Kusanthula & KuyesaSocial Media & Influencer Marketing

Momwe Mungapangire Kutsata Kampeni ya Google Analytics ku Hootsuite

Dzulo tinalengeza kuti DK New Media adatchulidwa kuti Hootsuite Yothetsera Mnzanu. Tonse takhala tikugwiritsa ntchito Pulogalamu ya Hootsuite chifukwa cha zaka zingapo ndikukonda zomwe zikupitilizidwa ndikusinthasintha zomwe zakhala zikupatsa timu yathu. Ndipo… ndi pamtengo wotsikirapo mtengo wamafuta ambiri osindikiza.

Takhala tikukakamiza makasitomala athu onse kuti azitha kugwiritsa ntchito bwino kampeni akamatumiza maulalo awo Hootsuite. Anthu ambiri amaganiza kuti ayenera kulemba pamanja ulalowu kufunsa - koma Hootsuite imapereka mawonekedwe abwino kwambiri popititsa patsogolo zofunikira pakutsatira kampeni.
kampeni ya hootsuite

Kufunsa kampeni kumapangidwa ndi magawo 5:

  1. Gwero la Campaign (utm_source) - chizindikiro chofunikira. Gwiritsani ntchito utm_source kuti mudziwe injini zosakira, dzina lamakalata, kapena gwero lina. Mwachitsanzo: utm_source = google
  2. Kampeni Yapakatikati (utm_medium) - chizindikiro chofunikira. Gwiritsani ntchito utm_medium kuti muzindikire sing'anga monga imelo kapena mtengo wotsika. Mwachitsanzo: utm_medium = cpc
  3. Nthawi Yokopa (utm_term) - chizindikiro chosankha. Amagwiritsa ntchito kusaka kolipira. Gwiritsani ntchito utm_term kuzindikira mawu osakira otsatsawa.
    Chitsanzo: utm_term = kuthamanga + nsapato
  4. Zamkatimu (utm_content) - chizindikiro chosankha. Amagwiritsidwa ntchito poyesa A / B komanso zotsatsa zotsatsa. Gwiritsani ntchito utm_content kusiyanitsa zotsatsa kapena maulalo omwe akulozera ku ulalo womwewo. Zitsanzo: utm_content = logolink or utm_content = textlink
  5. Dzina la Kampeni (utm_campaign) - chizindikiro chosankha. Amagwiritsidwa ntchito posanthula mawu osakira. Gwiritsani ntchito utm_campaign kuti muzindikire zotsatsa kapena malonda enaake. Mwachitsanzo: utm_campaign = masika_sale

Nayi pafupi pomwe takhazikitsa ulalowu kuti tikhale nawo Kutsata kampeni ya Google Analytics. Ngati mungayang'ane bokosilo, mutha kukhala nalo nthawi zonse kuwonjezera kutsata kampeni ku URL iliyonse. Limenelo si lingaliro loipa… ndipo mutha kukutengerani ku malo ena akunja omwe mumatumiza anthu ambiri opita nawo.


kampeni ya hootsuite yotsata url

Mukalowa mu URL yanu m'deralo, mudzawona zida zomwe mungadinemo kuti mugwetse magawo omwe akutsogola kuti muwonjezere kutsatira kwa kampeni. Chimodzi mwazomwe zasankhidwa kale ndi Google Analytics. Ngati mukugwiritsa ntchito tsamba lina analytics nsanja, mutha kuwonjezera makonzedwe anu pano, inunso!

Tikhala tikugawana maupangiri ndi zidule zambiri pano momwe tingagwiritsire ntchito bwino Pulogalamu ya Hootsuite pamagulu anu azama TV. Kuwulura: Tithandizanso kugawana maulalo othandizira mukamatumiza nkhanizi.

Douglas Karr

Douglas Karr ndi CMO OpenINSIGHTS ndi woyambitsa wa Martech Zone. Douglas wathandizira oyambitsa ambiri opambana a MarTech, wathandizira kulimbikira kopitilira $ 5 bil pakugula ndi kuyika kwa Martech, ndipo akupitiliza kuthandiza makampani kukhazikitsa ndikusintha njira zawo zogulitsa ndi zotsatsa. Douglas ndi katswiri wodziwika padziko lonse lapansi wosinthira digito komanso katswiri komanso wokamba nkhani wa MarTech. Douglas ndi mlembi wofalitsidwa wa kalozera wa Dummie komanso buku la utsogoleri wabizinesi.

Nkhani

Bwererani pamwamba
Close

Adblock yapezeka

Martech Zone imatha kukupatsirani izi popanda mtengo chifukwa timapanga ndalama patsamba lathu kudzera muzotsatsa, maulalo ogwirizana, komanso kuthandizira. Tingayamikire ngati mungachotse choletsa ad mukamawona tsamba lathu.