JungleScout: Zida ndi Maphunziro Kuyambitsa Ndi Kukulitsa Malonda Anu pa Amazon

JungleScout - Momwe Mungagulitsire pa Amazon

Palibe chotsutsa kukhudzidwa kwa Amazon pamalonda ndi ecommerce. Osanenapo chiwonongeko chomwe chidachitika m'makampani ogulitsa chifukwa cha mliriwu komanso chisankho chotsatira kutsekera ambiri ogulitsa ang'onoang'ono.

Masiku ano, oposa 60 peresenti ya ogula amayamba kugula pa intaneti ku Amazon. Ndalama za Amazon kuchokera kwa ogulitsa pamsika zidakwera kuposa 50% mu 2020 poyerekeza ndi chaka chatha.

2021 Idzabweretsa Kusintha Kwakukulu ku Amazon ndi Ogulitsa

Ndine wopanda manyazi Amazon yaikulu shopper ndikusangalala ndi mwayi wopeza chilichonse chomwe chimaperekedwa kunyumba kwanga. Ndili ndi Amazon Key pomwe dalaivala amasiya phukusi mosamala m'garaja yanga. Sindinakondepo kugula kotero kuti kubweretsa katundu wanga kunyumba ndizabwino.

Ngati mukugulitsa zinthu masiku ano, ngakhale m'sitolo yanu yapaintaneti, kugulitsa ku Amazon ndikofunikira kwambiri. Pali zovuta, zachidziwikire. Zogulitsa zanu ziziwonetsedwa pafupi ndi omwe akupikisana nawo. Otsutsana nawo atha kukhala otsika mtengo kapena amachita bwino. Ndipo ... mumalephera kuyang'anira zochitika zakugula potengera ku Amazon.

Ndizowonongedwa moona mtima mukatero, owonongedwa ngati simutero. Monga mabizinesi, tonsefe timafunikira kudzimana kuti tikwaniritse omwe akufuna kugula pazinthu zathu. Palibe kukayika kuti mutha kukulitsa bizinesi yanu kwambiri ku Amazon ndikuwongolera bizinesi yanu mosavuta.

Yambani Kugulitsa Pa Amazon

Monga pamsika uliwonse waukulu, vuto lanu lalikulu ndi momwe mungazindikire mwayi wakukwaniritsa ndi kutsatsa malonda anu kuti mugwiritse ntchito njira zosakira ogula osapikisana nawo pa Kutsatsa kwa Amazon. Nkhalango ndi nsanja yomangidwa kuti ulendo wanu wogulitsa ukhale wosavuta. Pulatifomu imathandizira ogulitsa aku Amazon kuti:

  • Research ndikupeza zinthu zofunika kwambiri kuti mugulitse.
  • Pangani fayilo yanu ya phindu kugulitsa pa Amazon.
  • Akupatseni ndi mafayilo onse a maphunziro ndi chithandizo mukusowa panjira.

Nkhalango inamangidwa ndi ogulitsa kwa ogulitsa. Amapereka maphunziro apadera, maupangiri a tsatane-tsatane, magawo okwera, maphunziro mlungu uliwonse, magulu aukatswiri, ndi zina zambiri!

Maphunziro ogulitsa pa Amazon

ndi Nkhalangos Wopeza Mwayi, mutha kuwulula mawu osakira kwambiri, otsika ampikisano kuti mupeze zinthu zomwe zingapindulitse kwambiri pa Amazon. Pulatifomu yawo ikuthandizani kuzindikira momwe mungasinthire ndi kusefa mwayi pogwiritsa ntchito zidziwitso zoyendetsedwa ndi AI kuti muthe kupanga chidaliro pamalonda anu.

Kufufuza Kwambiri kwa Amazon

Nkhalangos Zogulitsa Zamalonda imakuthandizani kusunga ndikuwunika malingaliro pazogulitsa kuti musataye mwayi. Tsatirani malonda kapena gulu lazogulitsa kuti muwunikire zogulitsa kwakanthawi ndi malo owonera, ma spikes osayembekezeka, komanso nyengo.

Tsatani malonda azogulitsa ku Amazon

Mutha kuwunika kuthekera kwazogulitsa ndikuchepetsa kusaka kwanu ndi zosefera zamafuta ambiri, komanso chowerengera phindu kuti chikuthandizireni kufananiza mtengo, ndalama, ndi chindapusa cha FBA pamgwirizano uliwonse wamalonda.

Pangani Zofunsira Pazogulitsa pa Amazon

Osaphonya mwayi wopeza ndemanga. Nkhalango Scout's Onaninso zokha chiwonetsero chimasinthiratu pulogalamu yonse ya Seller Central yowunikira kuti muthe kubwereranso nthawi mu bizinesi yanu. Onetsetsani kuti oda iliyonse yoyenerera ilandila kuyambiranso, kutsatira momwe akufunsira, ndikuwonanso maola omwe mwasunga.

Yambirani ndi JungleScout

Momwe JungleScout Amathandizira Ogulitsa pa Amazon

Kutsatsa Pa Amazon

Kutsatsa kwa Amazon kale wotchedwa Amazon Marketing Services (AMS), ndiye ambulera yomwe imagwiritsidwa ntchito pofotokozera mayankho onse kutsatsa ku Amazon. Itha kugawidwa m'magulu awiri:

  • Malonda Pa-Amazon - Wodzikonda Wokha Amazon PPC (Malonda-dinani pa otsatsa)
  • Kutsatsa ndi Kutulutsa-Amazon - Woyang'anira-Service Amazon DSP (CPM, kapena mtengo pamawonedwe masauzande, zotsatsa)

Monga wogulitsa, wamkulu kapena wamng'ono, ndikofunikira kuti mumvetsetse bwino zida zosiyanasiyana zotsatsa zomwe Amazon ikupereka-makamaka pamene mpikisano ukukulirakulira. Zopereka zathunthu zidalembedwa pano pamalangizo otsatsa otsatsawa ochokera kwa Nkhalango.

Malangizo a Amazon Advertising

Kukwaniritsidwa ndi Amazon (FBA)

Pomwe Amazon imapereka njira yokwaniritsira zinthu zanu nokha, mutha kupezanso mwayi pokwaniritsa pulogalamu ya Amazon, FBA, kuti muthe kuyang'ana kwambiri pazogulitsazo, zokumana nazo, komanso malonda anu. Kwa mabizinesi omwe agwiritsa ntchito ndalama zambiri kuti angopeza chinthu chomwe apanga kapena kupanga, FBA ndichinthu chabwino kwambiri chifukwa mungatumize ku Amazon mwachindunji ndipo amasamalira zina zonse.

Amazon ili ndi imodzi mwamaukadaulo apamwamba kwambiri padziko lonse lapansi. FBA imathandizira bizinesi yanu kusunga zinthu zanu ku Amazon kukwaniritsidwa, kenako Amazon imanyamula, kutumiza, ndikupereka kasitomala pazogulitsa zanu.

  1. Khazikitsani FBA - Pangani fayilo yanu ya Akaunti yogulitsa ya Amazon, ndi kulowa ku Seller Central kuti kukhazikitsa FBA.
  2. Pangani mindandanda yanu yazogulitsa - Mukakhala inu onjezani malonda anu ku kabukhu la Amazon, Tchulani zowerengera za FBA.
  3. Konzani malonda anu - Konzani malonda anu kuti azitha kuyenda mosavutikira kupita kokakwaniritsa, malinga ndi Malangizo onyamula ku Amazon ndi Zofunika kutumiza ndi kutumiza njira.
  4. Tumizani katundu wanu ku Amazon - Pangani dongosolo lanu lotumizira, sindikizani zolemba za Amazon zotumiza, ndikutumiza zomwe mwatumiza ku Amazon Dziwani zambiri za kutumiza zowerengera ku Amazon.

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