Momwe Mungakulitsire Kusanja Kusaka Mwa Kupeza, Kuwunika, Ndi Kupatutsira Zolakwa 404 Mu WordPress

Yendetsani Kumasamba 404 Kuti Muchulukitse Kusaka

Tikuthandiza kasitomala wamakampani pakadali pano pogwiritsa ntchito tsamba latsopano la WordPress. Ndi malo osiyanasiyana, zinenero zambiri bizinesi ndipo ndakhala ndi zotsatira zoyipa zakusaka pazaka zaposachedwa. Tikamakonzekera tsamba lawo latsopano, tidazindikira zingapo:

  1. Archives - anali nawo malo angapo mzaka khumi zapitazi ndi kusiyana kowonekera pamapangidwe a URL ya tsamba lawo. Tidayesa ulalo wamasamba akale, anali 404'd patsamba lawo laposachedwa.
  2. Zotsatira zambuyo - pomwe tidachita kafukufuku wa backlink pogwiritsa ntchito Semrush,
  3. Translation - omvera awo ambiri ndi Aspanya, koma tsamba lawo limangodalira batani lomasulira m'malo mongokhala ndi masamba omasuliridwa pamanja patsamba.

Tsamba lawo lomaliza linali anali ndi bungwe la SEO lomwe anali kugwirira ntchito… m'malingaliro mwanga mchitidwe wamdima kwambiri womwe umagwira eni bizinesiyo. Chifukwa chake, kupita mtsogolo tifunika kupanga tsamba latsopanoli ndikuyamba kulikonza… ndalama zambiri kwa kasitomala.

Gawo lofunikira pa njira yatsopanoyi ndikupezerapo mwayi pazinthu zitatu zomwe zatchulidwazi. Tiyenera kuwonetsetsa kuti tikuphatikizira komwe tikupita kuma masamba onse omwe akusowa (zolakwika 3) NDIPO titha kugwiritsa ntchito ogwiritsa ntchito zilankhulo zosiyanasiyana powonjezera masamba omwe amamasuliridwa. Munkhaniyi, ndikambirana za Kutulutsa kwa 404 - chifukwa ikupweteka masanjidwe awo a injini zosakira.

Chifukwa Chake Zolakwa 404 Ndizoipa Pamalo a SEO

Kuti ndikhale ndi mafotokozedwe osavuta kwa makasitomala ndi mabizinesi, nthawi zonse ndimawadziwitsa za injini zosakira index tsamba ndikuliyanjanitsa ndi mawu osakira ndi zomwe zili patsamba limenelo. Komabe, iwo udindo tsamba potengera kutchuka kwake - komwe kumasuliridwa kuma backlink patsamba lina.

Chifukwa chake… taganizirani kuti muli ndi tsamba patsamba lanu kuyambira zaka zapitazo lomwe limayenda bwino kwambiri ndipo limalumikizidwa kuchokera kumagwero osiyanasiyana. Kenako mumanga tsamba latsopano pomwe tsambalo limapita. Zotsatira zake ndikuti pamene makina osakira akukwawira ma backlinks ... kapena wogwiritsa ntchito patsamba lina akadina ulalowu… kumabweretsa cholakwika cha 404 patsamba lanu.

Ouch. Ndizoyipa kwa ogwiritsa ntchito komanso zoyipa kwa ogwiritsa ntchito makina osakira. Zotsatira zake, injini yosakira imanyalanyaza backlink… yomwe pamapeto pake imatsitsa ulamuliro ndi kusanja tsamba lanu.

Nkhani yabwino ndiyakuti ma backlink patsamba lovomerezeka samathera pomwepo! Pamene tapanga masamba atsopano amakasitomala ndikutumizanso maulalo akale kuzinthu zatsopano ... tawona masamba awa akubwerera kumtunda kwamasamba azotsatira za injini zosaka (SERP).

Ngati muli ndi bungwe lomwe limayang'ana kwambiri anthu osaka (komanso tsamba LONSE lawebusayiti liyenera kukhala) kapena ngati muli ndi mlangizi wa SEO yemwe sanachite ntchitoyi, ndikukhulupirira kuti amanyalanyaza luso lawo. Ma injini osakira akupitilizabe kukhala magwero apamwamba amgalimoto pamitengo yoyenera ndi cholinga chogula.

Chifukwa chake, ndi… ngati mukukonzanso tsamba lanu, onetsetsani kuti mukuwunika ndikuwongolera anthu anu kumasamba atsopano bwino. Ndipo, ngati simukukonzanso tsamba lanu, muyenera kuyang'anabe masamba anu a 404 ndikuwatsogolera moyenera!

Dziwani: Ngati simukusamukira kutsamba latsopano, mutha kudumpha molunjika ku Gawo 5 panthawiyi kuti muwone ndikuwongolera masamba 404.

Khwerero 1: Yambitsani Kukonzekera Kwadongosolo La Pakali Pano

  • Tsitsani Zinthu Zonse Zamakono - Ndimachita izi ndi pulogalamu yayikulu ya OSX yotchedwa WebSucker.
  • Pezani Mndandanda Wa Ma URL Onse Omwe Alipo - Ndimachita izi ndi Kufuula Frog.
  • Pezani Mndandanda Wa Ma Backlink Onse - kugwiritsa ntchito Semrush.

Tsopano, ndili ndi chuma chilichonse komanso tsamba lililonse patsamba lawo. Izi zindithandiza kupanga mapu oyenera a zinthuzi munjira zatsopano patsamba latsopanoli (ngati zingafunike kuwongolera).

Khwerero 2: Yambitsani Kukhazikitsa Dongosolo Lotsogola, Ma Slugs, ndi Masamba

Gawo lotsatira ndikuwunika zomwe zili zenizeni ndikuwona momwe tingakhalire osavuta ndikupanga a laibulale yokhutira Ndizopangidwa mwadongosolo komanso mwadongosolo patsamba latsopanoli. Nthawi zambiri, ndimapanga masamba opanda kanthu munthawi ya WordPress kuti ndikhale ndi mindandanda kuti ndikwaniritse pambuyo pake kwa omwe adalemba ndi opanga kuti agwiritse ntchito.

Nditha kuwunikanso ma URL ndi zinthu zakale kuti ndikwaniritse masamba omwe asankhidwa kuti ndikhale kosavuta kuwonetsetsa kuti ndili ndi zonse zofunika ndipo palibe chomwe chikusowa patsamba latsopano lomwe linali patsamba lakale.

Gawo 3: Yambitsani Kukhazikitsa Mapu a Ma URL Akale ku Ma URL Atsopano

Ngati tingathe kusintha ulalo wa URL ndikuyesera kusunga tsambalo ndikutumiza slugs mwachidule komanso mophweka, timatero. Ndazindikira pazaka zambiri pomwe kuwongolera ngati kutaya mphamvu zina… kukhathamiritsa kwa iwo kumayendetsa chinkhoswe, chomwe chimamasulira kukhala abwino. Sindikuopanso yeretsani tsamba lokwezeka kwambiri ku URL yatsopano zikafunika. Chitani izi mu spreadsheet!

Khwerero 4: Yambitsaninso Kowonjezera Kunja Kulowanso

Pogwiritsa ntchito spreadsheet mu Gawo 3, ndimapanga tebulo losavuta la ulalo womwe ulipo (wopanda domain) ndi ulalo watsopano (wokhala ndi domain). Ndimatumiza izi kuwongolera mu Udindo wa Math SEO Plugin musanatsegule tsamba latsopanoli. Rank Math ndiye pulogalamu yabwino kwambiri ya WordPress kwa SEO, m'malingaliro mwanga. Mbali yoyambira… njirayi itha (ndipo iyenera kuchitika) ngakhale ngati muli kusunthira tsambalo kumalo atsopano.

Gawo 5: Kukhazikitsa Ndi Monitor 404s

Ngati mwachita zonsezi mpaka pano, muli ndi tsamba latsopanolo, zowongolera zonse zomwe zilimo, ndipo mwakonzeka kuyambitsa. Ntchito yanu sinathebe… muyenera kuwunika tsamba latsopanoli kuti muwone masamba aliwonse 404 pogwiritsa ntchito zida ziwiri:

  • Google Search Console - tsamba latsopanoli litangokhazikitsidwa, mudzafunika kutumiza tsamba la XML ndikuyang'ananso tsiku limodzi kapena apo kuti muwone ngati pali zovuta zina patsamba lino.
  • Mndandanda wa 404 Monitor wa Math Math SEO Plugin - Ichi ndi chida chomwe muyenera kugwiritsa ntchito pafupipafupi… osati mukangoyambitsa tsamba lanu. Muyenera kuyiyika mu Rank Math Dashboard.

Mwachitsanzo, tidakhazikitsa tsamba la malo azambiri Dokotala wamano yemwe amagwiritsa ntchito kwambiri ana omwe amafotokozedwa ndi Medicaid. Limodzi mwamasamba omwe tidazindikira omwe anali ndi ma backlink omwe sanaphimbidwe anali nkhani, Mano Aang'ono 101. Tsamba lomwe lilipo lidalibe nkhaniyo. Makina a Wayback anali ndi gawo limodzi lokha. Chifukwa chake pomwe tidakhazikitsa tsamba latsopanoli, tidaonetsetsa kuti tili ndi zolemba zambiri, infographic, ndi zithunzi zapaintaneti zomwe zikuwongolera kuchokera ku ulalo wakale kupita ku watsopano.

Titangotsegula tsambalo, tidaona kuti obwezera anthu tsopano akupita patsamba latsopano kuchokera kumaulalo akale! Tsambalo lidayamba kunyamula magalimoto abwino komanso kusanja. Sitinamalize, komabe.

Titawona 404 Monitor, tidapeza ma URL angapo okhala ndi "mano aana" omwe anali atafikira pamasamba 404. Tidawonjezera njira zingapo zakubwerera kutsamba latsopano. Mbali yoyambira… titha kugwiritsa ntchito kufotokozera pafupipafupi kuti tipeze ma URL onse koma tikusamala kuti tiyambe.

Pulogalamu Yowerengera Math Math

Chithunzichi pamwambapa ndi Rank Math Pro chomwe chimaphatikizapo kutha kugawa zomwe mukuwongolera… chinthu chabwino kwambiri. Tidapitanso ndi Rank Math Pro chifukwa imathandizira ziwembu zingapo.

Tsopano, tsambali ndi tsamba lawo # 8 logulitsidwa kwambiri patsamba latsopanoli patangotha ​​sabata imodzi kuchokera pomwe akhazikitsidwa. Ndipo panali tsamba la 404 pamenepo kwazaka zingapo pomwe aliyense amabwera! Unali mwayi waukulu womwe sukanapezeka ngati sitinakhale osamala pakuwongolera ndikuwunikira maulalo akale omwe anali pa intaneti kutsamba lawo.

Rank Math ilinso ndi nkhani mwatsatanetsatane yokonza zolakwika 404 zomwe ndikukulimbikitsani kuti muwerenge.

Rank Math: Momwe Mungakonzere Zolakwa 404

Kuwulura: Ndine kasitomala komanso wogwirizana ndi Udindo Math.

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