Dziwani Kugwiritsa Ntchito Kwanu Mwachilungamo, Kuulula ndi IP

kuwulula

Lero m'mawa ndalandira kalata kuchokera ku kampani yomwe talemba. Imeloyo inali yamphamvu kwambiri yofuna kuti tichotse mwachangu chilichonse chokhudzana ndi dzina la kampaniyo patsamba lathu ndikutiuza kuti tizilumikizana ndi tsamba lawo pogwiritsa ntchito mawu ena m'malo mwake.

Kugwiritsa Ntchito Mwachilungamo

Ndikulingalira kuti kampaniyo mwina idachita bwino m'mbuyomu pakuwongolera anthu kuti achotse dzinalo ndikuwonjezera mawuwo - ndi njira ya SEO kuti awatengere ndikuchepetsa masanjidwe athu pazakampani yawo. Ndizopusitsanso komanso zopusa, zimandipangitsa kuti ndiyambe kuganiza za kampaniyo konse.

Ndidakumbutsa munthu waku kampaniyo kuti ndimagwiritsa ntchito dzina lawo moyenera ndipo sindimagwiritsa ntchito kugulitsa katundu wanga kapena sitinali kuligwiritsa ntchito ngati kuvomereza. Pafupifupi kampani iliyonse ili ndi mayina odziwika ndipo palibe chifukwa chomwe simungagwiritsire ntchito mayina amakampani polemba kwanu. Nazi zomwe Frontier Foundation Foundation limati:

Ngakhale malamulo azizindikiro amakulepheretsani kugwiritsa ntchito chizindikiro cha munthu wina kugulitsa zinthu zomwe akupikisana nazo (simungathe kupanga ndi kugulitsa mawotchi anu a "Rolex" kapena kutcha blog yanu "Newsweek"), sikukulepheretsani kugwiritsa ntchito chizindikirocho kwa eni chizindikiritso kapena zinthu zake (kupereka ntchito zowongolera maulonda a Rolex kapena kudzudzula zisankho za Newsweek). Kugwiritsa ntchito kwamtunduwu, komwe kumadziwika kuti "kugwiritsa ntchito mwachilungamo," ndikololedwa ngati kugwiritsa ntchito chizindikirocho ndikofunikira kuzindikira zinthu, ntchito, kapena kampani yomwe ukunena, ndipo simugwiritsa ntchito chizindikirocho kuti kampaniyo ikuvomerezeni . Mwambiri, izi zikutanthauza kuti mutha kugwiritsa ntchito dzina la kampaniyo mu ndemanga yanu kuti anthu adziwe kampani kapena chinthu chomwe mukudandaula nacho. Muthanso kugwiritsa ntchito chizindikirocho mu dzina lapaulendo (monga walmartsucks.com), bola ngati zikuwonekeratu kuti simukudzinenera kuti ndinu kapena mumalankhula ndi kampaniyo.

Kugwiritsa Ntchito Mwachilolezo Chaumwini

Ndikofunika kuzindikira kuti kugwiritsa ntchito moyenera kumafikiranso kuzinthu zolembedwa. Tikufunsa anthu ndi makampani omwe amasindikizanso zonse zomwe tili nazo kuti atichotsere nthawi zambiri. Zolemba zina, monga Social Media Today, zili ndi chilolezo chachindunji chosindikizidwanso. Kugwiritsa ntchito moyenera ndikosiyana. Malinga ndi Frontier Foundation Foundation:

Mawu achidule nthawi zambiri amakhala ogwiritsidwa ntchito moyenera, osati kuphwanya malamulo. Chilamulo cha Copyright chimati "kugwiritsa ntchito moyenera ... pazinthu monga kutsutsa, kuyankha, kupereka malipoti, kuphunzitsa (kuphatikiza makope angapo ogwiritsira ntchito mkalasi), maphunziro, kapena kafukufuku, sikuphwanya ufulu waumwini." Chifukwa chake ngati mukuyankha kapena kutsutsa zomwe wina walemba, muli ndi ufulu wogwira mawu. Lamuloli limavomereza kugwiritsa ntchito "kusintha" - ndemanga, kaya kutamanda kapena kutsutsa, ndibwino kuposa kungokopera - koma makhothi anena kuti ngakhale kuyika chidutswa cha ntchito yomwe idalipo kale (monga thumbnail mu injini yosaka zithunzi) monga "osintha zinthu." Wolemba blogyo amathanso kukupatsirani ufulu wowolowa manja kudzera pa layisensi ya Creative Commons, chifukwa chake muyenera kuwonanso izi.

Zovomerezeka ndi Kuwulula

Kampaniyo idafunanso kuti ndilembe mfundo zowululira malinga ndi tsamba lawebusayiti. Sindinasangalale ndi pempholi. Pomwe wathu Kumbali ya utumiki ndi mfundo zazinsinsi avomerezedwa ndipo ubale wathu uliwonse udawululidwa, kukhala ndi mfundo zovumbulutsira zikuwoneka ngati zowonjezera zabwino, kotero tidawonjezera a kuwulula Tsamba lokhazikitsa ziyembekezo zabwino za momwe amatilipira pakuthandizira, zotsatsa ndi zikwangwani.

Ndinakumbutsa kampaniyo kuti tsamba latsamba lazidziwitso silinavomerezedwe ndi Federal Commission Trade (US) kotero, ngakhale kuulula kumafunikira, kukhala ndi mfundo sikofunikira kapena kuthandizira. Tikuyembekezera kuti FTC ifotokozere bwino momwe anthu adzaulutsire ma tweets, zosintha mawonekedwe ndi zolemba pamabulogu mtsogolo. Kampani imodzi yomwe ili patsogolo pa izi ndi CMP.LY - omwe apanga fomu kuti apange, kutsata ndikugawana kuwulula m'mabizinesi akulu kapena mabungwe oyendetsedwa bwino.

A kugwirizana kwazinthu Ndi ubale wapakati pamsika ndi wotsatsa womwe ungakhudze kulemera kapena kudalirika komwe ogula amapereka kuvomereza kochitidwa ndi wotsatsira. Malangizo: Perkins Coie

Ndimalola kampaniyo kudziwa kuti ngati atakhala ndi vuto lililonse posachedwa ndi kulumikizana kwathu, titha kuthetsa chibwenzicho nthawi yomweyo. Sindingalole kuti kampani indikakamize kuti ndisinthe momwe ndimalembera ndikugawana zolemba kuti apindule nazo. Iyi ndi blog yanga, osati yawo. Adabwerera m'mbuyo ndipo ndili ndi chidaliro kuti sabweranso - ndipo sindidzalembanso za iwo.

Kuwulura: Nthawi zonse muziyang'ana kawiri kawiri ndi loya wanu pazinthu izi ndipo ndikukulimbikitsani kuti mukhale wothandizira wa Electronic Frontier Foundation.

Mfundo imodzi

  1. 1

Mukuganiza chiyani?

Tsambali likugwiritsa ntchito Akismet kuchepetsa spam. Phunzirani momwe deta yanu ikufotokozera.