Kudutsa ma blockers: Momwe Mungapangire Zotsatsa Zanu Kuti Ziziwoneke, Kudina, ndikuchitapo kanthu

Kulambalala Kutsatsa Ndi Imelo

M'malo otsatsa amakono, pali njira zambiri zofalitsa nkhani kuposa kale. Kumbali yabwino, izi zikutanthauza mipata yambiri yotumizira uthenga wanu. Pazovuta, pali mpikisano wopitilira chidwi cha chidwi cha omvera.

Kuchuluka kwa zofalitsa kumatanthauza zotsatsa zambiri, ndipo zotsalazo ndizochulukirapo. Sizotsatsa zokha, TV kapena malonda apawailesi. Ndizotsatsa zapaintaneti zomwe zimakupangitsani kupeza "X" yovuta kuzichotsa, makanema omwe amasewera okha kuti apirire musanawone zomwe mukufuna, zotsatsa zikwangwani zomwe zikuwonetsedwa kulikonse, ndi zotsatsa zomwe zimakutsatani chifukwa chobwezeretsanso, kuchokera pa kompyuta kupita ku foni yam'manja ndikubwerera.

Anthu atopa ndi zotsatsa zilizonse. Malinga ndi kafukufuku wa HubSpot, anthu ambiri amawona zotsatsa zambiri zimakhala zonyansa kapena zosokoneza, zopanda ntchito, kapena zonyoza. Chomwe chikuwulula kwambiri kwa otsatsa ndikuti mitundu yotsatsa iyi imapatsa owonera malingaliro osangokhala masamba omwe amapita nawo komanso ma brand omwe amaimira. Chifukwa chake kugulitsa kwanu malonda kumatha kukhala ndi zotsatirapo zosiyananso ndi anthu kuposa momwe mumafunira; Zingapangitse kuti anthu asamve mtundu wanu, m'malo mokhala abwino.

Zotsatsa Zambiri, Kukhumudwitsidwa Kwambiri: Lowani Ad Blockers

N'zosadabwitsa kuti anthu apeza njira yozungulira kukhumudwitsidwa ndi zida zamalonda zamasiku ano: zowonjezera zotsatsa. Malinga ndi lipoti laposachedwa la PageFair & Adobe, Anthu 198 miliyoni ogwiritsa ntchito intaneti amagwiritsa ntchito zotsatsa kuletsa magalimoto obwera kutsatsa ngati digito, ma pop-up ndi otsatsa pa intaneti kuti asawonekere pamawebusayiti omwe amakonda komanso malo ochezera, komanso kugwiritsa ntchito zotsatsa malonda kwakula ndi zoposa 30% chaka chathachi. Kuletsa zotsatsa kumakhudza kulikonse kuyambira 15% - 50% yamagalimoto osindikiza tsamba lawebusayiti, ndipo makamaka makamaka pamasamba amasewera, pomwe omvera amakhala akatswiri kwambiri ndipo amatha kugwiritsa ntchito ukadaulo wotsekereza.

Ndiye wotsatsa ayenera kuchita chiyani?

Sankhani Imelo

Otsatsa omwe akufuna "kudutsa otsatsa otsatsa" atha kudabwa kudziwa kuti pali njira yomwe ingawathandize kuthana ndi zovuta zotsatsa, ndipo si njira yokomera anthu. Ndi imelo. Taganizirani izi: mapulogalamu omwe amagwiritsidwa ntchito kwambiri pa intaneti masiku ano si Facebook kapena Twitter. Alidi, Apple Mail ndi Gmail.

Imelo ndi pomwe pali eyeballs, ndipo sikupita, monga ena amaganizira. M'malo mwake, imelo ndiyolimba kuposa kale lonse; Mitundu yambiri ikukonzekera kutumiza maimelo ambiri chaka chino ndikupitiliza kuwonjezeka. Kutsatsa maimelo kumakhala ndi ROI ya 3800% ndipo kumayendetsa kutembenuka kwina kuposa njira ina iliyonse. Mauthenga otsatsa amakhala ndi mwayi wowoneka imelo kasanu kuposa maimelo a Facebook, ndipo imelo imagwira ntchito kangapo 40 kupeza makasitomala atsopano kuposa Facebook kapena Twitter. Zonsezi, ndizotheka kwambiri.

Chifukwa chiyani kubwezera kwakukulu kuchokera ku imelo? Zosavuta, ndi malo amodzi omwe amalumikizana molunjika ndi wogwiritsa ntchito wotsiriza - kulumikizana komwe kumakhalako sikudalira msakatuli, chida kapena injini yosakira. Anthu amakonda kusunga maimelo awo nthawi yayitali; ali ndi mwayi wosintha adilesi yakomweko ndiye kuti asintha maimelo awo.

Tsoka ilo, chifukwa cha maubwino onse omwe imelo imabweretsa, kupewa kutsatsa malonda potumiza maimelo sikudule; Ndizovuta kutsatsa pogwiritsa ntchito nsanja ngati Apple mail kapena Gmail mwachindunji. Ndiye mungagwiritse ntchito bwanji mwayi wa imelo komanso zonse zomwe zingakupatseni?

Jambulani ma eyeball oyenera m'makalata amaimelo

Njira imodzi ndikuyika zotsatsa m'makalata amaimelo operekedwa ndi osindikiza omwe akuwatumiza kuti akachite nawo omvera. Ofalitsa makalata amaimelo akufuna njira zopangira ndalama zamagalimoto awo omwe alipo, kuti akwaniritse zokolola zawo, ndipo, kwakukulu, amalandila kuyikapo zotsatsa ngati njira yochitira izi.

Kwa otsatsa, izi zikutanthawuza kuti mutha kuyika zotsatsa zotsatsa, zotsatsira mwamphamvu pamakasitomala omwe alipo kale ndi makampeni amaimelo oyembekezera, kuyandikira otsatsa malonda kuti mufikire omvera omwe agwidwa. Koposa zonse, omverawa ndi otseguka kwambiri kuti awone zina mwazomwe zatsimikiziridwa kale kukhala zosangalatsa kwa iwo. Olembetsa zamakalata asankha kulandira uthenga wotsatsa kuchokera kwa ofalitsa; amadalira komanso amasangalala ndi zomwe wofalitsa amafalitsa. Kukhazikitsa zotsatsa zanu pankhaniyi kumakuthandizani kuti muzimvera kukhulupirika komanso chidwi. Muyenera kungopanga zotsatsa zanu kukhala zofunikira, zophunzitsa, komanso kuti muzitha kuyika chidwi cha owerenga mwakukonda kwanu.

Kusintha kwanu kutsatsa ndikosavuta chifukwa mukudziwa kale zonse za owerenga kudzera pazolozera. Gwirizanitsani zotsatsa zanu ndi zomwe munthuyu amakonda, zomwe sakonda, umunthu wake ndi zosowa zake, ndipo mumalimbitsa kukhulupirika komanso kukhulupirika, ndikulimbikitsa mitengo yodutsamo.

Khalani Okakamiza Kuti Mukwaniritse Ntchito.

Gawo lofunikira pakusintha kwanu limaphatikizapo kufotokozera nthano. Osangolengeza za chinthu chatsopano chanyumba - gawanani ndi owerenga njira zisanu zomwe zingapangitse miyoyo yawo kukhala yosavuta. Osangolengeza ntchito yatsopano yomwe iwapulumutse nthawi ndi nkhawa - onetsani njira zomwe adzagwiritsire ntchito nthawi yawo yatsopano kuti achite zomwe amakonda.

Mitundu yamtundu wankhani yotereyi itsogolera owerenga patsamba lanu, pomwe mutha kuthana ndi yankho lavuto lawo: malonda anu. Pamenepo, wogwiritsa ntchitoyo amakhala akuchita chidwi komanso ali ndi chidwi, ndipo atha kugula chida kapena ntchito yanu.

Gawo labwino kwambiri - ndizosavuta.

Pali mayankho omwe alipo masiku ano omwe amasintha njira yonse yotsatsira imelo. Njirazi zitha kukuthandizani kuti mugwirizane ndi netiweki yolondola yamakalata omwe ali ndi omvera oyenera, ndikuthandizani kuti mukhale ndi zofunikira, zofunikira kuti omvera azilumikizana bwino ndi mtundu wanu.

Pokhala ndi malingaliro atsopano pa imelo, njira yoyenera yotsatsira, ndi mnzake waluso, wamphamvu wa imelo, mutha kulambalala ma blockers - ndipo gwiritsani ntchito mphamvu zenizeni zomwe kutsatsa maimelo kumapereka.

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