Kodi Njira Zabwino Kwambiri Zotsatsira Ndi Zotani?

Boma la Influencer Marketing Infographic

Brian Wallace adagawana nawo Mbiri, Chisinthiko, ndi Tsogolo Labwino Lotsatsa izo zinagwira ntchito yosangalatsa yotanthauzira otsogolera komanso momwe maulalo anali kulumikizana nawo. Ndakhala ndikulankhula mosapita m'mbali za momwe ma brand amagwirira ntchito ndi omwe amawalimbikitsa komanso mosiyana ndipo ndikukhulupirira kuti infographic iyi kuchokera ku MDG Advertising imagwira ntchito yapadera pofotokozera momwe ubale wotsatsa wotsatsa umawonekera.

Infographic, State of Influencer Marketing: Zomwe Brand Yonse Iyenera Kudziwa, akukambirana njira zothandiza kwambiri komanso njira zoyendetsera kutsatsa.

Njira Zothandiza Kwambiri Zotsatsira

  • https://martech.zone/neverbounce-referralMa Ambassador Otsatira - pakadali pano, ndili ndi kazembe wopitilira ndi Agorapulse. Uwu mwina ndi umodzi mwamgwirizano wabwino kwambiri womwe ndidakhalapo ndi mtundu. Ndidakhala paubwenzi ndi Agorapulse nditakhumudwitsidwa ndimalo ena ochezera pa TV ndikamagwiritsa ntchito ma media azambiri. Mawonekedwe ogwiritsa ntchito amagwira ntchito ngati mndandanda wazomwe zikuyimira kapena bokosi la makalata, pomwe magulu anu amatha kusamalira machitidwe akunja. Kuphatikiza komwe ndikufikira komanso chidwi changa pazogulitsa zawo zidatsegula khomo pomwe Emeric ndi gulu lake adandilembera nawo pulogalamu ya kazembe. Popanda kukakamizidwa, ndikudziwitsidwa zonse, ndimayankhula za Agorapulse pomwe anthu akufuna nsanja yoyang'anira media zawo.
  • Ndemanga Zazogulitsa - Shure adanditumizira MV88 maikolofoni ya iPhone yanga pafupifupi chaka chapitacho kuti ayese. Chiyembekezo chinali chakuti ndidzagawana ndemanga zanga pa intaneti ndikubwezera maikolofoni. Shure adazindikira kuti ali ndi chinthu chabwino kwambiri ndipo amafuna kugulitsa podcasters mwamphamvu. Chabwino, ndinayamba kukonda kwambiri maikolofoni kotero kuti ndikupitiliza kuwonetsa aliyense ... ndipo ndidafunsa Shure ngati ndingathe kuyisunga.
  • Brand Mentions - Osayimba mtima ndi kampani yomwe imathandizira mabizinesi kuti azisunga maimelo awo opanda ma adilesi ovuta omwe angawasokoneze mwayi wawo wolowera mu bokosi la omwe adalembetsa. Ndili ndi nkhani, Bwanji, Bwanji, ndi Komwe Mungatsimikizire Maimelo Anu Otsatsa Paintaneti Paintaneti, omwe amawerengedwa mosalekeza ndi owerenga ndi cholinga chofuna kupeza mayankho ngati awa omwe Neverbounce adafikira. Nditayesa nsanja yawo limodzi ndi ena, ndidadziwa kuti ali ndi malonda abwino kunja uko, chifukwa chake ndidavomera mwayi wowonetsa ntchito yawo pamalowo. Tili, zowonetseranso kuwululidwa kwathunthu.
  • Kuphunzira Zochitika - Ndikutulutsa kwathu komanso situdiyo yathu yotsogola, ndimapemphedwa kuti ndikalowere zochitika polipira malipiro, maulendo, ndi zolipirira zochitika. Pamwambowu, timasindikiza zolemba, kujambula ma podcast, kuchita magawo a Facebook Live, ndikuwonetsa zochitika pa Twitter. Ndabweretsanso ogwira nawo ntchito kuti apange timabuku totsatsira kuti azitumiza kunyumba ndi omwe adzakhalepo zitachitika izi. Posachedwa, ndidachita izi ku Dell World komwe ndidagwirizana ndi a Mark Schaefer pa Luminaries podcast yawo. Chochitika chodabwitsa komanso mwayi. Kupatula pakukwera pa siteji, iyi ndi njira yanga yomwe ndimakonda kuchitira msonkhano!
  • Zothandizidwa - Ngakhale sindidandaula ndi zomwe zandithandizira, sindimakonda makampani omwe ali ndi mnzake. Ayeneradi kukhala atsogoleri mgulu la msika wawo ndikupereka phindu kwa owerenga, omvera, ndi otsatira. Ngati ziika mtundu wanga pachiwopsezo, sindichita. Ndasiya makampani ambiri pazaka zambiri chifukwa sindinathe kutsimikizira za kampaniyo kapena malonda ake. Nthawi zambiri mumapeza zothandizidwa m'njira ya zochitika zotsatsa timagawana.

Otsatsa amati zomwe zili zothandiza kwambiri zimachokera kwa omwe ali odalirika, odziwa zambiri. Inde, ndikugwirizana ndi izi. Ndikukhulupirira odalirika, otsogola atha zaka, mwina makumi, akumanga udindo wawo m'makampani awo. Ndi ndalama zotere, sakanatha kungodzipereka kuti agulitse wotsatsa wamkulu. Ndine wotsimikiza kuti nditha kuwirikiza kawiri kapena kuwirikiza katatu ndalama zanga zotsatsira, koma sindingachite izi mopanda ulemu kwa owerenga anga. Zomwe ndimalipira ndi mtundu sizifanana ndi khama lomwe zidanditengera kuti ndikhale wodalirika, ndipo sindiziika pachiwopsezo.

State of Influencer Marketing: Zomwe Zamtundu Wonse Zimafunikira Kudziwa

Dziko Lotsatsira Kutsatsa Kwachilengedwe