Kodi Kutsatsa Mumasewera Aanthu Kumagwira Ntchito?

mac akulu

Potengera maso amaso ndi chidwi, palibe njira imodzi yogawa yomwe ingapikisane nayo masewera. Anthu padziko lonse lapansi amatha pafupifupi mphindi 200 miliyoni tsiku lililonse akusewera Mbalame anakwiya. Masewera atsopano a Zynga, Cityville, adakopeka Ogwiritsa ntchito 100 miliyoni m'mwezi wake woyamba wokha. Otsatsa angayesere kulanda chidutswa cha chitumbuwa pochita masewera ena osakhalitsa omwe amakhala ndi zopanga zawo, koma mwayi ndiwoti masewera otere amakhala otukuka poyerekeza ndi omwe amagulitsa kwambiri omwe alandiridwa ndi kutchuka.

Kodi njira yabwino kwambiri yoti wogulitsa agwiritse ntchito mwayi wamasewerawo? Kutsatsa kwakhala kukupezeka m'mapulogalamu amasewera, koma kutsatsa zotsatsa ndi ogwiritsa ntchito omwe achitapo kanthu ndizovuta. Ichi chakhala cholinga cha Lifestreet's Pulogalamu yotsatsira ya Revjet ... ndipo akupeza zotsatira.

LifeStreet imapereka kutsatsa kwapakati pa pulogalamu mozama pa Facebook, Apple (iOS) ndi mapulogalamu a Android. Pulatifomu ya LifeStreet's RevJet yamangidwa pa seva yoyamba yapadziko lonse lapansi kuti ikwaniritse bwino ndalama. Teknoloji iyi imagwiritsa ntchito iterative kuthamanga kwambiri kutsatsa, masamba ofikira, zosankha pamalonda, njira zowonjezera ndalama kapena chinthu china chilichonse chopeza ndalama.

nkhani zapa media media

Pulatifomu yokonzanso ya LifeStreet ya RevJet yamangidwa pa seva yoyamba yapadziko lonse lapansi ndipo idapangidwa ndi $ 25 + miliyoni yopanga mapulogalamu. RevJet imagwiritsa ntchito Iterative High Velocity Testing kwa aliyense woyendetsa ndalama zadijito, kuyambira pazowoneka monga zotsatsa ndi masamba ofikira pazinthu zomveka monga zisankho zozembetsa komanso ma algorithms opititsa patsogolo ndalama. RevJet ikupanga magawo opititsa patsogolo ndalama komanso kuchuluka kwakukulu kwamakasitomala atsopano otsatsa pagulu komanso mafoni, ofalitsa ndi opanga mapulogalamu mofananamo. LifeStreet imafikira ogwiritsa ntchito ma 350 miliyoni azama foni ndi mafoni mwezi uliwonse ndipo amayendetsa mapulogalamu opitilira 200 miliyoni. Kampaniyo idatchulidwa kuti ndi imodzi mwa makampani 500 omwe akukula mwachangu ku America ndi Inc. Magazine ndipo amakhala ku San Carlos, California ndi maofesi ku Moscow, Odessa, ndi Riga.

mawonekedwe atolankhani amoyo

Pofika mwezi uliwonse opitilira 350 miliyoni ogwiritsa ntchito pulogalamu yamagetsi, LifeStreet imapereka makasitomala kwa otsatsa. Mitengo yotsika pachiwopsezo pomwe wotsatsa amalipira zotsatira m'malo mongodina ndipo ali ndi mwayi wosankha metric kuchokera ku Cost Per Install (CPI), Cost Per Acquisition (CPA), Cost Per Post Conversion Event (CPX) ndi zina zotero (!), Otsatsa malonda SANGAKWANITSE kunyalanyaza LifeStreet .. Nthawi yeniyeni yosinthira malipoti, oyang'anira maakaunti odzipereka, ndi ntchito zina zowonjezera phindu ndizoyambitsa keke.

Popeza LifeStreet siyimayendetsa kampeni iliyonse yolimbikitsa, mumangolandira makasitomala amtengo wapatali, omwe ali ndi chidwi ndi malonda anu. Tsitsani chida chofalitsa nkhani ku Lifestreet Media patsamba lawo.

3 Comments

  1. 1

    Inemwini, sindimakonda kusewera masewera omwe ali ndi zotsatsa zambiri chifukwa amatsitsa pang'onopang'ono kuposa mapulogalamu ena omwe sangakhale ndi zotsatsa zambiri. Ndizomveka kuphatikiza kutsatsa kwa Mbalame zaukali mwachitsanzo chifukwa anthu ambiri ochokera kumitundu ndi mibadwo yosiyanasiyana adzawona zotsatsa zamasewera ena kapena pulogalamu yatsopano yama injini; komabe sizingagwire ntchito kwa aliyense. Ndikudziwa kuti ndadina nawo mwangozi ndipo zidandikwiyitsa kuti zidanditsogolera kutsamba lina kunja kwa masewerawo. Ndikuponyera m'buku langa. 

  2. 2

    Ndikuvomereza Megan, inenso sindimakonda masewera otsatsa malonda chifukwa amachedwa pang'onopang'ono. Sindikondanso kusokonezedwa, makamaka ndikamva kuti ndikuchita bwino komanso ndikunyamula ndi masewera anga. Ndikudabwa kuti zotsatsa zake ndizothandiza bwanji.

    Komabe, ndi malo abwino kwambiri ogulitsa. Kuphatikiza ndi masewera ena, mutha kufikira omvera ambiri kapena chandamale omvera ena. Tikuwona kutsatsa kulikonse tsopano, mumasewera, pampu yamagesi, pa ATM, ndi zina zambiri.

  3. 3

    Inde ili ndi lingaliro labwino lotsatsa, koma anthu omwe amakonda kusewera masewera ndi chidwi sangakhale otere. Chifukwa kulengeza kosokoneza pamene akusewera masewera omwe amakonda. Pomwe timasewera masewerawa anthu ambiri amadana ndi zotsatsa.

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