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Chifukwa Chake Kukhulupirika Kotsatsa Kumathandizira Ntchito Kuyenda Bwino

Kuyambira pachiyambi, mapulogalamu opatsa mokhulupirika akhala akupanga zomwe mungachite. Eni ake mabizinesi, omwe akuyang'ana kuti abwezeretse kuchuluka kwamagalimoto, amathira manambala awo ogulitsa kuti awone kuti ndi zinthu ziti zomwe zinali zotchuka komanso zopindulitsa zokwanira kupereka monga zolimbikitsira zaulere. Kenako, amapita ku shopu yakomweko kukatenga makadi olembera ndikukonzekera kupereka kwa makasitomala. 

Ndi njira yomwe yatsimikizika kuti ndiyothandiza, monga zikuwonekeranso poti mabizinesi ang'onoang'ono komanso apakatikati (ma SMB) amatengera njira yolowera yaukadaulo wotsika, ndipo izi ndizo malingaliro anu omwe amakhalabe pamtima m'badwo wotsatira wa mapulogalamu okhulupirika pa digito. Kusiyana kokha ndikuti mapulogalamu okhulupilika a digito-abwino kwambiri, osachepera-amapereka mwayi wobwereranso kwakukulu ndikudula nthawi ndi ndalama zogwirizana ndi njira yotsika mtengo.

Nkhani yosangalatsa ndi m'mene Susan Montero, mphunzitsi wamkulu pasukulu yasekondale ku Coral Springs, Florida, amaphatikizira pulogalamu yokhulupirika ya digito mkalasi mwake. Sichomwe chimagwiritsidwa ntchito momwe munthu angayembekezere kuti pulogalamu ya mphotho ya kukhulupirika ingagwiritsidwe ntchito, koma pamizu, Montero ikukumana ndi zovuta zomwezo eni mabizinesi kulikonse amachita: momwe angalimbikitsire omvera omwe akuwonetsedwa kuti awonetse ndikukwaniritsa zomwe akufuna kanthu. Zimangochitika kuti omvera a Montero ndi ophunzira osati ogula, ndipo zomwe akuyembekezerazi zikuyenda mukalasi m'malo mogula.

Chifukwa cha kusinthasintha kwa pulogalamu yokhulupirika ya digito, Montero amatha kugwiritsa ntchito pulogalamu yake ya mphotho pazosowa zake, kuyambira pakupanga mphotho ndi kukhazikitsa. Ndi pulogalamu yake yokhulupirika, ophunzira amapeza mfundo zokhulupirika pofika kukalasi munthawi yake ndikusintha makalasi tsiku lisanafike.

Ophunzira amatha kuwombolera kukhulupirika kumeneku kuti alandire mphotho, yomwe Montero adapanga ndi njira yolimba. Kwa mfundo zisanu zokhulupirika, ophunzira atha kupeza pensulo kapena chofufutira. Pamfundo 10, atha kukhala ndi mwayi womvera nyimbo kapena kupeza zoziziritsa kukhosi zaulere. Ndipo kwa ophunzira omwe amasunga mfundo zawo, atha kupeza mapasipoti ochitira homuweki ndi mapasiti owonjezera a mfundo 20 ndi 30, motsatana.

Zotsatira za pulogalamu ya Montero ndizodabwitsa. Kulibe kuli yatsika ndi 50 peresenti, ma tardies atsika ndi 37 peresenti, ndipo mwinanso chofunikira koposa, kuti ophunzira omwe amatembenukira pantchito ndiwabwinoko, umboni wowona wokhulupirika womwe Montero wamanga ndi ophunzira ake. Monga adanenera,

Ophunzira amangomaliza kugwira ntchito molimbika pamene alonjezedwa kukhulupirika.

Susan Montero

Zomwe a Montero amagwiritsa ntchito (ndikuchita bwino) zikuwonetsa momwe madongosolo azokhulupirika a digito angakhalire pomwe opatsa ogwiritsa ntchito kusinthasintha komwe angafunike kuti azisintha malinga ndi zosowa zawo, kunja kwa bokosilo. Ndi njira yofananira yopambana yomwe ingagwiritsidwe ntchito kwa ma SMB, kuti mutenge mwayi pazopereka zawo zapaderadera ndi kasitomala, zomwe zitha kukhala ndi zokopa zake.

Makamaka, pulogalamu yokhulupirika pakadigito imalola ma SMB kuti:

  • Pangani zopindulitsa zogwirizana ndi mtundu wawo ndi zopereka zawo
  • Apatseni makasitomala awo njira zingapo kuti mupeze malo okhulupilika, kaya ndi maulendo angapo, ndalama zomwe mwawononga, kapena ngakhale kugawana nawo zanema
  • Mtsinje njira yolowera ndi kuwombolera pogwiritsa ntchito piritsi lokhulupirika kapena chida chophatikizira cha POS
  • Sungani Makampeni olunjika kwa magulu ena amakasitomala, monga olembetsa atsopano, makasitomala okondwerera tsiku lobadwa, ndi makasitomala omwe achoka pantchito omwe sanayenderepo nthawi yokwaniritsidwa
  • Onjezani kufikira kwawo polumikizana ndi ogula atsopano kudzera pulogalamu yakukhulupirika pulogalamu yamakasitomala ogula
  • Onani analytics pakuyang'ana kukhulupirika ndikuwomboledwa kuti athe kukonza pulogalamu yawo pakapita nthawi kuti apindule kwambiri
  • Mwadzidzidzi tumizani mamembala a pulogalamu yokhulupirika mu nkhokwe yawo yotsatsa kuti athe kufikira mndandanda wamakasitomala omwe akukulirakulira ndi makampeni otsatsa otsatsa

Mapulogalamu okhulupilika am'badwo wamasiku ano ndiwothandiza kwambiri komanso amphamvu kuposa njira yololeza ana kusukulu yakale, ndipo zotsatira zake zimatsimikizira, kaya ndi pasukulu yasekondale kapena SMB yachikhalidwe. Mwachitsanzo, Pinecrest Bakery ku Pinecrest, Florida, adawona kukhulupirika kwawo kuwonjezeka $ 67,000 mchaka choyamba chokhazikitsa pulogalamu yawo yokhulupirika. Bizinesi yamabanja tsopano yakula mpaka malo 17 ndipo kukhulupirika kwawo kwapa digito kumakhalabe mwala wapangodya wamalonda awo.

Makasitomala athu ambiri amabwera kuphika ndi khofi pachakudya cham'mawa kenako amabweranso masana kuti adzatenge masana m'malo moyendera khofi kapena malo ena ogulitsa khofi. Iwo amayamikiradi madalitso owonjezera chifukwa cha kukhulupirika kwawo.

Victoria Valdes, Chief Communications Officer wa Pinecrest

Chitsanzo china chabwino ndi Baja Ice Cream ku Fairfield, California, yomwe idawona ndalama zawo zimadumpha ndi 300% m'miyezi iwiri yoyambirira akukhazikitsa pulogalamu yawo. Mabizinesi ang'onoang'ono nthawi zambiri amakumana ndi kuchepa kwa nyengo yofunikira kwa ayisikilimu, koma ndi pulogalamu yawo yokhulupirika, adakwanitsa kuti bizinesi ikhale yolimba ndikukula.

Kukula kwathu kudutsa padenga.

Analy Del Real, Mwini Baja Ice Cream

Zotsatira zamtunduwu sizikugulitsanso. Ali bwino kuthekera kwa ma SMB kulikonse. Zomwe zimafunikira ndikutsimikiza mtima kwanu kuphatikizira kuthekera kwa pulogalamu yoyenera kukhulupirika pakompyuta kuti mutsegule zitseko zopambana.

RJ Horsley

RJ Horsley ndi Purezidenti wa Malangizo a SpotOn Transact, LLC, ndalama zochepetsera komanso pulogalamu yamapulogalamu yomwe imasinthiratu ntchito zamalonda mwa kuphatikiza kulipira kwamayendedwe amitundu yambiri ndi mayankho apulogalamu yamakampani kuti ayendetse bwino ndikulitsa bizinesi yawo.

Nkhani

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