Momwe Mungakwaniritsire Bizinesi Yanu, Tsamba, ndi App pakusaka Apple

Kusaka kwa Apple

Nkhani za Apple zomwe zidakulitsa zoyeserera zama injini ndi nkhani yosangalatsa m'malingaliro mwanga. Nthawi zonse ndimayembekezera kuti Microsoft ipikisana ndi Google… ndipo ndidakhumudwa kuti Bing sinapindulepo kwenikweni. Ndi ma hardware awo ndi osatsegula ophatikizidwa, mungaganize kuti atha kugawana nawo msika. Sindikudziwa chifukwa chake alibe koma Google ndiyomwe imalamulira msika ndi 92.27% Machitidwe pamsika… Ndipo Bing ili ndi 2.83% yokha.

Ndakhala wokonda Apple kwa zaka khumi, chifukwa cha mzanga wabwino yemwe andigulira imodzi mwa AppleTV yoyamba. Pulogalamu yamakampani yomwe ndimagwirira ntchito ikufuna Apple iwatenge, ine (ndi mnzanga Bill) pomwe anthu awiri oyamba mu kampaniyo adagwiritsa ntchito ma laputopu a Mac. Sindinayang'ane m'mbuyo. Anthu ambiri omwe ndimawadziwa omwe amatsutsa Apple adzaika chidwi pa chinthu china ndikusowa chithunzi chachikulu… chilengedwe cha Apple. Mukamagwiritsa ntchito zinthu zosiyanasiyana za Apple kunyumba kapena kuntchito, kusapeza kosakanikirana, kaphatikizidwe, ndi kagwiritsidwe ntchito ka iwo sikungafanane. Ndipo palibe chilichonse chomwe Google ndi Microsoft atha kupikisana nacho.

Kutha kwa Apple kukulitsa kulondola kwa zotsatira zanga posaka my iTunes, AppleTV, iPhone, Apple Pay, Mobile App, Safari, Apple Watch, MacBook Pro, ndi Siri Kugwiritsa ntchito - zonse zomwe zimalumikizidwa kudzera mu akaunti imodzi ya Apple - sizingafanane. Ngakhale Google imayang'ana kunja pazizindikiro zosanja ... Apple imatha kugwiritsa ntchito zomwezo, koma kuphatikiza zotsatira ndi zomwe makasitomala awo akuchita kuti azitsogolera ndikuwongolera.

Injini Yakusaka ya Apple Ili Pompopompo

Ndikofunika kunena kuti injini yosakira ya Apple sinalinso mphekesera. Ndi zosintha zaposachedwa pamachitidwe a Apple, Apple Zowonekera imapereka kusaka kwa intaneti komwe kumawonetsa mawebusayiti mwachindunji - osagwiritsa ntchito injini zakunja zakunja.

kuwunikira apulo wowonekera

Applebot

Apple idatsimikiziradi kuti idakwera masamba awebusayiti mu 2015. Ngakhale kulibe makina osakira osakira osatsegula, Apple iyenera kuyamba kupanga nsanja yopititsira patsogolo Siri - womuthandizira. Siri ndi gawo la machitidwe a iOS, iPadOS, watchOS, macOS, ndi tvOS pogwiritsa ntchito mafunso amawu, kuwongolera manja, kutsatira, komanso mawonekedwe ogwiritsa ntchito chilankhulo kuyankha mafunso, kupereka malingaliro, ndikuchita.

Mphamvu zazikulu za Siri ndikuti imasinthasintha kugwiritsa ntchito zilankhulo, zosaka, ndi zokonda za ogwiritsa ntchito, ndikupitiliza kugwiritsa ntchito. Zotsatira zonse zobwezedwa ndizosiyana.

Mutha kugwiritsa ntchito fayilo yanu ya Robots.txt kuti mufotokozere momwe mungakondere Applebot kulemba tsamba lanu:

User-agent: Applebot # apple
Allow: / # Allow (true if omitted as well)
Disallow: /hidethis/ # disallow this directory

Zochita Zosanja za Apple Search

Pali malingaliro apa omwe asindikizidwa kale ndi Apple. Apple yatengera miyezo yamainjini osakira ndikufalitsa chiwonetserochi chosamveka bwino chazomwe zili patsamba lake lothandizira Applebot zokwawa:

  • Ophatikizidwa wogwiritsa ntchito ndi zotsatira zosaka
  • Kuphatikiza kwake ndi kufananiza kwa mawu osakira pamitu yamasamba ndi zomwe zilipo
  • Chiwerengero ndi maulalo a masamba ena pa intaneti
  • wosuta zizindikiro zochokera kumalo (pafupifupi data)
  • Makhalidwe apatsamba la webusayiti 

Kugwiritsa ntchito ogwiritsa ntchito ndi kutanthauzira komwe kumapereka mwayi kwa Apple. Kudzipereka kwa Apple pazinsinsi za ogwiritsa ntchito kudzaonetsetsa kuti pali gawo logwirizana lomwe silipangitsa ogwiritsa ntchito kukhala omasuka.

Ukonde kwa App Optimization

Mwina mwayi waukulu kwambiri ndi makampani omwe amapereka mafoni komanso amakhala ndi intaneti. Zida za Apple zolumikizira intaneti ku ntchito za iOS ndizabwino. Pali njira zingapo zomwe makampani omwe ali ndi mapulogalamu a iPhone angagwiritse ntchito mwayi uwu:

  • Maulalo achilengedwe chonse. Gwiritsani ntchito maulalo apadziko lonse kuti musinthe mapulani a URL ndi maulalo a HTTP kapena HTTPS. Maulalo a Universal amagwira ntchito kwa onse ogwiritsa ntchito: Ngati ogwiritsa ntchito pulogalamu yanu yaikidwa, ulalowo umawalowetsa mu pulogalamu yanu; ngati alibe pulogalamu yanu, ulalo umatsegula tsamba lanu ku Safari. Kuti mudziwe momwe mungagwiritsire ntchito maulalo apadziko lonse lapansi, onani Thandizani Universal Links.
  • Ma Smart App Zikwangwani. Ogwiritsa ntchito akamayendera tsamba lanu ku Safari, Smart App Banner imawalola kutsegula pulogalamu yanu (ngati yayikidwa) kapena kupeza mwayi wotsitsa pulogalamu yanu (ngati siyiyike). Kuti mudziwe zambiri za Smart App Banners, onani Kulimbikitsa Mapulogalamu okhala ndi Smart App Banners.
  • Pereka. Handoff amalola ogwiritsa ntchito kupitiliza zochitika kuchokera pachida chimodzi kupita china. Mwachitsanzo, posakatula tsamba lawebusayiti pa Mac, amatha kudumpha molunjika ku pulogalamu yanuyo pa iPad yawo. Mu iOS 9 ndi pambuyo pake, Handoff imaphatikizira kuthandizira pakufufuza kwamapulogalamu. Kuti mudziwe zambiri pothandizira Handoff, onani Chitsogozo cha Handoff Programming.

Zolemba Zambiri za Schema.org

Apple yatengera miyezo yakusaka monga ma robots.txt mafayilo ndi kulemba ma index. Chofunika kwambiri, Apple yatengera fayilo ya Schema.org zolembera zolemera zowonjezerapo metadata patsamba lanu, kuphatikiza AggregateRating, Offers, PriceRange, InteractionCount, Organisation, Recipe, SearchAction, ndi ImageObject.

Ma injini onse osakira pezani, kukwawa, ndi kulozera zomwe muli momwemonso, kugwiritsa ntchito njira zabwino kukhazikitsa dongosolo lanu lazoyang'anira kapena nsanja ya ecommerce ndizofunikira. Kuphatikiza apo, kukhathamiritsa tsamba lanu ndi kugwiritsa ntchito mafoni palimodzi kuyenera kukulitsa kuthekera kwanu kupezeka ndi injini zosaka za Apple.

Lembetsani Bizinesi Yanu Ndi Apple Maps Connect

Kodi muli ndi malo ogulitsira kapena ofesi komwe makasitomala amderali amafunika kukupezani? Ngati mukutero, onetsetsani kuti mwalembetsa Apple Maps Connect pogwiritsa ntchito kulowa kwanu kwa Apple. Izi sizimangoyika bizinesi yanu mu Mapu a Apple ndikupanga mayendedwe osavuta, imaphatikizaponso Siri. Ndipo, zowonadi, mutha kuphatikiza ngati mukuvomera kapena ayi apulo kobiri.

Apple Maps Connect

Momwe Mungayang'anire Tsamba Lanu ndi Apple

Apple imapereka fayilo ya chida chosavuta kuti muwone ngati tsamba lanu lingathe kulembedwa ndipo lili ndi ma tags oyambira. Patsamba langa, idabwezeretsa mutu, malongosoledwe, chithunzi, chithunzi chokhudza, nthawi yosindikiza, ndi fayilo ya robots.txt. Chifukwa ndilibe pulogalamu yam'manja, zidabwereranso kuti ndinalibe pulogalamu iliyonse yogwirizana:

chida chofufuzira apulo

Tsimikizani Malo Anu Ndi Apple

Ndikuyembekezera Apple kupereka malo osakira mabizinesi kuti azitsatira ndikukwaniritsa kupezeka kwawo pazotsatira za Apple. Ngati atha kupereka ma metric ena a Siri Voice, zingakhale bwino.

Sindikukhala ndi chiyembekezo monga Apple imalemekeza chinsinsi kuposa Google… koma chida chilichonse chothandizira mabizinesi kukonza kuwonekera kwawo chitha kuyamikiridwa!

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