikhale zosavuta kuti wina apeze nkhani yomwe imawakondweretsa osafunikira masamba kuti afike ku nkhani yotsatira (zolemba za Dave sizitali choncho koma ngati zingayambitse mkwiyo ndipo anthu osafika pankhani yomwe angafune. ) Koma ndikudziwa kuti ena akumva zosiyana ndi izi ndipo ndichinthu chofunikira kwambiri cha 50/50.

    Chachiwiri ndikumakhala ndi mawu amtundu wina kuti mupite ndi zomwe zikunenedwa mu kanemayo. Mpaka Google ikuwerenga makanema omvera (komanso liek muyenera kukhulupirira kuti, wow mawu anga omasulira a Google ndi OWOPSA) ndikuyika zotsatira zakusaka mukufunikiradi kuti mfundo za vidzo zilembedwe bwino. Ngakhale zolemba zathunthu zimakhala zabwino ndikudziwa kuti ndizopweteka koma kungopeza mndandanda wazipolopolo zazikuluzikulu zitha kuthandizira. Mawu omwe alipo amathandiza koma ndikuganiza zambiri zomwe zili mu vid zingathandizenso.

    Pepani powonjezera phokoso lalitali pa 🙂 komanso zazikulu kwa inu pomchitira izi.

  6. 6

    Chokhacho chomwe ndingabwezeretse ndikupangitsa anthu kuti adutse nkhaniyo, Richard. Njirayi ndi yamasamba a CPM (mtengo wani chikwi) pomwe otsatsa amalipira kuwonera masamba. Ndi njira zopangira kukulitsa kuwunika kwawo masamba kuti apange ndalama zambiri… pakuwononga owerenga.

    Sindinawonepo umboni uliwonse mpaka pano kuti zolemba zazing'ono zimayendetsa anthu ambiri kutsambali kapena kuyendetsa kutembenuka. Mpaka nditatero, sindichita. 😎

  7. 7

    Ndi blog yabwino, Dave! Musayang'ane mndandandawu ngati wovuta, sikunatanthauzidwe motero. Ndi ndemanga zokhazokha zomwe ziyenera kuthandiza blog yanu kukula ndikupezerani bizinesi!

  8. 8

    Ndiyenera kuvomereza nanu kuti musakhale ndi malingaliro athunthu patsamba lalikulu. Malingaliro anga ndi awa:

    1.) Muyenera kukhala ndi mbiri yanu yotchuka patsamba lanu loyamba m'chigawo china. Izi ndizolemba zanu zandalama zomwe zatulutsa ndalama zambiri kapena zokambirana. Pali chifukwa chake ndiwotchuka kwambiri, mwina chifukwa cholembedwa bwino ndipo chimafotokoza bwino kwa ogwiritsa ntchito ambiri. Chifukwa chiyani osawakopa patsamba lanu loyambirira ngakhale atha kukhala amwezi kapena awiri. Simukufuna kuti awaike m'manda anu ngati angakupatseni phindu labwino.

    2.) Zina zonse zizikhala tizipepala tatsopano tanu tatsopano todyera. Anthu, IMO pitani patsamba loyamba kuti mumve zambiri za tsambalo. Muli ndi masekondi 30 kapena osachepera kuti muwasamalire. Chifukwa chake kukhala ndi zala zazikulu za m'manja ndi zazing'ono za chakudya chanu mwachiyembekezo kukopa owerenga chidwi pa china chake. Ngati muli ndi zolemba zonse, inenso ngati sindikufuna mutu wanu woyamba ndiye kuti sindingathe kupitiliza tsambalo. Koma ngati ndingathe kusanthula mitu yaposachedwa ndikulemba muzithunzi titha kuwona zambiri za tsambalo ndipo ndikhoza kuzama.

    Ndi umodzi mwamitu yayikulu yamikangano. Ndimawona kuti ambiri mwa anthu omwe amadzitcha okha "akatswiri" kapena "ovomereza" mabulogu amakonda malingaliro athunthu patsamba loyamba.

    Koma poyankha doug: Sindinawonepo umboni uliwonse mpaka pano kuti zolemba zonse zimayendetsa anthu ambiri kutsamba kapena kuyendetsa kutembenuka. Mpaka ine nditatero, Ine sindichita izo. 😎

  9. 9

    Ndikuvomereza kuti kwa ena ndi mtundu wa vuto la CPM. Kwa ine ngakhale ndikuganiza zimathandiza kudziwa kuti mlendo amawerenga nkhani ziti poyerekeza ndi kusadziwa ngati ali ndi chidwi chowerenga kapena ayi. Ndilibe chilichonse choti ndingasinthe ndekha ndikungofuna kudziwa ngati munthuyo anali kusamala zokwanira kuti apite patsogolo kapena ngati analibe nazo ntchito kuti apeze zambiri.

    Kwenikweni ziyenera kungopanga mtundu wa JS "wokulitsa" kuti adzafike patsamba limenelo, azingowona pang'ono kuti aganizire ngati akufuna zina, komabe pezani nkhani yonse pamenepo ndikupeza zomwe ndikufuna. Izi zitha kukhala zosavuta / zabwino kwambiri pazomwe ndikufuna.

  10. 10

Mukuganiza chiyani?

Tsambali likugwiritsa ntchito Akismet kuchepetsa spam. Phunzirani momwe deta yanu ikufotokozera.