Mliri wa COVID-19: Kutsatsa ndi Kutsatsa Kwake

Malonda a Google ndi Facebook

Ndikofunika kwambiri kugwira ntchito ndi bungwe lomwe limakhala pamwamba pazosintha zofunika kutsatsa nthawi zonse. Popeza bizinesi iliyonse imakakamizidwa kuti isinthe chifukwa cha momwe zinthu ziliri mdziko lapansi komanso zaumoyo wa COVID-19, zikutanthauza kupereka ukadaulo wokwanira kwa anthu akutali, kusamukira kuntchito zothandizirana ndi zero ngati zingatheke, ndikulimbitsa ziphuphu pazogulitsa bizinesi.

Komwe mungagwiritse ntchito ndalama zotsatsira ndikofunikira munthawi izi. Amabizinesi amafunikanso kupanga maluso kuti akhale oyenera ndikupitiliza kupereka zogulitsa ndi ntchito zina. Kukhala wathanzi komanso wotetezeka, kuti usawulule anthu ambiri ndikuchepetsa kufalikira kwa kachilomboka, kwakhala kufunika kwatsopano. Pali mfundo zingapo zomwe tingapange pazinthu zomwe zilipo.   

Kusintha Kofunika Kwamaakaunti Akutsatsa a Google

Pali zotsatsa zotsatsa za Google Ads mabizinesi ang'onoang'ono komanso apakatikati akubwera posachedwa! Google yanena kuti ikufuna kuthandiza kuchepetsa zina mwa zomwe mabizinesi ang'onoang'ono komanso apakatikati (SMBs) azilumikizana ndi makasitomala awo munthawi yovutayi. Ichi ndichifukwa chake akupatsa ma SMB athu padziko lonse lapansi $ 340 miliyoni pamalonda, omwe angagwiritsidwe ntchito nthawi iliyonse mpaka kumapeto kwa 2020 kudera lathu lonse la Google Ads. Ichi ndi mpumulo wawung'ono kwa mabizinesi omwe akhala akugulitsa kale kwa anthu ozizira ndi Google Ads. Ma SMB omwe akhala akuchita nawo malonda kuyambira koyambirira kwa 2019 adzawona zidziwitso za ngongole zikupezeka muakaunti yawo ya Google Ads m'miyezi ikubwerayi.

Chidziwitso: Otsatsa omwe amalandila kuyitanitsa adzadziwitsidwa.

Google ikukonzekera kupanga mbiri yapaderayi mumaakaunti a Google Ads, chifukwa chake zidziwitso siziziwonetsa nthawi yomweyo. Gwirani ntchito ndi gulu lanu logulitsa zama digito kuti muwone mayikidwe awa ndikuyamba kupanga njira zatsopano zogwiritsa ntchito!

Komanso, kupatula kutsatsa kwaulere kuchokera ku Google kapena mkangano wakale wa kaya malonda a Google kapena otsatsa pa Facebook Titha kunena kuti anthu akusunthira kutsatsa kwa Facebook panthawiyi. 

Amalonda Akugwera ku Zotsatsa za Facebook

Chifukwa tonse timakhala kunyumba, anthu ambiri amawononga nthawi yapa media media motero sizowonetsa kuti mabizinesi akufuna kugulitsa kumeneko zochulukirapo. Ndi mbiri ya 2.5 biliyoni pa Facebook, kuchepetsa kapena kukulitsa omvera pa Facebook moyenera kumapereka mwayi wapamwamba. Mabizinesi ambiri akuyang'ana kumsika womwe mwina sanaperekepo kale kapena kuti awadziwitse makasitomala za momwe angasinthire. Malonda a Facebook ndi njira imodzi yoyendetsera makasitomala. 

Palinso kuchedwa ngakhale kuti kutsatsa kwa Facebook kuvomerezedwe!

Kutsatsa Kwapa Facebook COVID-19 Kuchedwa

Kutsatsa kwa Omnichannel Kumakhalabe Njira Yabwino Kwambiri

Kutsatsa kutsatsa kwama digito kokha sikungakhale yankho lalikulu. Mwachitsanzo, mabizinesi ambiri awonjezera kuyesetsa kutsatsa maimelo ndipo pomwe kulumikizana ndichofunikira, samalani kuti musayese 'kugulitsa' pafupipafupi kapena kuwopa kukhala opanda pake ndikutaya omvera anu. Kuti mugwiritse ntchito bwino pakutsatsa maimelo, payenera kukhala njira yochepetsera komanso liwu logwira ntchito kuti mupeze olembetsa atsopano. Njira zabwino nthawi zonse ndizokhala ndi dongosolo lokwaniritsa ndikuwunika njira zingapo zotsatsira. 

Palibe njira yokhayo-yokhayo yothetsera kutsatsa kwa digito. Izi zikutanthauza kuti ndizachidziwikire pazinthu zingapo monga mafakitale, malo, omvera, ndi nthawi. Kutsatsa kwamagetsi nthawi zonse idzakhala njira yotsatsa bwino kwambiri yotsatsa chifukwa imapereka chithunzi chokulirapo zikafika pazotsatira. Kutsata deta kuchokera mumayendedwe onse molondola momwe angathere ndikumvetsetsa kuti dongosololi lipanga zisankho zamabizinesi zokhudzana ndi kutsatsa kwapa digito.

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