Kodi Emojis Ndi Yothandiza Pakulumikizana Kwanu Kutsatsa?
Sindikugulitsidwa pogwiritsa ntchito ma emojis (zoyimira zojambulidwa). Ndimapeza ma emojis penapake pakati pa mameseji achidule ndi kutukwana. Ine pandekha ndimakonda kuwagwiritsa ntchito kumapeto kwa ndemanga yonyozeka, kuti ndingodziwitsa munthuyo kuti sindikufuna kuti andimenye. Komabe, ndimasamala kwambiri ndikazigwiritsa ntchito muzamalonda.
Kodi Emoji ndi chiyani?
Emoji ndi liwu lochokera ku Japan, komwe e (絵) amatanthauza chithunzi ndi wanga (文字) amatanthauza khalidwe. Chifukwa chake, emoji imamasulira kukhala chithunzi. Izi ndi tizithunzi tating'ono ta digito zomwe zimagwiritsidwa ntchito kufotokoza lingaliro kapena malingaliro pakulankhulana pakompyuta. Akhala ofunikira pakulankhulana pa intaneti komanso pamawu, ndikuwonjezera mawonekedwe kuti afotokoze zakukhosi kapena malingaliro.
Ndiye Kodi Emoticon ndi Chiyani?
Emoticon ndi mawonekedwe ankhope opangidwa ndi zilembo za kiyibodi, monga :).
Emojis akhala gawo la chilankhulo cha anthu tsiku ndi tsiku. M'malo mwake, Lipoti la Emoji la 2015 lolembedwa ndi Emogi Research lidapeza kuti 92% ya omwe ali pa intaneti amagwiritsa ntchito ma emojis, ndipo 70% adati emojis adawathandiza kufotokoza malingaliro awo bwino Mu 2015, a Mtanthauzira wa Oxford adasankha emoji ngati mawu achaka! ?
Koma akugwiritsidwa ntchito bwino ndi otsatsa ena! Mitundu yachulukitsa kugwiritsa ntchito emojis ndi 777% kuyambira Januware 2015.
Kugwiritsa Ntchito Emoji Pakulumikizana Kwamalonda
Emojis ikhoza kukhala chida chofunikira mu Business-to-Consumer (B2C) ndi Bizinesi kupita ku Bizinesi (B2B) zoyankhulirana, koma kagwiritsidwe ntchito kake kuyenera kugwirizana ndi nkhani ndi omvera.
Kugwiritsa Ntchito Emoji mu B2C
- Makampeni Otsatsa ndi Ma social Media: Ma Emojis amatha kupangitsa kuti zinthu zikhale zosangalatsa komanso zolumikizana. Ndiwothandiza pazambiri zapa TV, zotsatsa, ndi malonda a imelo kuti atenge chidwi ndikuwonetsa malingaliro kapena malingaliro mwachangu.
- Thandizo lamakasitomala: Pogwiritsidwa ntchito mwanzeru pothandizira makasitomala, ma emojis amatha kupangitsa kuti kulumikizana kukhale kwamunthu komanso kwaubwenzi.
- Makhalidwe Amtundu: Ma Emoji amatha kuwonetsa umunthu wa mtundu, makamaka ngati mtunduwo umakonda anthu achichepere kapena umagwira ntchito wamba.
Kugwiritsa Ntchito Emoji mu B2B
- Maimelo ndi Mauthenga Aukadaulo: M'makonzedwe a B2B, ma emojis ayenera kugwiritsidwa ntchito mosamala. Atha kuwonetsa kutsimikizika kapena kuvomereza mobisa, koma kugwiritsa ntchito mopitilira muyeso kapena kugwiritsidwa ntchito mopitilira muyeso kumatha kuwonedwa ngati kopanda ntchito.
- Social Media Engagement: Kwa B2B media media, ma emojis atha kugwiritsidwa ntchito kuti ma post azikhala osangalatsa, koma ndikofunikira kuti musamamveke bwino.
- Kulumikizana Kwamkati: M'magulu, ma emojis angathandize kuchepetsa kulankhulana kwamkati ndikuchotsa zotchinga pochita zinthu zochepa.
Emoji Gwiritsani Ntchito Zabwino Kwambiri
- Mvetsetsani Omvera: Ma Emoji ayenera kugwirizana ndi ziyembekezo ndi zokonda za omwe akutsata.
- Context is Key: Ma Emojis ndi oyenera kwambiri pazinthu zosakhazikika komanso zoyendetsedwa ndi malonda. M'makalata ovomerezeka kapena mauthenga akuluakulu, nthawi zambiri zimakhala zosayenera.
- Chikhalidwe Chokhudzika: Dziwani kusiyana kwachikhalidwe pakutanthauzira ma emojis.
- Kugwirizana ndi Brand Voice: Ma Emoji ayenera kukhala ogwirizana ndi mawu onse ndi kamvekedwe ka mtunduwo.
Ma Emoji amatha kupititsa patsogolo kulumikizana kwa B2C ndi B2B powonjezera umunthu ndi kuzama kwamalingaliro, koma akuyenera kugwiritsidwa ntchito mwanzeru komanso mogwirizana ndi omvera komanso kamvekedwe ka mawu.
Kodi Pali Muyezo wa Emoji?
Inde, pali muyezo wa emojis womwe umatsimikizira kusasinthika pamapulatifomu ndi zida zosiyanasiyana. The Unicode Consortium amasunga mulingo uwu. Umu ndi momwe zimagwirira ntchito:
- Unicode Standard: Unicode Consortium imapanga Unicode Standard, yomwe imakhala ndi ma code angapo pamunthu aliyense, kuphatikiza emojis. Muyezowu umatsimikizira kuti mawu (kuphatikiza ma emojis) otumizidwa kuchokera ku chipangizo chimodzi amawonetsedwa bwino pa chipangizo china, mosasamala kanthu za nsanja, makina ogwiritsira ntchito, kapena ntchito.
- Zomasulira za Emoji: Unicode imatulutsa mitundu yatsopano nthawi ndi nthawi, kuphatikiza ma emojis atsopano. Mtundu uliwonse watsopano wa Unicode Standard ukhoza kuwonjezera ma emojis atsopano kapena kusintha omwe alipo.
- Mapulani Mwapadera: Ngakhale kuti Unicode Consortium imasankha zomwe emoji iliyonse imaimira (monga "nkhope yomwetulira" kapena "mtima"), mapangidwe enieni a emoji (mtundu, kalembedwe, ndi zina zotero) amatsimikiziridwa ndi nsanja kapena zipangizo (monga Apple, Google, Microsoft). ). Ichi ndichifukwa chake emoji yemweyo amatha kuwoneka mosiyana pa iPhone kuposa chipangizo cha Android.
- Kugwirizana Kwambuyo: Ma emojis atsopano amawonjezeredwa pafupipafupi, koma zida zakale kapena makina sangagwirizane ndi zatsopano. Izi zitha kupangitsa kuti wosuta aziwona chithunzi chapamalo (monga bokosi kapena chizindikiro) m'malo mwa emoji yomwe akufuna.
- Kugwirizana kwa Cross-Platform: Mapulatifomu ambiri amayesetsa kuti agwirizane ndi Unicode Standard, koma pakhoza kukhala zosiyana momwe ma emojis ena amatanthauzidwira kapena kuwonetsedwa.
- Zizindikiro Zachigawo: Unicode imaphatikizanso zizindikiro zachigawo, zomwe zimalola kusungitsa ma emojis a mbendera kumayiko.
Kukhazikitsidwa kwa Unicode Standard ndi makampani akuluakulu aukadaulo kumapangitsa kuti pakhale kufanana komanso kugwirizana kwambiri pakugwiritsa ntchito ma emoji pamapulatifomu, mapulogalamu, ndi zida zosiyanasiyana.
Zitsanzo za Kutsatsa kwa Emoji
Infographic iyi yochokera ku Signal imadutsa pazitsanzo zambiri zogwiritsa ntchito. Kuwala kwa Bud, Saturday Night Live, Burger King, Domino's, McDonald's, ndi Taco Bell aphatikizira ma emojis mukulumikizana kwawo pakutsatsa. Ndipo ikugwira ntchito! Kutsatsa kovomerezeka kwa Emoji kumapangitsa mitengo-20x kupitilira kuposa momwe mafakitale amagwirira ntchito
Chizindikiro chimafotokozanso zovuta zina ndi Emojis. Onani infographic pansipa! ?