Simuli Wopindulitsa 500

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Roger Yu waku USA Today adangolemba nkhani masiku angapo apitawa pa makampani akusiya kulemba mabulogu:

Pomwe makanema ochezera pa intaneti atuluka, makampani ambiri akusintha mabulogu ndi zida za nimbler zomwe zimafunikira nthawi yocheperako, monga Facebook, Tumblr ndi Twitter.

Nkhani yonse ndiyabwino ... koma zidziwitsozo zitha kukhala zosafanizira mabungwe onse. Choyamba, zomwe zatchulidwazi zikuchokera kumakampani omwe akukula mwachangu kwambiri a Fortune 500. Iyi ndi nthano yakale yokhudzana ndi kulumikizana. Kodi makampani akusiya kulemba mabulogu chifukwa njirayi siikuwathandiza kukula kapena akusiya kulemba mabulogu chifukwa akukula?

Pali mabungwe ambiri akuluakulu omwe amafalitsa zabwino kwambiri mabungwe mabungwe. Ndipo sindine mtundu wa munthu amene anganene kuti kulemba mabulogu ndiye njira yabwino kwa mabizinesi onse. Ngati muli ndi mtundu wopambana, otsatira abwino ndipo mukukula, kampani yopindulitsa… mutha kudumpha kasamalidwe ka bulogu yamakampani. Izi sizikutanthauza kuti njira zomwe kampani yanu ikugwiritsa ntchito sizotsika mtengo monga mabulogu amakampani… mutha kukhala mukugwiritsa ntchito nthawi ndi ndalama zambiri kutsatsa ndi maubwenzi ena pagulu kuposa momwe mukuganizira.

Koma simuli m'modzi mwamakampani omwe akukula mwachangu mu Fortune 500, sichoncho? Kodi kampani yanu imadziwika kudziko lonse kapena padziko lonse lapansi? Kodi mumawonedwa ngati mtsogoleri woganiza mumakampani anu? Kodi ndinu mtundu wodalirika komanso wodalirika womwe makampani amamvera? Kodi mumayang'anira zotsatira zakusaka? Kodi muli ndi bajeti yogulitsa ndi ufulu womanga njirayi pogwiritsa ntchito njira zina?

Popeza chuma, sindinayeneranso kulemba blog kwa kampani yanga. Nditha kuyika ndalama zambiri pamaubale, othandizira, kutsatsa ndikukakamira kuti ndiyankhule pamisonkhano mdziko lonselo. Koma ndizabwino zomwe sindingakwanitse. Kulemba mabulogu kumagwira ntchito bwino kwa ine chifukwa ndimatha kugwiritsa ntchito nthawi ndi mphamvu… zonse zokwera mtengo koma zomwe ndimapeza nthawi zonse kuti ndikule bizinesi yanga.

Chomwe ndikudandaula nacho ndi chakuti, poyang'ana koyamba, makampani atha kuyang'ana nkhaniyi ndikupeza kuti ndi chifukwa chomveka choti asayang'ane kulemba mabulogu ngati njira yabwino. Lingaliro logwiritsa ntchito njira yolembera mabulogu ndilovuta kwambiri kuposa kungoyang'ana zomwe Fortune 500 ikuchita. Kulemba mabulogu is Ndalama yayitali yomwe imafuna kudzipereka, zothandizira ndi njira kuti izigwira ntchito bwino.

Ine ndikukhulupirira ndekha kuti makampani ambiri amabweza ngongole polemba mabulogu chifukwa sizipereka zotsatira zomwe makampani akuluakulu amafuna. Zimakhala zosavuta kulipira nthawi zonse kuti tipeze chidwi kuti tipeze chidwi… funso silomwe limagwira, ndi nkhani yayitali bwanji, kuchuluka kwake komanso chifukwa chomwe mungaphatikizire njira imodzi pamzake.

Chidziwitso china, sizodabwitsa kwa ine kuti atolankhani akuluakulu omwe ali ndi atolankhani akatswiri, olemba ndi osindikiza amatha kulemba zoyipa zolembera mabulogu. Ingonena!

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