Momwe Mungasungire Kampeni Yoyeserera Yoyeserera Yoyeserera

Njira Yobwezeretsa Kubwerera Kumbuyo

Ma algorithm a Google akusintha ndi nthawi ndipo chifukwa cha makampaniwa amakakamizidwa kuti aganizirenso za iwo Zotsatira za SEO. Chimodzi mwazinthu zofunikira pakuwonjezera masanjidwe ndi kampeni yolumikizira yolumikizidwa ndi zomwe zili.

Mwinamwake mungakhale mutakumana ndi vuto lomwe gulu lanu la SEO limagwira ntchito molimbika kutumiza maimelo oyandikira kwa osindikiza. Kenako, olemba anu modzipereka amapanga zomwe zili. Koma, patadutsa milungu ingapo kampeni idayambika, mudazindikira kuti sipapeza chilichonse.  

Pakhoza kukhala zifukwa zingapo zomwe zimakhudza kulephera. Kungakhale lingaliro loipa, zochitika zakunja munkhani, kapena, osapeza yankho lolondola pa maimelo omwe amafikira. Komanso, kulumikizana ndi malo okhala ndi madera akuluakulu sikophweka.

Chifukwa chake, ngati kampeni yanu siyikukopa magalimoto ambiri, osapanikizika. Mukungofunika kusintha njira yanu, kuyesetsa kwambiri ndikusonkhanitsa zomwe mukuyembekezera. Tsopano, ngati mukulimbanabe ndi njira yanu yosachita bwino yolumikizidwa ndi ulalo, ndiye kuti nkhaniyi ndi yanu.

1. Pangani zomwe wofalitsa akufuna

Kumbukirani kuti mkonzi adzadzaza ndi zina zambiri. Chifukwa chake, ayang'ana zolemba zomwe omvera awo angakonde. Chifukwa chake, onetsetsani kuti mukukonzekera zomwe mukufuna malinga ndi imelo yanu kuti wofalitsayo asawononge nthawi yolumikizana. 

Dziyesani kukhala omvera ndipo ganizirani zomwe mungakonde kuwerenga. Phatikizani magwero azidziwitso, zolemba, zithunzi, ndi zina zambiri kuti zikhale zokopa komanso zosavuta kuwerenga. Osapanga china chomwe chikufanana ndi chidwi cha wofalitsa.

2. Pangani mitu yankhani yanu kukhala yosangalatsa 

M'modzi mwa zidule zothandiza kuti kampeni yanu ntchito ndikukhazikitsa mitu yanu kwa wosindikiza poyambira koyamba. Izi zithandizira wofalitsa kuti adziwe za zomwe mwapeza ndikuwapangitsa kuti azisangalala ndi kampeni yanu.

Kuphatikiza apo, musakhale omasuka kwambiri chifukwa ofalitsa amafotokoza mitundu ingapo yazambiri zomwe zitha kukhala ngati infographic, kapena ngakhale, positi ya alendo. Mwachidule, funsani ngati mutuwo ndi wofunikira kwa omvera awo ndipo angafune kuti afalitse. Musagulitse nkhani zisanu ndi imodzi nthawi imodzi, chifukwa zitha kusokoneza wofalitsa. Mutalandira mayankho abwino pazomwe mutu wanu ukufuna. 

3. Musazengereze kutsatira maimelo anu otulutsa mauthenga 

Nthawi zambiri, simukuyankhidwa kulumikizana kwanu koma musataye chiyembekezo. Monga tafotokozera pamwambapa, ofalitsa nthawi zambiri amakhala otanganidwa kotero kuti akhoza kuphonya zokambirana zina. Chifukwa chake, mutha kutsata maimelo anu omwe mungafikire ngati simukuyankhidwa kapena kufotokozedwa. 

Komabe, izi zimakuthandizaninso kuti muzikumbutsa modekha mamvekedwe anu omwe angakupatseni chidziwitso chazomwe mungachite ndi wofalitsa. Komanso, ngati wofalitsayo wataya chidwi ndi zomwe mudalemba kale, kutsatira kungawalimbikitse kuti aunikenso ndikuvomereza lingaliro lanu, ngati kuli kofunikira malinga ndi mitu yomwe ikupezeka pano.  

4. Dziwani masamba omwe ali ndi maulalo

Kodi mudasanthula zokwanira za mndandanda wa omwe adzafalitsidwe musanapange kampeni yanu yoyamba? Ngati ayi, mukupanga cholakwika chachikulu. Ndikofunika kuti mumvetsetse zomwe wofalitsa amafotokoza ndipo zikukhudzana ndi bizinesi yanu. 

Mutha kuyamba kusunga pepala la ofalitsa zamtsogolo pongotsatira mitu yomwe amakambirana. Mwanjira imeneyi, mutha kukhala ndi mndandanda wa osindikiza omwe angakhale ndi chidwi ndi zomwe mumalemba. Kuphatikiza apo, zikuthandizani kusintha uthengawo kuti ukhale wofalitsa pomvetsetsa ntchito yawo payekhapayekha.  

5. Sinthani imelo yanu yolumikizira

Kodi mumatumiza maimelo ofanana kuti athandize wofalitsa aliyense? Ngati inde, muwona kusowa chidwi kuchokera kumbali ya akonzi. Komanso, ngati mukutsata kuchuluka kwanu, mutha kuwona graph yomwe ikutsika. Chifukwa chake, ndikofunikira kuti mukonzekere momwe mungakhalire malinga ndi wolandila imelo. 

Kuphatikiza apo, ngati mwakhazikitsa kampeni yakutsogola ndipo simunalandire yankho lililonse, lingalirani mndandanda wazofalitsa zotsalira. Pomwe ofalitsa amakhala ndi ma ajenda osiyanasiyana komanso magawo azinthu, kutsata kwa m'modzi yekha kungataye mwayi. Musaiwale kusintha uthenga womwe watumizidwa. 

6. Yandikirani kudzera pamapulatifomu osiyanasiyana

Izi ndizosavuta koma zothandiza kulumikiza njira yomanga. Ngati njira yanu yachizolowezi ikuphatikizira kulumikizana ndi imelo, nthawi ino mupeza nsanja yatsopano. Mwinanso, makalata omwe ofalitsa amafalitsa maimelo kotero, amasowa ena mwa iwo. 

Muthanso kutumiza ulalo wa kampeni yanu kudzera pa Twitter kapena LinkedIn, kapena mutenge foni. Ndi njira yochepetsera maimelo odzaza ndi chidwi cha wofalitsa pamisonkhano yanu. 

7. Khalani m'nkhani yabwino kwambiri

Nthawi zina, kampeni siyigwira ntchito chifukwa cha nthawi yoyipa. Palibe amene adzakhale ndi chidwi ndi zomwe zidachitika kale. Chifukwa chake, ndikofunikira kuyang'ana zochitika zomwe zikubwera ndi zomwe zikuchitika pafupi nanu. 

Mwachitsanzo, mwakhazikitsa kampeni yoyenda nthawi yachisanu. Kodi ingakhale yothandiza ngati momwe ingakhalire nthawi yotentha? 

Kumbukirani, nthawi zonse musankhe mutu osachepera masiku 15 isanachitike chochitika kapena nkhani zotentha kapena nkhani zaposachedwa. Kuphatikiza apo, mutha kusankha mutu wamba kuti musangalatse omvera anu. Muthanso kunena chifukwa chake phula lanu chifukwa chomwe mukutumizira kampeniyo tsopano. 

8. Mverani pamizere

Mutha kukhala mukuganiza ngati maimelo anu akutsegulidwa? Pazifukwa izi, mutha kugwiritsa ntchito pulogalamu yotsatila kuti mukwaniritse zina zomwe mungafikire. Chifukwa chake, ngati muwona mitengo yosatseguka bwino, mutha kuyesa njira zina. 

Yesani kutumiza maimelo okhala ndi mndandanda wazomwe zingakope chidwi cha mkonzi. Muthanso kuyesa kuyesa mizere yatsopano yamaimelo osiyanasiyana. Izi ndikungopanga china chomwe chimasangalatsa ofalitsa ndikuwapangitsa kudina kudzera pa imelo kuti adziwe zambiri. M'malo mongonena mutu wanu momveka bwino, mutha kugwiritsa ntchito ntchito ngati kafukufuku wowonekera kapena chidziwitso chatsopano. 

9. Perekani kena kake

Ngati mukupereka china chake kwa wofalitsa, atha kugula. Izi zitha kupulumutsanso kampeni yanu yosachita bwino. Monga tanenera kale, pangani njira yogwirizira makonda anu ndikupangitsa kuti kulumikizana kukhale koyenera komanso koyenera. 

Komanso, ngati kampeni yanu sikugwira ntchito moyenera, lingalirani zogwira ntchito ndi ofalitsa omwe adagwirapo nanu ntchito ndikuwapatsa zomwe mungakwanitse kwakanthawi. Mukapeza chikwangwani cholimba cha kampeni yayikulu, mutha kuyambiranso kulumikizana ndi ntchito yomanga ndi njira zofikira zapamwamba. 

Kukulunga

Mfundo zomwe tatchulazi zidzakuthandizani kusintha makampeni omanga ulalo wotsogozedwa ndi zinthu, koma zimatha kutenga nthawi kuti mupeze zotsatira zabwino pamndandanda wanu. Nthawi imeneyi imadalira zochita zanu, mpikisano mumsika wanu, mawu osakira, mbiri ndi mphamvu yazomwe mumayang'anira.

Kuphatikiza apo, muyenera kudziwa momwe mukuyendera, kuyambira ndikungodziwa komwe muli. Potero, mutha kupanga chiyembekezero chenicheni chatsamba lanu lawebusayiti kuphatikiza mapu amisewu momwe mungakwaniritsire. Mutha kuyambitsa zochitika molingana ndi pulani yanu yosinthira tsamba lanu, magwiridwe antchito pa intaneti, komanso bizinesi.

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