Kodi 2018 Chaka Chatsopano Chinamwalira? Umu ndi momwe mungasungire izi

Malo Odyera Otanganidwa

Ana ndi ana amtima nawonso anali achisoni ndi kugwa kwa Toys 'R' Us, wolimba pamsika komanso mndandanda wotsiriza wotsatsa womwe umangoyang'ana zoseweretsa. Chidziwitso chotseka sitolo chidachotsa chiyembekezo chonse kuti chimphona chogulitsa - malo okondwerera makolo, ufumu wodabwitsa kwa ana - chingapulumutsidwe.

Chomvetsa chisoni kwambiri ndikuti Toys 'R' Us akanapulumutsidwa.

Sitolo yamatayala yomwe ili ndi zidole zambiri idakumana ndi misampha yambiri yogulitsa, ndipo siyiyi yokha. Cushman & Wakefield akuganiza kuti US Kutsekedwa kwa sitolo kudzakwera 33% mu 2018, kuchotsa mabungwe opitilira 12,000

Pakati pa imfa ya RadioShack, kuchepa kwa JCPenney ndi chidwi cha ena ambiri, ogula akudwala kutsekedwa kwa sitolo! zizindikiro ndi mitu yankhani. Ndi Sears, a Claire ndi Foot Locker ali okonzeka kutulutsa malo ogulitsira ambiri, zinthu sizikuwoneka bwino kwa ogulitsa njerwa ndi matope.

Potengera momwe ziriri pano, zitha kukhala zokopa kuyang'ana nyimbo yakumbuyo ya Don McLean, nthawi yonseyi mukuyimba, 2018 ndi chaka chogulitsacho chidamwalira! Koma musamve alamu pakadali pano. Pali chiyembekezo kwa ogulitsa omwe ali okonzeka kusintha ndikuvomereza zosintha zambiri zomwe zasintha kugula kwa ogula.

Kupulumuka Kwa Zoyipa Kwambiri

Ogulitsa ambiri akuyesetsa kuthana ndi Zotsatira za Amazon (mwa zina), koma ndi nthawi yoti zisinthe. Ngakhale chimphona cha dot-com chatsimikizira kuti chimatsutsana kwambiri ndi masitolo achikhalidwe, palibe chifukwa chomwe ogulitsa sangazindikire kuthekera kwawo kwenikweni.

Pofuna kuthana ndi zovuta zina zomwe zimagulitsidwa, ogulitsa njerwa ndi matope ayenera kukhala okonzeka kuwonjezera mwayi wogulitsa, kugulitsa ndikugulitsa katundu, kudzaza kusiyana pakati pa digito ndi zakuthupi, zomwe pamapeto pake zimawonjezera phindu ndikuwongolera kasitomala wawo.

Wallet vs. Kufunika

Vutoli lidazunza mobwerezabwereza ma Toys 'R' Us ndi Sports Authority. Zotengera izi: mudaganiziranji chifukwa chomwe mudagulitsira ku Toys 'R' Us?

Akuluakulu amapita kumeneko kukagula mphatso ("Kufuna"). Wallet, komabe, ndi digiri imodzi kapena zingapo zolekanitsidwa ndi komwe Kufunidwa. Wallet ilibe chikhumbo cholowa m'sitolo - ndi ntchito.

Makasitomala a Sports Authority amakumananso ndi vuto lomweli, chifukwa makasitomala nthawi zambiri amagulitsidwa pokonzekera nyengo yatsopano yamasewera. Kenako adawona kukwera kwamitengo ndikuvutika kuti apitilize.

Pali chochitika china - pomwe makolo otopa amafuna kupha nthawi ndi ana awo. Mukalowa m'sitolo iliyonse, Wallet ilibe malingaliro apadera ogawanirana ndi ndalama. Makolo amaika chiopsezo mulimonse, akuyembekeza kuti akhoza kulowa ndi kutuluka mtengo wotsika.

Mabanja oyembekezera ndiwo okhawo. Makolo atsopano ("Wallet") ali okondwa kugula zonse zomwe amafunikira. Kuwala kwatsopano kwa ana kumakhala ndi malire ake, komabe, musayembekezere kuti chidwi chaziphuphu chitha patatha nthawi yayitali:

  1. Bajeti yapitilira kachitatu
  2. Mwana wakhanda amafika
  3. Mwana wachiwiri amabwera

Ogulitsa nthawi zambiri amasowa mwayi wogwirizanitsa Wallet yosagwirizana ndi Kufunitsitsa. Ngakhale pali nthawi zina zomwe zingawoneke ngati zosavuta (monga: mabanja oyembekezera), ndizotheka kubweretsa Wallet ndi Demand pafupi ndi:

  • Kupatsa makasitomala mindandanda yomveka bwino komanso yachidule yazinthu zonse zomwe zikupezeka m'sitolo
  • Kufotokozera komwe zinthuzo zimapezeka
  • Kugwiritsa ntchito zida zomwe zingathandize makasitomala kugula moyenera, monga mamapu kapena mindandanda yazogula zamagetsi
  • Kuwongolera masitolo kuti asinthe kugulitsa za sitolo
  • Kukhazikitsa mapulogalamu monga kugula pa intaneti kusitolo

Pamapeto pake, mukakhala ndi kasitomala yemwe sanasokonezeke ndi malo ogulitsira, samakonda kuzengereza ndikuganiza zogula.

Intaneti Transformation

Kusintha kwadijito kunalibe chochita ndi zoyeserera zamkati. Zinalibe kanthu ngati Wogulitsa X akuganiza kuti ndi lingaliro labwino - ogula anaganiza kuti ndi lingaliro labwino! Adalimbikitsa kusintha kwakunja, kwachikhalidwe.

Onse a Toys 'R' Us ndi Sports Authority adapatsidwa mwayi wopeza kusintha kwa digito ndikukhala ogwirizana ndi magulu awo ogulitsa. Iwo adalephera pamapeto pake, koma zotsatira zake zikadakhala zosiyana kwambiri.

  • Akuluakulu Amasewera: Monga kholo ndimafuna kupita pawebusayiti ya kampaniyo, kulengeza zamasewera, ligi ndi timu ya mwana wanga, ndikulandila chimanga cha malingaliro pazinthu zomwe zilipo.
  • Zoseweretsa 'R' Ife: Tsopano uwu unali mwayi wopanga pulogalamu yomwe ana amatha kuyang'ana pazoseweretsa zilizonse, kupanga mndandanda wazokhumba, kenako ndikupereka kwa Amayi ndi abambo kuti azisefa ndikugawana (kudzera pa imelo, malo ochezera, etc.). Zikanatha kupereka njira yosavuta - koma yanzeru - yogulira masiku akubadwa, tchuthi ndi zochitika zina zapadera.
  • Zowonjezera / Zina Zogulitsa Maofesi: Ingoganizirani mndandanda wazinthu zonse zofunika kusukulu zomwe zimangokhalako zokha zikalengeza mndandanda wamakalasi ndi kalasi yamwana. Ndi chida chakosungira, izi zitha kukhala zofunikira kwa makolo otanganidwa.

Malo Osungira

Ogulitsa angapo alephera kuzindikira kufunikira kwa malo ogulitsira, koma ndizo chirichonse kwa ogula. Masitolo akakhala okalamba, osakonzedwa bwino, osakhazikika bwino, ovuta kuyenda komanso osagwira ntchito kwenikweni, makasitomala amapita kwina, popeza akali kufunafuna zinthu zapadera, komabe osagula - apa ndi pomwe wogulitsa wamba mungathe pulumutsa.

Pofuna kuti zitseko zawo zizitseguka, ogulitsa akuyenera kulingalira za nkhungu yoyambirira ya malo ogulitsira njerwa ndi matope. Powonjezera mwayi wogulitsa, kukhala ndi chikwama chokwaniritsa zofuna zawo, kumvetsetsa ogula, ndikuchepetsa kusiyana pakati pa digito ndi thupi, ogulitsa sadzadandaula za zimphona za e-commerce, kapena kutseka zitseko zawo - chifukwa adzakhala ndi phindu lochulukirapo zinachitikira kasitomala.

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