Momwe Mungadziwire Mipata ya SEO Pa Tsamba Lanu Kuti Mulimbikitse Kusanja Mukusaka Zotsatira Mukugwiritsa Ntchito Semrush

Dziwani Mwayi wa SEO Wosanja Organic ndi SEMRush

Kwa zaka zambiri, ndathandizira mabungwe ambiri kupanga njira zawo ndikukweza mawonekedwe awo osakira. Njirayi ili molunjika kutsogolo:

  1. Magwiridwe - Onetsetsani kuti tsamba lawo likuchita bwino potengera kuthamanga.
  2. Chipangizo - Onetsetsani kuti zomwe akudziwa patsamba lanu ndizabwino kwambiri pakompyuta ndipo makamaka mafoni.
  3. Kujambula - Onetsetsani kuti tsamba lawo ndi lokongola, losavuta kugwiritsa ntchito, ndipo limasindikizidwa nthawi zonse ndi maubwino ndi kusiyanasiyana.
  4. Timasangalala - Onetsetsani kuti ali ndi laibulale yopezeka yomwe imaphatikiza gawo lililonse lamaulendo ogula, ndikugwiritsa ntchito chida chilichonse patsamba lokonzedwa bwino.
  5. Kuyitanitsa - Onetsetsani kuti apatsa alendo zomwe ayenera kuchita patsamba lililonse komanso chilichonse.
  6. Kukwezeleza - Onetsetsani kuti ali ndi njira yogwirira ntchito yowonetsetsa kuti zomwe akugawana zimagawana pa intaneti kudzera pazanema, maulangizi apamwamba, mafakitale, ndi masamba olimbikitsa.

Kusaka sikungotulutsa zokhazokha, ndikungotulutsa zinthu zabwino kwambiri poyerekeza ndi omwe akupikisana nawo.

Kodi Omwe Akusaka nawo Ndi Ndani?

Limenelo lingawoneke ngati funso lachilendo, koma omwe mukupikisana nawo pa injini zosakira si makampani omwe ali ndi zotsutsana ndi ntchito. Ochita nawo mpikisano pazakusaka ndi awa:

  • Mawebusayiti amakampani omwe amapikisana ndi mawu omwewo ndipo atha kukankhira opikisana nawo.
  • Maofesi apaintaneti omwe cholinga chawo ndikungokhala bwino kuposa inu kuti mukakamizidwe kutsatsa nawo.
  • Mawebusayiti ofotokozera ngati Wikipedia omwe ali ndiulamuliro wopitilira muyeso wosaka.
  • Mawebusayiti atolankhani zomwe zingapikisane nanu pamazizindikiro anu chifukwa cha mphamvu zawo pakusaka.
  • Webusayiti yamaphunziro omwe atha kukhala ndi makalasi kapena maphunziro pamitu imodzimodzi. Malo ophunzitsira nthawi zambiri amakhala ndiulamuliro wabwino.
  • chikhalidwe TV masamba omwe akuyesera kuti azichita nawo makasitomala anu kuti muthe kukakamizidwa kutsatsa nawo.
  • Mawebusayiti olimbikitsa omwe akugwira nawo ntchito makasitomala anu omwe angathe kuti athe kugulitsa malonda kapena kuchita nawo othandizira.

Mlanduwu, Martech Zone Ndiwampikisano mwamtheradi ndi omwe amapereka zambiri ku Martech zikafika pamndandanda ndi kuchuluka kwamagalimoto. Kuti ndipange ndalama patsamba langa, ndiyenera kupikisana ndikupambana pamawu osakira kwambiri komanso othamangitsa anthu ambiri. Ndikachita izi, anthu ambiri adzasindikiza zotsatsa patsamba langa kapena maulalo othandizira - kuyendetsa ndalama. Ndipo nthawi zambiri, udindo wanga umatsogolera kumakampani omwe amathandizira zolemba ndi magulu kuti ayese kuyendetsa zowongolera zambiri.

Kodi Mukusaka Motani Pompikisano Wanu?

Ngakhale mungaganize kuti mutha kungofufuza ndikuwona omwe akuwonetsa zotsatira, si njira yabwino yodziwitsira omwe akupikisana nawo ndi ndani. Cholinga chake ndikuti makina osakira amasintha masamba azotsatira azosaka (SERP) kwa wogwiritsa ntchito injini yosaka - zonse pamutu komanso mwachilengedwe.

Chifukwa chake, ngati mukufunadi kudziwa mpikisano wanu - muyenera kugwiritsa ntchito chida chonga Semrush yomwe imasonkhanitsa ndikupereka luntha ndikufotokozera za zotsatira zaosaka

Kukula Kwa Masamba a Semrush

Semrush itha kukuthandizani kuzindikira momwe madambwe anu akugwirira ntchito pamawu osakira ndikuthandizani kuzindikira mipata ndi mwayi momwe mungasinthire masanjidwe anu motsutsana ndi mpikisano wanu.

Khwerero 1: Yang'anani Pamndandanda Wamtundu Wanu ndi Keyword

Gawo loyamba lomwe ndimachita ndikachita kafukufuku wampikisano ndikuzindikiritsa komwe ndili kale. Chifukwa cha izi ndichosavuta ... ndizosavuta kuti ndikwaniritse ndikusuntha mawu osakira omwe ndimayikapo kale kuposa kuyesa kupeza mawu osakira omwe tsamba langa silipezeka.

Zosefera zomwe ndimagwiritsa ntchito zimasiyanasiyana:

  • malo - Ndiyamba ndi maudindo 4-10 popeza ndakhala ndili patsamba 1 ndipo ngati ndingafike pa 3, ndikudziwa kuti ndichulukitsa anthu ambiri.
  • Kusiyanitsa Pamalo - Ndimakonda kuyang'ana malo omwe ndikuchulukitsa kuchuluka kwanga mwezi ndi mwezi chifukwa izi zikutanthauza kuti zomwe zilipo zikupeza mphamvu ndipo nditha kuzikweza ndikulimbikitsanso kuti ndiziyendetsa bwino.
  • Volume - Ngati mavoliyumu ali mu makumi kapena mazana masauzande, nditha kukonza masambawa koma sindikuyembekezera zotsatira zake mwachangu. Zotsatira zake, ndimakonda kusaka magawo osaka pakati pa 100 ndi 1,000 pamwezi.

organic mawu ofunikira martech zone SEMrush

Phunziro Mlandu Pakukonzekera Tsamba Lolembetsa

Mudzazindikira kuti ndidasunthira mtsogolo Mpikisano wa Tsiku la Valentine. Limenelo linali liwu losakira lomwe ndidagwirapo ntchito mwezi watha pokonzekera Otsatsa omwe anali kuchita kafukufuku pamipikisano yapa media ... ndipo zinagwira ntchito! Ndidachezeredwa masauzande ambiri ndikukonzekera nkhani yakale ndikutsitsimutsa zidziwitso ndi zithunzi zake. Ndidakonzekeretsanso slug ya positi kuti ikwaniritse bwino mawu osakira, ndikusintha "valentines-day-kampeni" kukhala "valentines-day-social-media-contests".

Chaka chatha, ndidalandilidwa pafupifupi 27 kuchokera pazosaka pakati pa February 1 ndi 15. Chaka chino, ndalandira maulendo 905 ochokera pazosaka. Uku ndikuwonjezeka kwabwino pamayendedwe amtundu wa anthu kuti asinthe pang'ono zomwe zili patsamba lino.

kusinthidwa kwazinthu zakale zakale

Gawo 2: Dziwani Mwayi Wamtengo Wapatali

Mawu oyamba pamndandandawu alidi chizindikiro, chifukwa chake sindine wotsimikiza kuti ndikhala bwino kapena kupambana pamsewuwu. Ngati wina akufuna Acquire.io… mwina akufuna webusayiti.

Komabe, mawu ofunikira achiwiri - laibulale yokhutira - ndiyomwe ndimakondweretsanso kuyika bwino. Ndizofunikira kwambiri pantchito zanga zamabizinesi ndipo ndili ndi chidwi chofuna kuthandiza otsatsa kuti azigwira bwino ntchito komanso kuti azikhala ndi zokolola zambiri kuti athe kuyendetsa zotsatira zakutsatsa.

MFUNDO: Kodi tsambalo lili ndi mawu ofananirako?

Musaiwale kuti mutha kupweteketsa anthu osaka ngati mungatenge tsamba lokwezeka ndikuwononga kukhathamiritsa kwake ndi mawu ofunikira. Chifukwa chake, chinthu chachiwiri chomwe ndimachita ndikuwona china chomwe tsambali limawonekera podina ulalo mu Semrush lipoti. Ndikuyeretsa zosefera zanga zonse kenako ndikusanja mndandandawo pamalopo.

Zotsatira zamakalata akusaka semrush

Kotero… izi zikuwoneka bwino. Pomwe ndimakhala pa nyumba ndi kulenga laibulale yopezeka, zikuwonekeratu kuti ndikukulira laibulale yokhutira ndiyendetsa anthu ambiri kutsamba langa.

Onaninso, mu Zolemba za SERP kuti pali tizithunzi, makanema, ndi ndemanga. Ndikufuna kuwona ngati ndaphatikiza chilichonse chomwe chingathandize m'nkhani yanga yomwe ili kale.

Gawo 3: Dziwani Otsutsana Nanga a SEO

Ngati ndikudina laibulale yokhutira mgawo loyamba, tsopano nditha kuwona omwe akupikisana nawo ali mumasamba azotsatira za injini zosaka:

okonda nawo laibulale a semrush

Gawo 4: Yerekezerani Zolemba Zanu Ndi Zamkatimu

Pogwiritsa ntchito zomwe SERP idachita kale ndikuwunika masamba aliwonse, tsopano nditha kupeza malingaliro amomwe ndingasinthire zomwe ndikupezeka kuti zindisungire bwino laibulale yokhutira, komanso kuzindikira mipata ina yamomwe mungalimbikitsire kuyendetsa ma backlinks… omwe pamapeto pake adzandipatsa malo abwino.

Ndili ndi zotsalira zambiri patsamba langa kuposa masamba angapo omwe ali pamwamba panga. Zachidziwikire, ena mwa madambowa ali ndiulamuliro waukulu kotero kuti ntchito yanga yandipatsa. Nkhani yomwe ili pamwambapa ikuwoneka kuti yalembedwa mu 2013, chifukwa chake ndili wotsimikiza kwambiri kuti nditha kuyendetsa bwino zina. Ndipo, posanthula mndandanda wazolemba… zina mwa izo sizigwirizana ngakhale ndi mawu ofunikira konse.

Gawo 5: Sinthani Zomwe Mumakonda

Tivomerezane ... nkhani yanga siyofunika kwambiri… ndiye nthawi yakulimbitsa. Poterepa, ndikukhulupirira kuti nditha:

  • Konzani fayilo ya mutu ya nkhaniyi.
  • Ikani zowonjezera kwambiri chithunzi zomwe zimayendetsa magalimoto ambiri pantchito zotsatsira.
  • kuwonjezera kanema komwe ndimafotokozera malingalirowo kwathunthu.
  • Onjezani zina zojambula mkati mwa nkhaniyi.
  • Ikani zambiri tsatanetsatane mozungulira ulendo wa ogula ndi momwe zinthu zimayendetsera zochitika zambiri ndikusintha.

Poterepa, ndikukhulupirira kuti kusinthanso zomwe zili pamenepo ndikuzikonzanso pazanema ndikokwanira kuyendetsa zotsatira zakusaka. Gulu latsopano la anthu omwe akuwerenga zomwe akulemba ndikugawana nawo pa intaneti zimapereka zizindikilo zofunikira kwa Google kuti zomwe zili pamwambazi ndizabwino, zatsopano, ndipo zikuyenera kuwerengedwa bwino.

Gawo 6: Sindikizaninso ndikulimbikitsa Zomwe Mumakonda

Ngati nkhani yanu ili pa bulogu yanu, musawope kusindikizanso zomwe zili zatsopano, kusunga ulalo womwewo ndi slug. Chifukwa mudasankhidwa kale, simukufuna kusintha ulalo wa tsamba lanu!

Ndipo, ikangosindikizidwanso, mudzafuna kugawa ndikulimbikitsa zomwe zili patsamba lanu la imelo, ma signature amaimelo, komanso mbiri yanu yonse yapa media.

Gawo 7: Onerani Ma Analytics And Semrush Anu!

Nthawi zambiri ndimawona kulimbikitsidwa kwakanthawi pochezera ndikusindikizanso ndikulimbikitsa zomwe zilipo koma osasintha msanga pamtundu wonsewo. Ndimakonda kuyambiranso Semrush in 2 kwa masabata a 3 kuti muwone momwe kusintha kwanga kwakhudzira kuchuluka kwa ulalo womwewo.

Iyi ndi njira yopambana yomwe ndimagwiritsa ntchito sabata iliyonse kwa makasitomala anga… ndipo ndizodabwitsa momwe imagwirira ntchito.

Yambani Ndi Semrush!

Ngati mukufunitsitsa kugwiritsa ntchito zomwe mukuyendetsa pakukula kwachilengedwe, onetsetsani kuti mwayang'ana Semrushs Zida Zotsatsira komwe mungakonzekere, kulemba, ndikusanthula zomwe zili m'malo onse.

The Semrush Pulogalamu Yotsatsa Yazinthu imapereka mayankho osiyanasiyana pakupanga njira yabwino yopangira zinthu ndikupanga zomwe zimalimbikitsa omvera anu. Phatikizani zaluso ndi ma analytics pagawo lililonse la mayendedwe anu.

Kodi Tsamba Langa Lopindulitsa Lakhala Bwino? Dziwani Nkhani Yotsatira Yanga!

Zokhudza Semrush

Semrush yasinthidwa ndi awo Nawonso achichepere ofunikira adakula kuchokera ku 17.6B mpaka 20B. Zaka ziwiri zapitazo zimangophatikiza mawu osakira a 2B - ndiye Kukula kwa 10x! Adasinthanso mapulani awo:

  • pa - Ogwira ntchito pawokha, oyambira, komanso ogulitsa m'nyumba amagwiritsa ntchito phukusili kukulitsa ntchito zawo za SEO, PPC, ndi SMM.

Yesani Semrush Pro Kwaulere!

  • Guru - Mabizinesi ang'onoang'ono ndi otsatsa amagwiritsa ntchito phukusili. Ili ndi mawonekedwe ake onse kuphatikiza pazotsatsa zotsatsa, mbiri yakale, ndi kuphatikiza kwa Google Data Studio.

Yesani Semrush Guru Kwaulere!

  • Business - Maofesi, ntchito za e-commerce, ndi masamba akulu amagwiritsa ntchito phukusili. Zimaphatikizira kulumikizana ndi API, yawonjezera malire ndi magawo ogawana, ndi Gawo la malipoti a Voice.

Lembetsani ku Bizinesi ya Semrush

Kuwulula: Ndine wothandizana nawo Semrush ndipo ndikugwiritsa ntchito ulalo wawo wothandizana nawo pankhaniyi yonse.

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