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Mawu Olemba Mabulogu: Permalink ndi chiyani? Trackback? Slug? Ping? 20+ Mfundo Zomwe Muyenera Kudziwa

Pamadyerero aposachedwa ndi otsatsa ena am'deralo, ndidazindikira kusiyana kwa chidziwitso chawo cholemba mabulogu komanso matekinoloje omwe akukhudzidwa. Zotsatira zake, ndidafuna kufotokoza mwachidule mawu omwe amagwiritsidwa ntchito polemba mabulogu.

Kodi Analytics ndi chiyani?

Analytics polemba mabulogu amatanthauza kusonkhanitsa ndi kusanthula deta yomwe imatsata momwe mabulogu amagwirira ntchito. Deta iyi ili ndi zoyezetsa monga kuchuluka kwa anthu pawebusayiti, machitidwe a ogwiritsa ntchito, osinthitsa, ndi zina zambiri. Zida za Analytics ngati Analytics Google thandizani olemba mabulogu kumvetsetsa omvera awo, kuzindikira zomwe zili zodziwika bwino, ndikuyesa momwe amathandizira pakutsatsa kwawo. Posanthula izi, olemba mabulogu amatha kupanga zisankho zoyendetsedwa ndi data kuti apititse patsogolo momwe mabulogu awo amagwirira ntchito ndikuphatikiza owerenga awo.

Kodi Backlinks ndi chiyani?

Backlinks, kapena maulendo ozungulira, ndi maulalo ochokera kumasamba akunja kupita kubulogu yanu. Iwo ndi ofunika kwambiri SEO, chifukwa akuwonetsa mtundu ndi mphamvu za zomwe mwalemba. Ma backlink apamwamba amatha kukweza masanjidwe osaka ndikuyendetsa kuchuluka kwa anthu kubulogu yanu. Kupanga zinthu zapamwamba kungapangitse blog yanu kutchulidwa kuchokera kumasamba ena ovomerezeka, omwe angapangitse masanjidwe abulogu yanu m'mainjini osakira, kukulitsa kuchuluka kwa anthu omwe angakutumizireni kusaka.

Kodi Blog ndi chiyani?

Mabulogu ndi tsamba lawebusayiti kapena nsanja yapaintaneti pomwe anthu kapena mabungwe amalemba zolembedwa pafupipafupi, nthawi zambiri m'mabuku kapena m'kalembedwe kake. Mabulogu ndi osinthasintha ndipo amatha kuyankha mitu yosiyanasiyana, kuyambira pazokumana nazo zanu komanso zokonda zake mpaka akatswiri. Kulemba mabulogu kumalola opanga zinthu kugawana malingaliro awo, nkhani, ndi ukatswiri wawo ndi omvera padziko lonse lapansi, ndikupangitsa kuti ikhale chida chofunikira pakutsatsa komanso kulumikizana.

Nthawi zina, mawu akuti blog amafotokoza zenizeni Blog positi osati blog yokha. Mwachitsanzo. Ndinalemba a Blog za mutuwo. Blog ingagwiritsidwenso ntchito ngati mneni. Mwachitsanzo. Ine blog za MarTech.

Kodi Blogu Yamabungwe ndi Chiyani?

A blog yogwirizana ndi blog yomwe imapangidwa ndikusamalidwa ndi bizinesi kapena bungwe. Imakhala ngati nsanja kuti kampani ilankhule ndi omvera ake, kuphatikiza makasitomala, makasitomala, antchito, ndi anthu wamba. Mabulogu amakampani nthawi zambiri amagwiritsidwa ntchito pazinthu zosiyanasiyana, kuphatikiza:

  1. Kutsatsa Kwazinthu: Mabulogu amakampani ndi chigawo chapakati cha njira zotsatsa. Amalola makampani kupanga ndikugawana zinthu zamtengo wapatali, zodziwitsa, komanso zosangalatsa zokhudzana ndi mafakitale awo, zinthu zawo, ndi ntchito zawo. Izi zitha kuthandiza kampaniyo kukhala yolamulira m'gawo lake.
  2. Kutsatsa Kwamtundu: Mabulogu amakampani ndi chida cholimbikitsira mtunduwu komanso kukulitsa kupezeka kwake pa intaneti. Atha kugwiritsidwa ntchito kugawana zomwe kampaniyo ikufuna, zikhulupiriro zake, ndi nkhani, kukulitsa chithunzi chabwino cha mtundu.
  3. Kutengana ndi Makasitomala: Mabulogu amakampani nthawi zambiri amapereka nsanja kwa makasitomala kuti azichita ndi kampaniyo. Owerenga amatha kusiya ndemanga, kufunsa mafunso, ndikupereka mayankho, kuwongolera kulumikizana kwa njira ziwiri.
  4. Zosintha Zamalonda ndi Zilengezo: Mabizinesi amagwiritsa ntchito mabulogu awo kulengeza zatsopano, mawonekedwe, kapena zosintha, kudziwitsa makasitomala za zomwe zachitika posachedwa.
  5. Malingaliro Amakampani: Makampani amatha kugawana zidziwitso pamakampani awo, zomwe zikuchitika, komanso kusanthula msika, ndikudziyika ngati atsogoleri oganiza.
  6. SEO ndi Kupanga Magalimoto: Mabulogu amatha kupititsa patsogolo mawonekedwe amakampani osakira (SEO). Makampani amatha kukopa kuchuluka kwa anthu kuchokera kumainjini osakira popanga zinthu zapamwamba komanso zoyenera.
  7. Gawo Lotsogolera: Mabulogu amakampani nthawi zambiri amajambula zitsogozo (kutsogolera). Makampani atha kupereka zinthu zotsitsidwa, monga zolemba zoyera kapena ma e-mabuku, posinthanitsa ndi zidziwitso za alendo.
  8. Kulankhulana kwa Antchito: Mabulogu ena amakampani amagwiritsidwa ntchito mkati kuti azilumikizana ndi antchito. Mabulogu amkati awa amatha kugawana nkhani zamakampani, zosintha, ndi zothandizira ndi antchito.

Blog yamakampani ndi chida chosunthika pakutsatsa, kutsatsa, kulumikizana, komanso kuchitapo kanthu. Zimathandizira mabizinesi kulumikizana ndi omwe akutsata ndikukwaniritsa zolinga zawo zamalonda ndi kulumikizana.

Kodi Blogger ndi chiyani?

Wolemba mabulogu ndi munthu yemwe amapanga ndikusunga blog. Olemba mabulogu ali ndi udindo wolemba, kusintha, ndi kufalitsa zomwe zili pabulogu yawo. Nthawi zambiri amakhala ndi kagawo kakang'ono kapena ukadaulo womwe amawunika kwambiri ndipo amatha kuchokera kwa olemba mabulogu omwe amagawana zomwe akumana nazo mpaka akatswiri olemba mabulogu omwe amapanga ndalama kudzera pa intaneti. Olemba mabulogu amagwira ntchito yofunika kwambiri popanga zinthu zomwe zimakopa owerenga.

Kodi Category ndi chiyani?

Polemba mabulogu, gulu limakonza ndikugawa mabulogu kukhala mitu kapena mitu ina yake. Magawo amathandiza olemba mabulogu ndi owerenga kuyang'ana mabulogu moyenera, kupangitsa kuti zikhale zosavuta kupeza zofunikira. Mwachitsanzo, blog yazakudya ikhoza kukhala ndi magulu ngati Maphikidwe, Ndemanga Zakudyandipo Malangizo Ophika kugawa ndikukonza zolemba zawo molingana ndi zomwe zili.

Kodi Content Management System ndi chiyani?

Dongosolo loyang'anira zinthu (CMS) ndi mapulogalamu omwe amagwiritsidwa ntchito popanga, kusintha, ndi kuyang'anira zomwe zili mubulogu kapena webusayiti. WordPress, nsanja Martech Zone imayendetsedwa, ndi CMS yotchuka yolemba mabulogu. Makinawa amapereka zida ndi zinthu zomwe zimathandizira kusindikiza mosavuta, kuyang'anira kulumikizana kwa ogwiritsa ntchito, ndikusintha momwe mabulogu amapangidwira. Olemba mabulogu amadalira ma CMS kuti aziwongolera kupezeka kwawo pa intaneti.

Kodi Comments ndi chiyani?

Ndemanga ndi mayankho kapena mayankho omwe amasiyidwa ndi owerenga pamabulogu. Amakhala ngati njira yolumikizirana ndi kukambirana pakati pa olemba mabulogu ndi omvera awo. Ndemanga zimatha kupereka zidziwitso zofunikira, kulola olemba mabulogu kucheza ndi owerenga awo, kuyankha mafunso, ndikulimbikitsa gulu lozungulira zomwe ali nazo. M'zaka zaposachedwapa, a Zokambirana zozungulira mabulogu zasamukira kumalo ochezera a pa Intaneti nsanja, zomwe zimakupangitsani kuti musakhale ndi mwayi wolumikizana ndi ndemanga patsamba.

Kodi Content ndi chiyani?

Zomwe zili mubulogu zimatengera zolemba, masamba, zolemba, zithunzi, makanema, ndi mabulogu ena atolankhani omwe amapanga ndikusindikiza. Nkhani zokopa komanso zodziwitsa ndiye maziko a blog yopambana, chifukwa imakopa ndikusunga owerenga. Zolemba zapamwamba ndizofunikira pakumanga maulamuliro abulogu, kukulitsa omvera ake, komanso kukwaniritsa zolinga zamalonda.

Kodi Chinkhoswe ndi Chiyani?

Chinkhoswe m'nkhani yolemba mabulogu ndikuyezera momwe owerenga amalumikizirana ndi zomwe zili. Izi zingaphatikizepo kusiya ndemanga, kukonda zolemba, kugawana zomwe zili pamasamba ochezera, ndikudina maulalo mkati mwabulogu. Kutenga nawo gawo kwapamwamba kumawonetsa omvera omwe ali ndi chidwi komanso chidwi, nthawi zambiri cholinga choyambirira cha olemba mabulogu ndi otsatsa malonda.

Kodi Feed ndi chiyani?

An RSS (Really Simple Syndication) feed ndiukadaulo womwe umalola ogwiritsa ntchito kulembetsa zosintha zamabulogu ndikulandila zatsopano zokha kapena kuti olemba mabulogu agulitse zomwe zili patsamba lina lachitatu. Ma RSS feed amasinthidwa mkati XML, kupangitsa nsanja kuwerenga ndikuwonetsa zomwe zili mosavuta.

Kodi Guest Post ndi chiyani?

Cholemba cha alendo ndi cholemba chabulogu cholembedwa ndi munthu wina osati woyamba blogger. Nthawi zambiri ndi ntchito yogwirizana pomwe olemba alendo amapereka ukatswiri wawo kapena malingaliro apadera pamutu wina. Zolemba za alendo zimatha kupititsa patsogolo kusiyanasiyana kwa mabulogu, kukopa owerenga atsopano, komanso kulimbikitsa maubwenzi ndi olemba mabulogu ena mu niche yomweyo. Zolemba za alendo zimathanso kuyendetsa

backlinks kutsamba lina, ndikupereka mphamvu za SEO kumalo komwe mukupita.

Kodi Monetization ndi chiyani?

Monetization ndi njira yopezera ndalama kuchokera ku blog. Olemba mabulogu amatha kupanga ndalama zawo kudzera m'njira zosiyanasiyana, kuphatikiza kutsatsa, kutsatsa kwamagulu, ma post omwe amathandizidwa, kugulitsa zinthu kapena ntchito, ndi zina zambiri. Njira zabwino zopezera ndalama zimatha kusintha blog kukhala gwero la ndalama kwa omwe adayipanga.

Kodi Niche ndi chiyani?

Kagawo kakang'ono pakulemba mabulogu kumatanthawuza mutu kapena gawo linalake lomwe blog imayang'anapo. Posankha kagawo kakang'ono, olemba mabulogu amatsata omvera ena omwe ali ndi chidwi ndi mutuwo. Mabulogu a Niche amakonda kukopa owerenga odzipereka ndipo amatha kuchita bwino pakuchita nawo malonda ndi kutsatsa kwa anthu ena. Martech ZoneNiche yake ndi ukadaulo wokhudzana ndi malonda.

Kodi Permalink ndi chiyani?

Permalink ndi ulalo wokhazikika komanso wosasintha womwe umalumikizana ndi positi inayake yabulogu. Imathandizira kugawana mosavuta ndikuwunikira ndikuwonetsetsa kuti owerenga ndi injini zosaka athe kupeza zomwe zili mwachindunji. Ma Permalinks ndi ofunikira kuti zinthu zizipezeka komanso kukhathamiritsa kwa injini zosakira.

Kodi Ping ndi chiyani?

Pafupi ndi pingback, ping ndi chizindikiro chomwe chimatumizidwa kubulogu kapena tsamba lawebusayiti kuti lidziwitse zakusintha kapena kusintha. Izi zimagwiritsidwa ntchito podziwitsa injini zosaka za zatsopano ndipo zitha kuthandiza kuti mabulogu awonekere pazotsatira. Mukasindikiza pa nsanja yolemba mabulogu, makina osakira amakhala opanda pake ndipo chokwawa chawo chimabwerera, kupeza, ndikulozera zatsopano zanu.

Kodi Post ndi chiyani?

Pankhani yolemba mabulogu, positi ndi cholowa chamunthu kapena nkhani pabulogu. Zolemba izi nthawi zambiri zimasanjidwa motsatana motsatira nthawi, ndipo zaposachedwa kwambiri zimawonekera pamwamba. Zolemba ndizomwe zili zofunika kwambiri zomwe olemba mabulogu amasindikiza kumabulogu awo.

Kodi Search Engine Optimization ndi chiyani?

SEO ndi njira ya kukhathamiritsa zomwe zili mu blog kuwongolera mawonekedwe ake pazotsatira zakusaka (SERP). Olemba mabulogu amagwiritsa ntchito njira ndi njira zosiyanasiyana kuti apangitse zomwe ali nazo kukhala zokomera injini zosaka, pamapeto pake kuyendetsa kuchuluka kwa anthu kubulogu yawo.

Kodi Slug ndi chiyani?

Slug, polemba mabulogu, ndi gawo losavuta kugwiritsa ntchito komanso lalifupi la ulalo womwe umazindikiritsa positi inayake yabulogu. Ma Slugs nthawi zambiri amakhala ndi mawu osakira okhudzana ndi zomwe zili patsamba, zomwe zimapangitsa kuti zikhale zosavuta kwa owerenga ndi injini zosakira kuti amvetsetse. Pankhani ya positi iyi ya blog, slug ndi blog-jargon.

Kodi Social Sharing ndi chiyani?

Kugawana nawo pagulu kumaphatikizapo mchitidwe wa owerenga ndi olemba mabulogu omwe amagawana zolemba zamasamba pamasamba ochezera. Ndi njira yowonjezerera kuwonekera kwa zomwe zili mubulogu ndikufikira omvera ambiri. Owerenga amatha kugawana zinthu zosangalatsa, kuzifalitsa pamasamba awo ochezera. Kuphatikiza mabatani ogawana zachikhalidwe ndi njira yabwino yowonjezerera mwayi wogawana zomwe mumagawana.

Kodi ma Tags ndi chiyani?

Ma tag ndi mawu osakira kapena mawu omwe amagwiritsidwa ntchito kugawa ndi kukonza zomwe zili mubulogu. Olemba mabulogu amagawira ma tag oyenera pazolemba zawo, zomwe zimapangitsa kuti owerenga azitha kupeza zokhudzana ndi zofufuza zamkati. Ma tag amapereka njira yabwino yosinthira ndikusanthula zakale zamabulogu.

Kodi Trackback ndi chiyani?

Trackback ndi njira yolumikizirana pakati pa mabulogu pomwe bulogu imodzi imatha kudziwitsa ina ikalumikizidwa ndi imodzi mwazolemba zake. Izi zimalola maukonde a mabulogu olumikizidwa, kulimbikitsa zokambirana ndikuchita nawo mabulogu osiyanasiyana. Ma trackbacks amathandiza olemba mabulogu kupanga maubale mkati mwa niche yawo.

Kubwerera kwawo

Ma trackbacks ndi amphamvu koma akuchitiridwa nkhanza mochulukirachulukira ndi ma spammers masiku ano. Umu ndi momwe amagwirira ntchito… Wolemba mabulogu amawerenga zomwe mwalemba ndikulemba za inu. Akasindikiza, blog yawo kudziwitsidwa blog yanu potumiza zidziwitsozo ku adilesi yama trackback (yobisika patsamba la tsambalo).

Douglas Karr

Douglas Karr ndi CMO OpenINSIGHTS ndi woyambitsa wa Martech Zone. Douglas wathandizira oyambitsa ambiri opambana a MarTech, wathandizira kulimbikira kopitilira $ 5 bil pakugula ndi kuyika kwa Martech, ndipo akupitiliza kuthandiza makampani kukhazikitsa ndikusintha njira zawo zogulitsa ndi zotsatsa. Douglas ndi katswiri wodziwika padziko lonse lapansi wosinthira digito komanso katswiri komanso wokamba nkhani wa MarTech. Douglas ndi mlembi wofalitsidwa wa kalozera wa Dummie komanso buku la utsogoleri wabizinesi.

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