Thandizani Kutsogolera Kupanduka Kwotsatsa

Kupanduka Kwotsatsa

Nthawi yoyamba yomwe ndinakumana Mark Schaefer, Nthawi yomweyo ndimathokoza zomwe adakumana nazo komanso chidziwitso chakuya. Mark amagwira ntchito ndi makampani otsogola momwe angapangire malonda awo. Ngakhale ndili waluso pantchito iyi, ndimayang'ana kwa atsogoleri ochepa kuti ndiwone - Mark ndi m'modzi mwa atsogoleri omwe ndimamvera. Pomwe Mark ndi msirikali wakale wodziwa zamalonda, ndinayamikiranso kuti adalumpha mutu ndi kutsatsa kwapa TV.

Ndinali ndi Maliko pa yanga Martech Zone Mafunso a podcast, tinakumana naye pamwambo, ndipo ubwenzi unakula. Ndiwe bwenzi labwino kukhala naye, wopanda malingaliro mu njira yake kuti akumvereni zomwe muyenera kutero. Tidagwirizana pa Zowunikira za Dell podcast pomwe mtsogoleri wa Mark ndi Dell wa B2B Influencer Marketing & Content Creation, Konstanze Alex, adawona mwayi wowonetsa luso lodabwitsa lomwe Dell Technologies ili nalo pamalonda awo. Sindinayambe ndachitapo pulogalamu ya podcast ngati iyi ndipo Mark adandikankhira kuti ndithandizire pakafukufuku ndikupanga chiwonetsero chodabwitsa. Sindingathe kumubwezera chifukwa chondipatsa mwayi!

Chifukwa chake, talingalirani kudabwitsidwa kwanga ndikulandila phukusi la makalata kuchokera kwa Schaefer Kutsatsa Malangizo. Pa bokosilo panali zenera pazomwe zili, a Wopanduka Wotsatsa cholemba.

Wopanduka Wotsatsa

Ndidatsegula bokosilo ndipo mkati mwake mudali chida chodziwira, zomwe zimawoneka ngati, zonunkhira zosagwirizana kapena maupangiri:

Chida Chotsatsira Chachinyengo

Ngati mumayang'anitsitsa, chilichonse chimakhala ndi nambala yamasamba mosamala:

  • Sopo Wopangidwa Ndi Manja - Tsamba 9
  • Chizindikiro Cha Kumwa Kwaulere ku Westworld - Tsamba 199
  • Salveer Skin Salve - Tsamba 232
  • Njovu yodzaza - Tsamba 232

Tsopano ndili ndi chidwi ndipo ndikufufuza kale mu index, glossary, ndi masamba omwe alembedwa. Ndipo, ndikatsegula bukulo, ndikupeza cholembedwa chodabwitsa ichi, chomwe ndalemba kuchokera kwa Mark:

Kutsatsa Kupanduka Autographed Copy

Komanso, pali khadi yomwe ili ndi cholemba changa ndi chomata cha Marketing Rebel pa laputopu yanga.

Khadi Lopanduka Lotsatsa ndi Sticker

Wanzeru… Maliko wandiyamwitsa!

Koma zomwe Marko adachita pochita izi, mwa izo zokha, ndi phunziro. Ndikugawana nanu buku la Mark, koma adayambitsa mawu omwe adandilimbikitsa.

N 'chifukwa Chiyani Bukuli Ndi Lofunika?

Watsopano kasitomala wanga anandifunsa za njira yomwe adzagwiritse ntchito. Gulu lawo logulitsa limatha kudziwa zamtsogolo, kupeza maimelo awo kuchokera kwa anthu ena, ndikusintha maimelo angapo oyambira. Adandiuza kuti ali ndi nkhawa ndi mitengo yotsika pang'onopang'ono komanso kuperekedwera kwawo konse. Ndinawauza kuti ayenera kukhala… ndipo akuyenera kusiya kuwononga makampani awa. Anali kupatula chiyembekezo, osawakonda.

Mu manifesto a Marko, ili ndilo Lamulo # 1:

Lekani Kuchita Zomwe Amakasitomala Amada.

Manifesito Yotsatsa Yokhazikika pa Anthu

Tikugwira ntchito pazosintha zingapo tsopano pakampani, zonsezi zimamangidwa pamaziko olimbikitsa kudalirana ndikupeza kuyamika komwe adakhazikitsa kale ndi makasitomala awo. Tikusuntha kampaniyo kuti ikhale anthu.

Ndangodutsa kumene Kupanduka Kwotsatsa, koma polankhula naye, tsopano ndazindikira chifukwa chake amakonda kwambiri kufunika kwa bukuli. Kafukufuku, zidziwitso, ndi kafukufuku wamakalata akuyenera kugwedeza maziko a maphunziro onse omwe mwakhala mukuwakankhira mzaka zapitazi.

Ndi kupanduka kofunikira kwambiri ndipo positi ndikukweza mbendera ndikuthandizira kuyendetsa.

Zomwe Kupanduka Kwotsatsa Kungakuphunzitseni

  • Momwe masoka amakasitomala amagwirira ntchito ndi zotulukapo zosinthika zomwe zisanachitike zaka 100 zapitazo.
  • Chifukwa chiyani mabizinesi amayenera kumangidwa pazogulitsa zopangidwa ndi ogula mmalo mwa kutsatsa kwachikhalidwe.
  • Mfundo zisanu zosasinthika zaumunthu zomwe zili pamtima pakutsatsa bwino.
  • Chifukwa chomwe kukhulupirika kwamakasitomala ndi zopangira malonda zikufa ndi zomwe muyenera kuchita pakadali pano.
  • Momwe mungathandizire makasitomala anu abwino kutsatsa kwa inu.
  • Njira zothandiza kuti mukonzekere mwachangu mabizinesi amtundu uliwonse.

Ndili wokondwa kwambiri kutcha Mark kuti ndi mnzanga ndipo ndikulimbikitsani kuti mutenge bukuli nthawi yomweyo. Mutha kukhala ndi gawo pompopompo komanso modabwitsa pamalonda anu.

Werengani zambiri za Kupanduka Kwotsatsa

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