Zoyambitsa ndi Zovuta Za Zotsatira Zazidziwitso

Zotsatira zimayambitsa zonyansa

Oposa theka la ogulitsa onse amakhulupirira izi zonyansa deta ndicho chopinga chachikulu pakupanga pulogalamu yabwino yotsatsa. Popanda chidziwitso chapamwamba kapena zosakwanira, mukulephera kuthekera kulumikizana ndi kulumikizana ndi chiyembekezo chanu. Izi, zimasiya mpata pakutha kwanu kuti muwonetsetse kuti mukukumana ndi zosowa za gulu lanu logulitsa.

Kugulitsa bwino ndi gawo lamaukadaulo lomwe likukula. Kutha, ndi chidziwitso chachikulu, kuthana ndi ziyembekezo, kuwasandutsa otsogola, ndikupatsa gulu logulitsa mayendedwe oyenerera kutengera chidziwitso chambiri kuyika kuyesetsa kwanu kopitilira muyeso, ndikuyendetsa kwambiri.

Koma 60% ya onse ogulitsa amalankhula kuti nkhokwe yawo ndi osakhulupirika, 25% akuti ndizo zosalondola ndipo modabwitsa 80% akuti ali nawo yowopsa zolemba zolumikizana ndi foni!

Zambiri zakuda ndizomwe zimapha mwakachetechete zotsatsa. Zimakupangitsani kuwoneka oyipa, zimakhumudwitsa zomwe zili pazambiri komanso zotsatsa, ndipo zitha kuyika mtundu wanu, mbiri yanu ndi dera lanu pachiwopsezo (kapena zoyipa). Amanyalanyaza lipotili komanso tanthauzo lake pabizinesi yanu pangozi. Matt Heinz, Purezidenti wa Heinz Marketing

Onetsetsani kutsatira Matt ndi Phatikizani pa Twitter. Pa 10 am PT / 1pm ET pa Feb 19th adzakhala ndi TweetChat pamutu wa Data Quality pa February 19 (Hashtags: #dirtydata ndi #MartechChat). Zotsatira kuchokera pa Integrate Data Index ikuphatikiza:

  • Zobwereza (15%), mitengo yosavomerezeka / masheya (10%) ndi malo omwe akusowa (8%) ndiomwe amafala kwambiri pamachitidwe azidziwitso.
  • Kupanga mawonekedwe osayenera, kulephera kutsimikiza maimelo ndikutsimikiza kwa adilesi ndizolakwika zochepa, koma ndizovuta kuthana nazo; Kuphatikiza apo, ndizofunikira mukaphatikiza - zomwe zimakhudza magawidwe kuchokera ku 5% mu SMB, 10% mu bizinesi ndi 7% mgulu la kampani yama media.
  • Makampani atolankhani akadakhala kuti sanagwiritse ntchito pulogalamu yoyang'anira deta, akadayenera kuti azigwira ndikuwongolera zolakwika za 313,890 zowunikira.
  • Ndi mitengo yoyambira ya B2B yopitilira $ 50, maimelo omwe adalepherawa ndi zovuta kutsimikizira zimatha kukhala $ 2.5 miliyoni mukuwononga ndalama.

Zomwe Zimayambitsa ndi Zotsatira Zazoyipa

Mukuganiza chiyani?

Tsambali likugwiritsa ntchito Akismet kuchepetsa spam. Phunzirani momwe deta yanu ikufotokozera.