Zambiri Zamakasitomala Zomwe Muyenera Kutsata Muzinthu Zanu Zosakanikirana

wogwiritsa ntchito tsamba lawebusayiti

Ngakhale tonsefe, mbali zambiri, timavomereza kuti zokambirana sizinthu zatsopano, koma kupita patsogolo kwaukadaulo wotsatsa kwapangitsa kuti zinthu zomwe zithandizirana zithandizire pakutsatsa. Ambiri mitundu yazokambirana lolani malonda kuti asonkhanitse zidziwitso zambiri kwa ogula - zidziwitso zomwe zitha kugwiritsidwa ntchito kuthana ndi zosowa za ogula ndikuthandizira pakutsatsa kwamtsogolo. Chinthu chimodzi chomwe amalonda ambiri amalimbana nacho, komabe, ndikuzindikira mtundu wanji wazomwe akufuna kutolera ndi zomwe azigwiritsa ntchito. Pamapeto pake, ndiyankho loyankha funso labwino ili: "Ndi data iti ya ogula yomwe ingakhale yothandiza kwambiri kumapeto kwa bungwe?" Nawa malingaliro pazosankha za ogula zomwe zili zoyenera kuyamba kutsatira pakutsatsa kwanu kwazotsatira:

Zambiri zamalumikizidwe

Kusonkhanitsa mayina maimelo ndi manambala a foni kumawoneka ngati kowonekera, koma mungadabwe kuti ndi anthu angati omwe samachita izi. Pali mitundu yambiri kunja komwe imapanga ma stellar omwe amangokhalira kungodziwa; kotero kusonkhanitsa deta kumatha kusesa pansi pa rug.

Kaya ndi masewera kapena pulogalamu yosinthira makonda, mtundu wanu ungapindulebe posonkhanitsa izi. Pansi pamzerewu, mtundu wanu ukhoza kukhala ndi mwayi wotsatsa womwe mukufuna omvera anu (monga omwe amalumikizana ndi pulogalamu yanu) kuti adziwe. Osangofuna kuti adziwe za izi, koma mukufuna kuti agwiritse ntchito zotsatsira akagula m'sitolo yanu.

Tsopano, ine kwathunthu kuti pali nthawi zina pamene izo siziri “zomveka” kupempha kukhudzana zambiri. Ndikumvetsetsa. Asanachitike (kapena ngakhale atatha) kusewera masewera, palibe amene amafuna kugawana nawo zambiri. Ngakhale mukudziwa kuti mugwiritsa ntchito zidziwitso za ogula mosakondera, mwalamulo, mwaulemu, pali ogula ambiri omwe akuwopa kuti simungatero. Mwamwayi, pali chinthu chimodzi chomwe mungachite chomwe chakhala chothandiza kwambiri pazinthu zambiri zomwe ndakhala ndikugwira nawo - zomwe zikupereka mtundu winawake chilimbikitso pobwezera chidziwitso chofunikira. Kupatula apo, angaombole bwanji mphatso kapena mphotho yawo ngati sitikudziwa?

Zowonjezera zitha kukhala zazikulu kapena zazing'ono momwe mtundu wanu ukuwonera kuti ndi woyenera. Mutatha kusewera masewera kapena kufufuza mwachidule (zilizonse zomwe mungaphatikizepo, mutha kufunsa ngati angafune kulowa nawo mwayi wopambana mphotho yayikulu kapena kulowa nawo kuti alandire coupon kapena mphatso . Mwachilengedwe, cholinga cha zonsezi ndikuti anthu amakonda zinthu zaulere (kapena kukhala ndi mwayi wopambana zinthu zaulere). Ogulitsa adzakhala okonda kupereka zambiri kuti athe kuwadziwitsa za zolimbikitsa zawo.

Zotsatira Zochitika

Zapadera pa Google Analytics, kutsatira zochitika ndikutsata zochitika pazinthu zogwiritsa ntchito patsamba lanu. Zochita izi (kapena "zochitika") zitha kukhala ndi mtundu uliwonse wothandizana - chilichonse kuyambira pakumenya batani / sewerani pavidiyo, kusiya mawonekedwe, kutumiza fomu, kutsitsimutsa masewera, kutsitsa fayilo, ndi zina zambiri. . Pafupifupi kulumikizana kulikonse pazama TV zomwe mtundu wanu watenga monga "chochitika."

Zomwe zimapangitsa kutsata zochitika kukhala zothandiza ndikuti zimapereka chidziwitso chazomwe ogula anu amagwiritsa ntchito tsamba lanu komanso momwe amasangalalira ndi zomwe mumakonda. Ngati kutsatira zochitika kuwulula kuti anthu amangomenya batani pamasewera kamodzi, zitha kukhala chisonyezo kuti masewerawa ndi otopetsa kapena sichovuta kwenikweni. Pazithunzi, zochitika zingapo "zosewerera" zitha kuwonetsa kuti anthu amasangalala ndimasewera omwe ali patsamba lanu. Momwemonso, kusawona zochitika / zochita zokwanira kungakhale chisonyezo chabwino kuti zotsitsika (e-kalozera, kanema, ndi zina zambiri) sizosangalatsa kapena zothandiza kutsitsa. Makampani akakhala ndi deta yamtunduwu, amatha kusintha kwambiri zomwe ali nazo, komanso malingaliro awo otsatsa.

Kuphatikiza kutsata zochitika patsamba lanu kungakhale kovuta pang'ono, koma mwamwayi, pali njira zingapo zowongolera kunjaku (kuphatikiza imodzi pa Google) zomwe zingakuthandizeni kukhazikitsa kutsatira kwa GA wokongola mosavuta. Palinso maupangiri angapo abwino amomwe mungapezere ndikuwerenga malipoti ochokera ku GA pazomwe mwatsata.

Mayankho Osiyanasiyana

Mtundu wotsiriza wamakasitomala omwe ndimalimbikitsa kwambiri kutsata ndi mayankho osankhidwa angapo pamafunso, kafukufuku ndi owunika. Zachidziwikire, mafunso osankhidwa ndi mayankho angapo (ndi mayankho) azisiyanasiyana, koma pali njira ziwiri kutsatira mayankho angapo kungathandize mtundu wanu! Koyamba, monga kutsatira zochitika, mafunso ndi mayankho angapo opatsa mayankho amapatsa mtundu wanu lingaliro labwino pazomwe makasitomala ambiri amafuna kapena amayembekezera kuchokera kwa inu. Powapatsa ogula zinthu zochepa zomwe angasankhe (mkati mwamafunso anu kapena kafukufuku wanu), zimakupatsani gawo limodzi ndi gawo; kuti muthe kugawa ogula ena ndi mayankho awo. Mwachitsanzo: Mukafunsa funso, "ndi iti mwa mitundu iyi ngati mumakonda?" ndipo mumapereka mayankho 2 (Red, Blue, Green, Yellow) 4, mutha kudziwa mtundu womwe umakonda kwambiri ndi anthu angati omwe asankha yankho linalake. Izi sizingachitike ndi mayankho akudzaza mawonekedwe.

Chifukwa china kutsatira mayankho osankhidwa angapo kungakhale kothandiza ndikuti ma brand amatha kuwonjezeranso owerenga omwe apereka yankho linalake (Ex: kukoka mndandanda wa ogwiritsa omwe adayankha ndi mtundu womwe amawakonda ngati "wofiira"). Zimalola kuti ma brand agwiritse ntchito kutsatsa kwa ogwiritsa ntchito m'gululi - kaya kudzera kutsatsa maimelo, makalata achindunji kapena mafoni. Kuphatikiza apo, mutha kuzindikira kuti ogula omwe amayankhidwa ndi yankho linalake ali ndizofanana zomwe ziyenera kuvomerezedwa. Mafunso ena osankhidwa angapo omwe mungawafunse nthawi zambiri amawona: kugula nthawi, mtundu womwe mukufuna, mtundu wapano - chilichonse chomwe chingathandize pazokambirana zilizonse zamtsogolo, zowonadi!

Ziribe kanthu cholinga chachikulu pazazomwe mukuyanjanitsa ndi, kusonkhanitsa deta pazinthu zilizonse zomwe ogula akuchita ndizofunika kuyesetsa. Ndi ochita nawo mpikisano omwe amatuluka tsiku lililonse, muyenera kukhala ndi ngongole ndi mtundu wanu kuti mudziwe ogula anu ndi zomwe akufuna. Kupita patsogolo kwaukadaulo sikuti kwapangitsa kuti zitheke kusonkhanitsa izi, koma zapangitsa kuti zikhale zosavuta kwambiri kutero. Ndi zonse zomwe zimapezeka kwa otsatsa, palibe chowiringula kuti musatsatire chilichonse!

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