Fufuzani Malonda

Ma Canonicals a Cross-Domain SALI a Internationalization (Gwiritsani ntchito hreflang)

A cross-domain chizindikiro chovomerezeka ndi ntchito yeniyeni ya rel="canonical" link yomwe imagwiritsidwa ntchito mu SEO, koma imafalikira kumadera osiyanasiyana. Izi ndizofunika kwambiri pakuwongolera zinthu zofanana kapena zofanana kwambiri pamawebusayiti angapo.

Nthawi Yomwe Mungagwiritsire Ntchito Tag ya Cross-Domain Canonical:

  1. Kuwongolera Zobwerezedwa Pamagawo Osiyanasiyana: Ngati muli ndi zomwezi zomwe zasindikizidwa pamasamba angapo (magawo osiyanasiyana), chizindikiro chovomerezeka chamitundu yosiyanasiyana chimathandizira injini zosakira kumvetsetsa kuti ndi mtundu wanji. mbuye kapena zomwe mumakonda kuzilemba. Mwachitsanzo, ngati mutumizira mabulogu anu kumasamba ena, kugwiritsa ntchito chizindikiro chovomerezeka pamasamba oyambira patsamba lanu loyambirira kumauza mainjini osaka komwe zoyambira, zomwe mumakonda zili.
  2. Consolidating Link Equity: M'magawo omwe zinthu zomwezo zimakhalapo m'magawo angapo, zolemba zamitundu yosiyanasiyana zitha kuthandizira kuphatikiza ulalo wa ulalo (mtengo womwe umadutsa ma hyperlink kuchokera patsamba lina kupita ku lina). Popanda ma tag ovomerezeka, maulalo atha kugawika m'magawo awa, ndikuchepetsa mtengo wa SEO. Kutchula ulalo wovomerezeka kumawonetsetsa kuti mapindu onse a SEO, monga ma backlinks ndi maulamuliro apamwamba, amachokera ku URL yosankhidwa, mosasamala kanthu kuti ndi dera liti lomwe limalandira ulalo.
  3. Kusamutsa Zomwe zili mu Domeni Latsopano: Ngati mukusuntha zomwe zili kudera lina kupita ku lina (monga pakusinthanso tsamba kapena kuyikanso dzina), zolemba zamagawo zitha kugwiritsidwa ntchito kwakanthawi kuti mupereke mtengo wa SEO kuchokera patsamba lakale kupita kwatsopano mpaka injini zosakira zitalemba zatsopano. domain.

Mu Search Engine Optimization (SEO) yamawebusayiti apadziko lonse lapansi (I18N), ndikofunikira kusiyanitsa pakati pa njira zosiyanasiyana komanso momwe angagwiritsire ntchito moyenera. Makamaka, kumvetsetsa kugwiritsa ntchito ndi kusiyana pakati hreflang ndipo ma tag ovomerezeka ndi ofunikira kuti akwaniritse bwino mawebusayiti apadziko lonse lapansi.

HubSpot idatulutsa ebook yotchedwa Ma 50 SEO & Maupangiri a Webusayiti a International Marketer. Ngakhale HubSpot ndi gwero lodalirika komanso mabungwe ambiri, kuphatikiza athu, ogwirizana nawo, malangizo ena mu ebook iyi adadzutsa nkhawa za machitidwe a SEO padziko lonse lapansi. Nkhawa imeneyi ikusonyeza kufunika kounika ngakhale malangizo a akatswiri.

Buku la ebook limalimbikitsa kugwiritsa ntchito ma tag ovomerezeka amtundu uliwonse pamawebusayiti okhala ndi madera angapo apamwamba (Ma TLDs). Malangizo awa ndi ovuta kwa SEO yapadziko lonse lapansi. The rel="canonical" tag, yomwe nthawi zambiri imagwiritsidwa ntchito pothana ndi zovuta zomwe zikubwerezedwa, imadziwitsa Google zamasamba omwe amakonda kuti awonetse ndikuwonetsa. Akatswiri a SEO nthawi zambiri amalangiza kuti asagwiritse ntchito ma tag ovomerezeka ngati yankho labulangete pazobwereza, makamaka pamasamba apadziko lonse lapansi.

Ganizirani za tsamba lomwe lili ndi ma TLD atatu apadziko lonse lapansi: mysite.com, mysite.co.uk, ndi mysite.de. Kutsatira upangiri wa ebook kungaphatikizepo kukhazikitsa ulalo wovomerezeka ku mysite.com pa madera a .co.uk ndi .de. Komabe, njirayi ingapangitse Google kuika patsogolo mysite.com, mwina kunyalanyaza zolemba za .co.uk ndi .de madera, kuchepetsa kuwonekera kwawo m'masaka a Google. Kulakwitsa uku kutha kupangitsa kuti magawo azigawo azitaya mphamvu.

Gwiritsani ntchito hreflang pazomasulira

Yankho loyenera munkhaniyi ndikukhazikitsa ma hreflang tag. M'mabwalo ake a Webmaster Central, Google imalangiza kuti musagwiritse ntchito ma tag ovomerezeka pamawebusayiti amitundu yambiri ngati cholinga chake ndikuwalembera. M'malo mwake, Google imalimbikitsa rel="alternate" hreflang="x" tag. Chizindikirochi chinayambitsidwa momveka bwino pamawebusayiti apadziko lonse (amitundu yambiri komanso azilankhulo zambiri), zomwe zidatsogolera Google kuti iwonetse tsamba lolondola lamasamba kwa ogwiritsa ntchito.

Mwachitsanzo, tsamba lawebusayiti liyenera kugwiritsa ntchito ma tag a hreflang motere:

<link rel="alternate" hreflang="en-us" href="http://mysite.com/" />
<link rel="alternate" hreflang="en-gb" href="http://mysite.co.uk/" />
<link rel="alternate" hreflang="de" href="http://mysite.de/" />

Mutu wa tsamba lililonse lachigawo uyenera kukhala ndi ma tag awa, poganizira kuti hreflang ndi masamba ake. Kukonzekera uku kumawonetsetsa kuti kusaka kwa Google UK kukuwonetsa mysite.co.uk, mtundu wolondola wachigawo kwa ofufuza aku UK.

Ngakhale ma tag ovomerezeka ndi othandiza pakuwongolera zomwe zili zobwerezedwa, sali oyenera patsamba lapadziko lonse lapansi komwe kumafunikira milozera yazigawo. Zikatero, ma hreflang tag ndi njira yoyenera, chifukwa amathandizira Google kuwonetsa tsamba lolondola lamasamba pazotsatira. Kusiyanitsa ndi kukhazikitsa koyenera kumeneku ndikofunikira pa SEO yapadziko lonse lapansi.

Nikhil Raj

Nikhil Raj ali ndi zaka 7+ zokumana nazo mu SEO ndi Kutsatsa Kwama digito. Anagwira ntchito mwachindunji Douglas Karr kuyang'anira makasitomala angapo am'deralo ndi mayiko ndi kukhathamiritsa kwa injini zakomweko, zakunja, komanso zakunja.

Nkhani

Bwererani pamwamba
Close

Adblock yapezeka

Martech Zone imatha kukupatsirani izi popanda mtengo chifukwa timapanga ndalama patsamba lathu kudzera muzotsatsa, maulalo ogwirizana, komanso kuthandizira. Tingayamikire ngati mungachotse choletsa ad mukamawona tsamba lathu.