Momwe Mungakulitsire Kufunika Kwambiri

Momwe Mungalembe Kufunika Kwakukulu

Chimodzi mwazinthu zomwe ndimamenya nkhondo nthawi zonse ndimakampani ndikusiya kuganizira zomwe amachita ndi kuyamba kuganizira chifukwa chomwe anthu amagwiritsa ntchito malonda kapena ntchito yawo. Ndikukupatsani chitsanzo chachangu ... tsiku ndi tsiku, mudzandipeza ndikulemba ndikusintha ma podcast, kulemba kachidindo kaphatikizidwe, kugwiritsa ntchito mayankho achipani chachitatu, ndikuphunzitsa makasitomala anga. Blah, blah, blah… ndichifukwa chake anthu amatenga ntchito zanga. Amatha kupititsa ntchito iliyonse Fiverr ndalama zana ntchito. Makasitomala anga amandilemba ntchito chifukwa ndimatha kusintha njira zawo zotsatsa zama digito ndikulitsa zotsatira zawo kuti ndikhale ndi ndalama zochepa.

Pali kufanizira komwe ndimakonda kugwiritsa ntchito. Ndili ndi galimoto yomwe ndimabweretsa kuti ndiyisamalire mwezi uliwonse kapena kuposerapo. Ndikuti galimoto yanga ikhale yoyenda bwino ndikundipititsa kokagwirira ntchito. Ine sindine umakaniko uja. Tsopano, ndikadakhala kuti ndikufuna kuti galimoto yanga isinthidwe ndikukonzedwa kuti ndigonjetse mipikisano, nditha kuyibweretsa kwa amakaniko? Ayi. Bungwe langa si malo osinthira mafuta, ndi kupambana mpikisanowu malonda.

Zikumveka zosavuta, sichoncho? Ayi… chifukwa makampani amaganiza kuti akugula mafuta osinthira koma akufunikira ndikupambana mpikisanowu.

Kodi Kufunsira Kwa Mtengo Ndi Chiyani?

Wotchedwanso Unique Value Propositions (UVP), malingaliro anu amtengo wapatali ndi mawu achidule omwe amaphatikizapo zabwino zomwe mwapereka komanso momwe mumadzisiyanitsira nokha ndi omwe mukupikisana nawo.

Langizo: Musanapite patsogolo ndi chiyani mukuyesa Ndondomeko Yanu Yamtengo Wapadera… funsani makasitomala anu kapena makasitomala anu apano! Mutha kudabwitsidwa kuti sindizo zomwe mumakhulupirira.

anu muyamikire zopempha iyenera kukwaniritsa zinthu zinayi:

  1. Ziyenera kutero kukopa chidwi cha alendo. Kampani yanu sikukupeza zotsatira zomwe ikuyembekeza kuchokera pakubizinesi kwanu - ndichifukwa chake anthu amandilemba ntchito.
  2. Ziyenera kukhala yosavuta kumva. Ndimagawana kuti ubale wamalonda ndi ine umawononga ndalama zochepa kuposa mtengo wa wantchito wanthawi zonse ndikupereka ukatswiri wazaka zambiri.
  3. Ziyenera kutero kukusiyanitsani kuchokera kwa omwe akupikisana nawo pa intaneti. Ngati mndandanda wamaphunziro anu akufanana ndi omwe akupikisana nawo, yang'anani pa omwe sanayang'anitsidwe. Mwa chitsanzo changa, sitili bungwe lomwe limayang'ana njira imodzi, ukatswiri wanga umapereka matekinoloje ambiri ndi malingaliro kuti ndikhoze kulangiza atsogoleri azamalonda momwe angachitire bwino bizinesi yawo polumikizana ndi zomwe ali nazo momwe angachitire.
  4. Iyenera kukhala yokopa kokwanira kusokoneza chisankho cha mlendo. Mwachitsanzo: Timapereka tsiku la 30 kwa otithandizira popeza timakhulupirira kufunika kwathu ndipo tikufuna kuonetsetsa kuti kasitomala wathu akuchita bwino.

M'makampani ogulitsa ecommerce, pali malingaliro angapo wamba ofananirako… liwiro la kutumizira, mtengo wotumizira, ndondomeko zobwezera, zitsimikiziro pamtengo wotsika, chitetezo chazogulitsa, momwe muliri. Zonsezi zimagwiritsidwa ntchito kukulitsa chidaliro ndikupangitsa mlendo kugulitsidwa popanda iwo kusiya malowa ndikuyerekeza kugula kwina kulikonse. Pazogulitsa zanu kapena ntchito, muyenera kukhala opanga… Kodi ndizothandiza zanu? Malo? Zochitika? Makasitomala? Ubwino? Mtengo?

Mukazindikira malingaliro amtengo wapatali, muyenera kulumikizana nawo mkati ndikulowetsamo uthenga uliwonse wotsatsa ndi kutsatsa womwe mukuwatumiza.

Chitsanzo chimodzi chachikulu ndi Lifeline Data Center, a kumadzulo kwa kumadzulo malo ndi kasitomala athu. Ali ndi malo ochulukirapo kuposa omwe amapikisana nawo ku Midwest. Amatsimikiziridwa ndi chinsinsi chachinsinsi cha feduro. Ndipo… pakali pano akumanga maofesi m'malo awo. Kuphatikizaku ndikwapadera kwambiri kotero kuti tikugwira nawo ntchito pa tsamba ndi kukonzanso mtundu zomwe zikuphatikiza kusiyanasiyana kwathunthu!

UVP yanu isatsogolere ku kukonzanso kwathunthu ... koma ziyenera kukhala zowonekera kuchokera pa intaneti, chikhalidwe, ndi kusaka komwe kufunikira kwanu kuli! Nayi infographic yabwino yochokera ku QuickSprout, Momwe Mungalembe Kufunika Kwakukulu.

Momwe Mungalembe Kufunika Kwakukulu

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