Lero la SERP: Kuyang'ana Mabokosi a Google, Makhadi, Zolemera Zakale, ndi Paneli

Zambiri Zosungidwa ndi Google SERP ndi Zolemba Zambiri

Tsopano patha zaka zisanu ndi zitatu kuchokera pomwe ndidakankhira makasitomala anga phatikizani tizithunzi tambiri m'masitolo awo paintaneti, masamba awebusayiti, ndi mabulogu. Masamba azosaka za Google anali atakhala amoyo, opumira, osinthika, osintha makonda anu kuti mupeze zomwe mukufuna… makamaka chifukwa chakuwongolera komwe apanga patsamba lazotsatira za injini zosakira pogwiritsa ntchito zomwe adasindikiza.

Zowonjezera izi ndi izi:

  • Mabokosi Oyankha Molunjika ndi mayankho afupipafupi, pomwepo, mindandanda, ma carousels, kapena matebulo omwe angakhalenso ndi zithunzi zowakometsera.
  • Zolemba Zolemera zoperekedwa ndi mawebusayiti kuti apititse patsogolo zotsatira za injini zosakira ndi mitengo, mavoti, kupezeka, ndi zina zambiri.
  • Makhadi Olemera ogwiritsa ntchito mafoni osavuta kugwiritsa ntchito.
  • Zithunzi Zojambula kudzanja lamanja la SERP lomwe limapereka zithunzi zokhotakhota komanso zidziwitso zakusaka.
  • Magulu Azidziwitso kudzanja lamanja la SERP lomwe limapereka zithunzi, zidziwitso, mamapu ndi zolozera zomwe zili zodziwika bwino ku mtundu kapena bizinesi.
  • Phukusi Lapafupi (kapena Phukusi la Mapu) ndiwo mitima yazosaka zakomweko ndizidziwitso zamabizinesi, kuwunika, ndi mamapu. Izi zimayendetsedwa kwambiri ndi zochitika za Google My Business zosintha ndi kuwunika kwa mtundu.
  • Anthu Amadzifunsanso perekani mafunso ndi mayankho ogwirizana ndi mafunso.
  • Chithunzi Pazithunzi ndi carousel yopingasa pamafunso omwe akuwonekera.
  • Maulalo a Tsamba ndi mndandanda wowonjezedwa wa maulalo ofunikira mumawebusayiti otchuka. Itha kuphatikizanso tsamba lofufuzira tsamba lomwe limafotokoza momwe makinawo amafufuzira mkati.
  • Twitter carousel imawonetsa mndandanda wama tweets aposachedwa kwambiri kuchokera kumaakaunti a twitter.
  • Bokosi La Nkhani ndi carousel yowonera nthawi yayitali yokhudza nkhani zankhani zapamwamba zomwe zimapezeka patsamba lodziwika bwino.

Pokonza deta yanu ndikutsatira miyezo ya Schema, mtundu umatha kuwonetsa kuwonekera kwawo pazinthu zomwe zili patsamba lofufuzira injini - makamaka zikafika pakukhazikitsa zotsatira zawo patsamba pogwiritsa ntchito tizithunzi tambiri.

Palinso mkangano wosasangalatsa pa izi ... zomwe Google imatha kutero sungani ogwiritsa ntchito pamasamba awo azosaka m'malo mowabweretsa ku masamba omwe mukupita. Ngati atha kusunga ogwiritsa ntchito pamenepo, atha kudina zotsatsa, mkate wa Google ndi batala. Koma Hei ... Google ndi yomwe ili ndi omvera, chifukwa chake ndikuopa kuti muyenera kusewera masewera awo. Tikukhulupirira kuti, mukamayendetsa zotsatira zakusaka patsamba lanu, mukugwira ntchito yayikulu polemba ndikutenga zidziwitso za mlendo wanu kuti muzitha kulumikizana molunjika.

Google sikuti imangonena kuti kupereka meta iyi kumatha kubweretsa kuwonetseredwa kokwanira pa SERP, imafotokozanso bwino kuti tizithunzi tating'onoting'ono titha kupititsa patsogolo kuwonekera kwa injini yanu chifukwa imaphunzitsanso zomwe zili patsamba.

Ngati kampani yanu, ogulitsa anu, ndi zomwe muli nazo sizigwiritsa ntchito mwayi zojambula zabwino, mudzasiyidwa mu dothi ndi ochita mpikisano omwe amachita. Ngati kampani yanu yotsatsa sikukuwa kuti muigwiritse ntchito - muyenera kupeza kampani yatsopano. Ndipo ngati muli ndi chida chachitetezo kapena chachikale chomwe sichimawathandiza, muyenera kusamuka kapena kupeza yankho lomwe limatero. Zithunzi zokhathamira sikuti zikungopititsa patsogolo kusaka, komanso zimakhudza mitengo yolumikizana kuposa kale.

Izi infographic kuchokera ku Brafton, Kuwongolera Kwowonekera Pazinthu Zonse za Google SERP: Zoyala, Ma Paneli, Zotsatsa Zolipidwa ndi Zambiri, Imapereka chithunzithunzi chazithunzi zazithunzi zolembedwa ndi zosanja zomwe zikuwoneka patsamba lazotsatira za injini zosaka.

Zolemba zambiri za google zolemera

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