Zolakwa Zapamwamba Zisanu Zomwe Muyenera Kuzipewa Pakutsatsa Kwamagetsi

malonda zokha

Makina otsatsa ndiukadaulo wamphamvu kwambiri womwe wasintha momwe amalonda amagulitsira ndi digito. Zimakulitsa kutsatsa kwakanthawi ndikuchepetsa zochulukira pazomwe zimachitika pakubwerezabwereza kotsatsa ndi kutsatsa. Makampani amitundu yonse atha kupindula ndi kutsatsa kwazowonjezera ndikuwonjezera chiwongolero cha m'badwo wawo wotsogola komanso ntchito yomanga maina.

Kuposa Makampani 50% kale akugwiritsa ntchito zotsatsa zokha, ndipo pafupifupi 70% ya otsalawo akukonzekera kuigwiritsa ntchito miyezi 6-12 ikubwerayi. Tiyenera kudziwa kuti ndi makampani ochepa omwe amagwiritsa ntchito zotsatsa omwe adapeza zotuluka. Ambiri a iwo amalakwitsa zinthu zina zomwe zimawononga malonda awo. Ngati mukukonzekera kugwiritsa ntchito Marketing Automation pakampani yanu, pewani zolakwikazi kuti muwonjezere mwayi wopambana ndi ukadaulo waposachedwa kwambiri:

Kugula Malo Otsatsa Olakwika Otsatsa

Mosiyana ndi nsanja zina zamatekinoloje otsatsa monga kutsatsa maimelo kapena zida zanema, kutsatsa kwamagetsi kumafuna kuphatikiza pulogalamuyi ndi maakaunti azama TV, mawebusayiti, CRM yomwe idalipo ndi ukadaulo wina wotsata. Sizida zonse zamagetsi zomwe zimapangidwa kukhala zofanana malinga ndi mawonekedwe ndi mawonekedwe. Makampani ambiri amagula pulogalamuyo potengera momwe zingapindulitsire komanso phindu lake. Ngati pulogalamu yatsopanoyi siyigwirizana ndi makina anu omwe alipo, imatha kupanga zovuta zomwe ndizovuta kuthana nazo.

Chitani kafukufuku wambiri ndikuwonetsetsa musanamalize pulogalamu yamakampani yanu. Pulogalamu yosavomerezekayi ipindulira zochepa, ziribe kanthu phindu ndi mawonekedwe ake.

Makhalidwe Abwino a Makasitomala Anu

Zambiri ndizofunikira kwambiri pakutsatsa kwachangu. Kusakhala bwino kwa chidziwitso kumabweretsa zotsatira zoyipa mosasamala kanthu za njira zomveka zotsatsira ndikugwiritsa ntchito bwino. Pafupifupi 25% ya ma imelo amatha chaka chilichonse. Izi zikutanthauza kuti, nkhokwe ya maimelo 10,000 a maimelo izikhala ndi ma ID 5625 okha pakanthawi kochepa zaka ziwiri. Ma imelo osagwira ntchito amathandizanso kukhala ndi ziphuphu zomwe zimasokoneza mbiri ya seva ya imelo.

Muyenera kuyika makina kuti muzitsuka ndalamazo nthawi ndi nthawi. Pakakhala kuti kulibe makinawa, simudzatha kupereka zifukwa zakubwezera ndalama zogulitsa.

Makhalidwe Osauka

Kutsatsa kwachangu sikugwira ntchito payokha. Muyenera kupanga zinthu zabwino kwambiri zomwe zimapangitsa kuti makasitomala azichita nawo chidwi. Ndikoyenera kudziwa kuti kuti kutsatsa kwachipambano kuti zinthu zikuyendere bwino, kuchita nawo kasitomala ndiyofunika. Ngati mugwiritsa ntchito zotsatsa zokha osagwiritsa ntchito khama kuti mupange zinthu zabwino pafupipafupi, zitha kubweretsa tsoka.

Ndikofunikira kuzindikira kufunikira kwa zomwe zili ndizokhala ndi njira yabwino yothetsera zomwe zili mumakhalidwe pafupipafupi.

Kugwiritsa Ntchito Kwapamwamba Kwambiri Pazinthu Zapulatifomu

Mwa makampani omwe atengera kutsatsa kwachangu, ndi 10% okha omwe agwiritsa ntchito mapulogalamu onse. Cholinga chomaliza chogwiritsa ntchito makina ndikuchotsa kulowererapo kwa anthu pantchito zobwerezabwereza. Komabe, ngati pulogalamuyo singagwiritsidwe ntchito mokwanira, ntchito yoyeserera ya dipatimenti yotsatsa siyichepetsa. M'malo mwake, malonda ndi malipoti azikhala otangwanika komanso otengeka ndi zolakwika zomwe zingapeweke.

Mukasankha kuphatikiza zotsatsa zokha, onetsetsani kuti gululi lachita maphunziro ochulukirapo pakugwiritsa ntchito pulogalamuyo. Ngati wogulitsayo samapereka maphunziro oyambira, ndiye kuti mamembala am'magulu anu azikhala nthawi yayitali pamagwiritsidwe azinthu zamapulogalamuwa ndikumvetsetsa tanthauzo la malonda.

Kudalira Kwambiri pa Imelo

Makina otsatsa adayamba ndi kutsatsa kwamaimelo. Komabe, momwe iliri, pulogalamuyi idaphatikizira pafupifupi njira zonse zadijito. Ngakhale mutakhala ndi zotsatsa zokha, ngati mudalirabe makamaka maimelo kuti mupange zitsogozo, ndi nthawi yoti muganizirenso njira yonse yotsatsira. Gwiritsani ntchito media zina monga chikhalidwe, makina osakira ndi masamba awebusayiti kuti mupereke chidziwitso chosasunthika kwa makasitomala kuti akwaniritse zolinga zawo. Kudalira kwambiri maimelo kumathanso kukhumudwitsa makasitomala mpaka pomwe amayamba kudana ndi kampani yanu.

Kuti mupeze ndalama zochulukirapo pazogulitsa zamakampani, muyenera kuphatikiza njira zonse ndikugwiritsa ntchito mphamvu iliyonse kuti musinthe chiyembekezo kukhala makasitomala.

Kutsiliza

Kutsatsa kwachangu kumafunikira ndalama zoyambirira pokhudzana ndi nthawi ndi ndalama. Sichongodina pulogalamu yamatsenga yomwe ingathetse mavuto anu otsatsa. Chifukwa chake, musanapange malingaliro anu ogula chida chotsatsira, onetsetsani kuti mwapeza nthawi pazomwe zilipo kuti muphatikize ndi dongosolo.

Kuphatikiza apo, limbikitsani mamembala anu kuti aphunzire zinthu zatsopano ndikusintha mayankho kutengera zomwe mukufuna. Nthawi zina, mungapemphe wogulitsa malonda kuti asinthe njira zina malinga ndi zomwe mukufuna. Cholinga chomaliza chikuyenera kukhala kuthana ndi kulowererapo kwa anthu pantchito zobwerezabwereza zotsatsa ndikusintha nthawi yogula.

6 Comments

  1. 1

    Nkhani yosangalatsa kwambiri. Ndine wokondwa kuti mwanena kuti zotsatsa zokha ndi zamakampani azamasamba onse, chifukwa ndi nthano wamba kuti zazikulu zokha ndi zomwe zingapindule ndi zida zamagetsi.

  2. 2
  3. 3

    Zikomo chifukwa chamalangizo. Ndikukonzekera kuyesa zamagetsi kutsatsa mu chaka chatsopano ndipo pali zambiri zoti muphunzire. Mukuganiza bwanji pamapulatifomu, monga GetResponse? Vuto m'makampani ang'onoang'ono ambiri ndi bajeti yotsatsira pulogalamu yazogulitsa zokha. Ndiye pakubwera nthawi yofunikira yophunzitsira.

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