5 Makulidwe Ogulitsa Ntchito Zabwino

kutsatsa ops kupambana

Kwazaka zopitilira khumi, tawona Sales Operations ikuthandizira kuwunika ndikugwiritsa ntchito njira zogulitsa munthawi yeniyeni m'mabungwe. Pomwe Wachiwiri kwa Purezidenti adagwiritsa ntchito njira zakukula kwakanthawi ndikukula, ntchito zogulitsa zinali zanzeru kwambiri ndipo zimapereka utsogoleri tsiku ndi tsiku komanso kuphunzitsa kuti mpira uziyenda. Ndi kusiyana pakati pa mphunzitsi wamkulu ndi wophunzitsayo.

Kodi Ntchito Zotsatsa ndi Chiyani?

Pakubwera njira zotsatsa za omnichannel ndi kutsatsa kwachangu, tawona kupambana m'makampani ndi kasamalidwe kazamalonda. Dipatimenti yotsatsa ikudzaza ndi zida zogwirira ntchito, ikugwira ntchito yokhathamiritsa ndikupanga zomwe zili, kampeni, ndi zina. Monga Nadim Hossein wa BrightFunnel analemba chaka chapitacho:

Pamene kutsatsa kumadya zochulukirapo pazogulitsa, matekinoloje awa ali pakatikati. Ndipo izi zikutanthauza kuti ntchito zotsatsa zimakhala gawo lowonjezeka - lodzigwetsa lokha pamphambano yotsatsa analytics ndi njira zopangira zisankho ndi njira zopezera ndalama.

David Crane ndi gulu ku Integrate adakhazikitsa infographic yosangalatsa iyi Masewera Ogwira Ntchito Yotsatsa, pamiyeso 5 yofunika kwambiri yomwe imatsimikizira kuti ntchito zotsatsa ndizabwino.

Zomwe Zimapangitsa Kuti Kutsatsa Kukwaniritse?

  1. Mayendedwe A Kutsatsa - Ntchito Zotsatsa ziyenera kugwirira ntchito limodzi ndi magulu onse oyandikana nawo ndikuwongolera zida ndi ukadaulo womwe umathandizira kugulitsa ndi kutsata malonda. 24% yokha yaogulitsa akuti pali mgwirizano wabwino pakati pa kutsatsa ndi malonda.
  2. kachitidwe Kusakanikirana - Kutsatsa Ntchito kumatsimikizira kuti zida zonse ndi zida zomwe zikukhudzidwa zimathandizira kulumikizana kwa makasitomala. Ndikuwonjezera kuti cholinga chikuyenera kukhala lingaliro limodzi la kasitomala yemwe adagawana nawo. Makampani 33% okha omwe amagwiritsa ntchito #CRM and Marketing #Automation adati onsewa adalumikizidwa bwino.
  3. Ubwino wa deta - Ntchito Zotsatsa ziyenera kukhala zolimbikira pakuwunika zaukhondo komanso kugwiritsa ntchito bungwe lonse. 25% yazosunga malonda a B2B ndizolondola ndipo makampani 60% ali ndi chidziwitso chosadalirika.
  4. Kutsogolera Kuthamangira - Ntchito Zotsatsa zimapatsidwa mwayi wogulitsa zida zankhondo okhala ndi chidziwitso chofunikira kukwaniritsa ziyembekezo mwachangu. 30 mpaka 50% ya malonda amapita kwa wogulitsa amene amayankha kaye.
  5. Kuyeza ndi Kusanthula - Pakukweza luso laukadaulo, zambiri zidzatumizidwa m'gululi. Izi zidzafuna wina woti athandize kumvetsetsa kwa bungweli momwe zikuchitikira. Kutsatsa analytics Bajeti akuti akuchulukitsa 84% mzaka zitatu zikubwerazi.

Ntchito Zotsatsa

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