Kukhumudwitsidwa Kwotsatsa ku Sales Organisation

kuyembekezera malonda

Kugwira ntchito ndi makampani opanga ukadaulo kumatipatsa mwayi wogwira ntchito ndi mabungwe angapo - kuchokera kumakampani akulu omwe amawona chithunzi chachikulu ndipo akugwira ntchito kuti asinthe mawonekedwe amtundu wawo pazaka zambiri - kupita ku bungwe lomwe likudabwa kuti chifukwa chiyani foni yawo siyili kulira mwezi umodzi muzogulitsa zawo.

Kufanizira komwe ndakhala ndikugwiritsa ntchito kwakanthawi ndikutsatsa ndikusodza. Ngati ndinu bungwe loyendetsa malonda, mukungofuna kutuluka pamadzi ndikuponya nyambo zanu. Mukakhala ndi ndodo zambiri komanso momwe mungathere mwachangu zonse mumadzi, pamakhala mwayi wambiri woluma. Vuto ndiloti nsomba sizingakhale komwe ngalawa yanu ili, mwina sangakonde nyambo yomwe mukugwiritsa ntchito, komanso yopindulitsa monga momwe muliri - mutha kubwerera kwanu opanda kanthu.

Kutsatsa ndi njira yoyesera, zolakwika, komanso kuthamanga. Ntchito ya wotsatsa ndi kuphunzira komwe nsomba zitha kukhala, nyambo yabwino kwambiri, ndiyeno kuthira madzi kuti abweretse nsomba zazikulu ngati palibe. Izi zitha kukhala zokhumudwitsa ku kampani yomwe imangokhulupirira kuti njira zopezera malonda ambiri ndikungoyimba mafoni.

Kunena zowonekeratu, sindikugogoda zokolola komanso kugulitsa. Kukhala ndi munthu wogulitsa kwambiri panyanja posodza nthawi yoyenera, ndi zida zoyenera, m'madzi oyenera, ndi nyambo yoyenera ... ndichikhalidwe chabwino. Kungoti kufika kumeneko kumatenga nthawi.

Ngati ndinu msodzi wamkulu ndipo mumapita kwinakwake komwe simunayambe mwasodza, chinthu choyamba chomwe mungachite ndikupeza yemwe akukuwuzani. Ngakhale msodzi wabwino kwambiri amadziwa kuti, ngati akufuna kuchita bwino, kupeza wowongolera woyenera kudzawapatsa mwayi wabwino wopezera nsomba zomwe adatsata pambuyo pake. Anthu ogulitsa kwambiri amazindikiranso izi. Anthu ogulitsa kwambiri amakonda kugwira ntchito ndi otsatsa kuti awadziwitse nyambo yomwe ikugwira ntchito, zomwe sizigwira ntchito, komanso ngati nsomba zazikulu zikuluma.

Kutsatsa ndichinthu chachilendo ku bungwe loyendetsedwa ndi malonda lomwe silinachitikepo kale. Amadziwa ikasowa, koma sangathe kudziwa momwe angawerengere ndalamazo chifukwa sizingagwirizane ndi spreadsheet monga mafoni ndi kutseka. Ngakhale timayesetsa moona mtima kupewa kugwira ntchito ndi mabungwe oyendetsedwa ndi malonda, pamene amatikakamiza kutero, ndikofunikira kuti tizilumikizana bwino ndikufotokozera ndi zomwe zikuwonetsa kuti atha kulumikiza madontho awo.

  • Gawo la Mawu - nthawi zambiri mabungwe omwe amagulitsidwa amadziwa kuti amafunikira kutsatsa malonda ndi pomwe omvera amangokhalira kukambirana za omwe akupikisana nawo ndipo sipamakhala zokambirana zambiri za mtundu wawo, zogulitsa kapena ntchito zawo. Kugwiritsa ntchito chida chowunikira polankhula ndi malipoti abwino kungapereke malipoti omwe akuwonetsa voliyumu yatsopano ya phokoso za kampani yanu motsutsana ndi omwe akupikisana nawo. Idzathandizanso kuti voliyumu iwoneke bwino ndikuwonetsa mtundu wanji wa zoyeserera zomwe akupikisana nawo omwe muyenera kulimbana nawo.
  • Kuthandiza Zamalonda - tinali kugwira ntchito ndi bungwe loyendetsa malonda komwe tinagwira ntchito pamalo awo poyamba, kenako tinapanga zinthu zabwino kwambiri zamagulu awo ogulitsa. Vuto linali loti sanaphatikizepo omwe anali mgulu la zokambiranazo… ndiye patatha miyezi ingapo tidasainira nawo pachiwonetsero ndipo tidadzipeza tokha ndikuwona mphamvu yaogulitsa yomwe imagwiritsidwa ntchito ntchito yathu isanakwane. Chizindikirocho sichinali kukhazikika bwino, zithunzi ndi zilembo zimawapangitsa kuwoneka ngati ntchito yasekondale, ndipo malonda adapitilira kuchepa. Pokhapokha ngati gulu lanu logulitsirako malonda likupindulapo, limaphunzitsidwa momwe mukukhalira, ndipo likugwiritsa ntchito malonda anu mukugulitsa… malonda anu otsatsa akutsutsana ndi malingaliro anu ogulitsa.
  • Magawo ndi Udindo - ndikulingalira kwanga kuti ma algorithms a Google ndiotsogola kwambiri padziko lonse lapansi poyika zida zodalirika ndi mutu womwe wogwiritsa ntchito akufuna. Kusankha kumafuna kupitilirabe patsogolo pazomwe zaposachedwa, pafupipafupi komanso zofunikira zomwe zimagawidwa pa intaneti. Ngati simukupanga zokhutira, sizigawana nawo. Ngati sichikugawana, sichikupezeka.
  • Khalidwe la alendo - tikamagwira ntchito ndi mabungwe oyendetsedwa ndi malonda, zomwe timapanga komanso zomwe timaganizira nthawi zambiri zimasintha kuchokera kuwomberedwa ndi gulu lina. Izi zikutanthauza kuti kuchuluka kwenikweni kwa alendo kumatha kuchepetsedwa pamalopo, koma alendo oyenera amachulukanso. Tiziwonera masambawo paulendo uliwonse, kuchuluka kwa kutuluka ndi kutuluka kwamasamba ofikira, ndi kuchuluka kwa zolembetsa ndikulembetsa zomwe zikuchitika.
  • Chiwerengero cha Prospect ndi Firmographics - Kodi kutsatsa kukusintha kuchuluka kwa anthu (B2C) kapena firmographics (B2B) pazomwe malonda anu amakopa? Kodi zikusintha pakapita nthawi? Ngati gulu lanu logulitsa lili ndi kasitomala woyenera, muyenera kudziwa kuti zomwe mukuyang'ana zikuyandikira pafupi ndi kasitomala yemwe akufuna.
  • Malonda Ogulitsa - Lekani kugwiritsa ntchito mwayi womalizawu kugulitsa ndikuyamba kuwonetsa zomwe kutsatsa kukukhudza chiyembekezo chilichonse. Kutha kuwunika infographic yomwe adalowa, kapena tsamba lomwe adapeza posaka, kapena pepala lolembera lomwe adatsitsa, kapena kulembetsa komwe adayankha kudzakuthandizani kumvetsetsa momwe ntchito yanu yotsatsira idakhudzira malonda. Gulu logulitsa kwambiri ndi foni itseka bizinesi yambiri, koma gulu lalikulu logulitsa lomwe likuyitanitsa chiyembekezo chomwe chaphunzitsidwa komanso kutsogozedwa ndi malingaliro anu otsatsa likhala lotseka bwino.

Kulankhulana izi zizindikiro zotsogolera moyenera zithandizira kuti bungwe loyendetsedwa ndi malonda lisamasuke. Pomwe akadakhumudwitsabe kuti foni yawo sikulira kuchokera pamsikawu wamtengo wapatali womwe mukuchita ... mwina adzawona kufulumira komwe mukupanga. Ndipo kugwiritsa ntchito zomwe zikuyembekezeredwa mtsogolo zikuyenera kuwapangitsa kukhala ndi chiyembekezo kuti - kutsatsa sikungathandize kokha anthu ogulitsa kuti atseke zambiri - adzazindikira kuti zawathandiza kutseka maulamuliro ambiri ndi madongosolo ena osachita khama.

Kutsatsa kudzagwira ntchito patadutsa nthawi yayitali. Tili ndi zikalata zoyera zomwe tapanga kwa makasitomala zaka 4 zapitazo zomwe zikupitilizabe kugulitsa mabungwe ambiri. Izi ndizofunikira kukumbukira. Ngati mwasiya kulipira ogulitsa anu mawa, foni imasiya kulira. Mukaleka kuyika ndalama pakutsatsa, mupitiliza kupindula ngakhale zitachepa pakapita nthawi. Ndalama zanu zabwino kwambiri ndizonse - ndipo nthawi zonse mumagwiritsa ntchito njira zotsatsa kuti zikule kwambiri ndikupitiliza kutsitsa mtengo wanu pakupezeka, mtengo wa upsell, kukulitsa kusungira, kuwonjezera mawu pakamwa, ndikulitsa malonda.

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