Zitsanzo za 6 Momwe Mabizinesi Anakwanitsira Kukula Munthawi Ya Mliriwu

Kukula Kwa Bizinesi Pakati Pa Mliri

Kumayambiriro kwa mliriwu, makampani ambiri amadula ndalama zawo zotsatsa komanso zotsatsa chifukwa chakuchepa kwa ndalama. Mabizinesi ena amaganiza kuti chifukwa chochepetsedwa kwa anthu ambiri, makasitomala amasiya kuwononga ndalama kotero kuti kutsatsa ndi kutsatsa bajeti kwachepetsedwa. Makampaniwa adasowa chifukwa chachuma.

Kuphatikiza pa makampani omwe amakayikira kupitiliza kapena kuyambitsa kampeni yatsopano yotsatsa, mawayilesi akanema komanso wailesi nawonso amavutikira kubweretsa ndikusunga makasitomala. Mabungwe ndi makampani otsatsa atha kugwiritsa ntchito mwayiwu kuthandiza mbali zonse kuthana ndi mavuto obwera chifukwa cha mliri. Monga Silver Frog Marketing yawonera, izi zitha kubweretsa zotsatsa ndi zotsatsa zomwe zathandiza kukulitsa mabizinesi panthawi ya mliriwu. Umu ndi momwe mabizinesi adakwanitsira kukula panthawi ya mliriwu, komanso machitidwe oti azikumbukira ndikumanga zotsatsa pambuyo pa mliri.

Intaneti Transformation

Pamene mabizinesi amayang'ana mapaipi awo akumazizira mliriwo utagunda, atsogoleri adagwira ntchito kuti zisunge ndikukulitsa ubale m'malo modalira chiyembekezo. Makampani ambiri adasunthira kuti asungire ndalama pakusintha kwa digito popeza ogwira nawo ntchito samagwira ntchito molimbika chifukwa zimachepetsa zomwe zikuchitika pantchito yonse. Pogwiritsa ntchito njira zosinthira mkati, makampani amatha kuyendetsa bwino.

Kunja, kusamukira kuma pulatifomu olimba kwambiri kunatsegulanso mwayi wopezera mwayi kwa makasitomala. Kukhazikitsa maulendo amakasitomala, mwachitsanzo, kuyendetsa zokambirana, phindu, ndikukweza mwayi ndi makasitomala amakono. Mphamvu zakunja ndi zakunja zidafinya madola ambiri ndikupereka maziko pazogulitsa poyambira pomwe chuma chimabwerera.

Kambiranani Patsogolo

Kwamawayilesi akanema ndiwailesi, mliriwu udadzetsa kusatsimikizika chifukwa chosintha ndalama zotsatsa malonda ndi makampani omwe akukopa zotsatsa zawo. Zinadziwika kuti mabungwe ndi ma station akuyenera kugwirira ntchito limodzi kuti athandizire kukwaniritsa zosowa zawo. Kugwira ntchito limodzi ndi siteshoni kuti mukambirane mitengo kumapeto kwenikweni sikungopindulitsira siteshoni kokha, komanso kupindulitsa kasitomala wanu.

Kupeza zinthu monga kukula kwa omvera ndi njira zina zogulira zoyambira pazokambirana kuti mupeze mitengo yotsika kwa makasitomala onse ndichinthu chomwe chingakhale chofunikira pamisonkhanoyi. Mukatsitsa mitengo yanu, mtengo wanu poyankha udzachepa kenako ROI yanu ndi phindu lanu zidzakwera kwambiri.

Christina Ross, woyambitsa mnzake wa Silver Frog Marketing

Pokambirana mitengo iyi musanalankhule ndi kasitomala, mumatseka mitengo yamakampani yomwe ingakhale yovuta kuti omwe akupikisana nawo amenye. M'malo mokambirana zochokera pakampaniyo, kukambirana kumapeto kungapereke mitengo yabwino mopanda tsankho kusiteshoni ndi kasitomala.

Lemekezani Ndikukhazikitsa Bajeti Yeniyeni

Munthawi ya mliriwu, makampani adazengereza kuyika ndalama zazikulu chifukwa chosatsimikiza komanso kukayika kuti ogula azigwiritsa ntchito ndalama. Ichi ndichifukwa chake kufunikira kwake kuti makampani apitilize kukhazikitsa bajeti zomwe amakhala omasuka nazo ndikuzilemekeza pomwe kampeni ikuyambika.

Nthawi zonse yambani ndi bajeti yomwe mumakhala omasuka nayo. Mutha kuchita izi pofufuza mitengo yam'mbuyomu, zokumana nazo, ndi zomwe zakuthandizani inu ndi kampani yanu. Mukayika izi, mutha kumvetsetsa bwino zomwe muyenera kugwiritsa ntchito kuti mupeze ndalama zomwe mukufuna. 

Kumvetsetsa ndikukambirana moona mtima ndi makasitomala panthawiyi kumabweretsa bwino. Pogwiritsa ntchito kafukufuku wamsika, kukhala pamwamba pamitengo ndikusungira malo oyang'anira nthawi yawo kuti apeze mbiri, makampani atha kupanga zopambana zazikulu kwa makasitomala awo.

Khalani ndi Ndandanda Yosinthasintha

Mliriwu wakhala wovuta kwambiri kuyenda chifukwa ndizosadziwika. Sitikudziwa za kufalikira kwa mliriwu chifukwa choti sitinayendepo izi kale. Munthawi imeneyi, ndikofunikira kuti ntchito zotsatsa zisasinthe.

Otsatsa okha makasitomala kwa milungu iwiri, kapena mwezi, panthawi imalola kusinthasintha koyenera. Izi zimalola mabungwe kusanthula manambala ndikusankha misika, masiteshoni, ndi masana omwe ali abwino komanso komwe misonkhano ikumenya kuti muthe kuyang'ana ochita bwino m'malo mongowononga ndalama za kasitomala wanu. 

Kusinthasintha kumeneku kumalola makampani ndi mabungwe kuti azichita ziwonetsero zawo pafupipafupi kuti akwaniritse ma ROI apamwamba. Madera omwe akhudzidwa kwambiri akupitilizabe kusintha ndikuti magawo aboma amasulika potsegulanso, kulola kampeni yanu kukhala yosinthasintha nthawi zonse kumathandiza kuti dollar yanu yotsatsa igundike ndi nkhonya zosayembekezereka zomwe tikukumana nazo pompano. Ntchito zokhazikika komanso zazitali ziziwononga ndalama zotsatsa ndipo zimabweretsa kuyankha kotsika mtengo wokwera pama foni.

Zolowera Masana

Pakati pa mliriwu, ogula ena anali kuchotsedwa ntchito pomwe ena anali kugwira ntchito kunyumba.

Nthawi zina timakhala ndi makasitomala omwe amafotokoza zakuda kwakanthawi masana chifukwa chalingaliro loti anthu onse omwe akuwonera TV masana alibe ntchito. Ichi sichinali chowonadi, ngakhale mliri usanachitike, koma tsopano ndizocheperapo chifukwa anthu ambiri akugwira ntchito kunyumba. ”

Steve Ross, woyambitsa mnzake wa Silver Frog Marketing

Ndi anthu ambiri akuwonera TV komanso kumvera wailesi, mitengo pamitengo yapa foni idatsika. Anthu ambiri anali kunyumba kutanthauza kuti anthu ambiri anali kuwona zotsatsa za malonda ndikulowa.

Ndikofunika kugwiritsa ntchito mipata iyi popeza omvera akupitilizabe kusintha. Pogogoda mwa omvera atsopanowa, malonda anu adzaikidwa patsogolo pa anthu ambiri omwe angathe kupanga ndalama. Zimaperekanso mwayi kwa iwo omwe simungathe kufikira nawo mliriwu chifukwa cha kutanganidwa ndi magwiridwe antchito komanso kuchepa kwa anthu ena.

Pangani Njira Zapadera Zakuyezera

Ogwiritsa ntchito akayankha pamalonda otsatsa, kungofunsa komwe awona zotsatsa kungakhale koopsa. Izi ndichifukwa choti nthawi zambiri, ogula amangoyang'ana kwambiri pazogulitsa zomwe samakumbukira komwe adaziwona. Izi zitha kubweretsa malipoti osokeretsa osalakwitsa kasitomala.

Pofuna kuyesa kutsatsa, ndibwino kugwiritsa ntchito nambala 800 yotsimikizika pamalonda aliwonse. Mutha kuzilumikiza ndikulanditsa manambalawa kulowa m'malo omwewo poyitanitsa makasitomala anu. Mwa kupereka nambala yeniyeni yotsatsa iliyonse, mutha kutsata komwe mafoni akuchokera ndikupanga malipoti olondola. Mwanjira iyi, mukudziwa bwino malo omwe amapindulira kasitomala anu kwambiri kuti mupitilize kuchepa magwero azachuma ndikupanga ROI. 

Ziwerengerozi zitha kukhala zothandiza pomvetsetsa malo ndi misika yomwe kampeni yanu iyenera kupitilirabe patsogolo. Pokhala opanda mayankho olondola, sizingangowononga kampeni yanu, komanso kuvulaza bajeti yanu yotsatsa.

Kukula Kwa Mliri 

Pamene Silver Frog Marketing ikumana ndi mabizinesi ambiri omwe samadziwa ngati apulumuke mliriwu, adapitilizabe kuyesetsa kuti abweretse kupambana kwawo koyambako. Kuchokera pakukula kwa ndalama za makasitomala 500%, mpaka kutsika kwa mitengo yamakasitomala poyankha ndi 66%, zidathandizira mabizinesi kuti aziwonjezera ndalama ndikubwezera ndalama pakukula kwa mliriwu; onse akuwononga ndalama zochepa kuposa momwe amadzizolowera.

Pakadali pano, ndikofunikira kuti makampani apitilize kulengeza kuti abwererenso pazotayika zilizonse ndikupitiliza kukula.

Steve Ross, woyambitsa mnzake wa Silver Frog Marketing

Ngati inu kapena kampani yanu mungafune kudziwa zambiri zamalangizo ndi zidule zokulitsa ntchito zotsatsa pakakhala mliriwu, pitani ku Kutsatsa Kwa Chule Siliva webusaiti.

Mfundo imodzi

  1. 1

    Mliriwu ukugunda bizinesi molimbika kwambiri. Koma iwo omwe adatha kusintha kuzinthu zatsopano adapirira. Zosangalatsa komanso zophunzitsa. Zikomo!

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