Momwe Mungayambitsire Podcast Yabizinesi Yanu (Ndi Zomwe Taphunzira Kuchokera Kwa Ine!)
Pomwe ndidayamba podcast yanga zaka zapitazo, ndinali ndi zolinga zitatu zosiyana:
- Ulamuliro - pokambirana ndi atsogoleri m'makampani anga, ndimafuna kuti ndidziwe dzina langa. Idagwiradi ntchito ndipo yatsogolera ku mipata ina yabwino - monga kuthandizira kuchititsa nawo Dell's Luminaries podcast zomwe zidapangitsa kuti akhale 1% yamapodcast omvera kwambiri panthawi yomwe ikuyenda.
- ziyembekezo - sindimachita manyazi ndi izi… panali makampani omwe ndimafuna kugwira nawo ntchito chifukwa ndimawona chikhalidwe chawo chikugwirizana ndi malingaliro anga ndi awo. Zinagwira, ndimagwira ntchito ndi makampani ena odabwitsa, kuphatikiza Dell, GoDaddy, SmartFOCUS, Salesforce, Mndandanda wa Angie… ndi zina zambiri.
- Voice - Podcast yanga ikamakula, zidandipatsa mwayi wogawana nawo atsogoleri ena mumakampani anga omwe anali aluso komanso omwe akukwera koma osadziwika. Sindikumva manyazi kuti ndikufuna kupanga podcast kuti ikhale yophatikiza komanso yosiyanasiyana kuti ndikwaniritse mawonekedwe ake ndikufikira.
Izi zati, si zophweka! Zomwe taphunzira:
- khama - kuyeserera, kupanga, kusindikiza, ndi kulimbikitsa zomwe zatengeka zimatenga nthawi yayitali kuposa kufunsa. Chifukwa chake podcast yamphindi 20 imatha kutenga 3 mpaka 4 maola munthawi yanga kukonzekera ndikuisindikiza. Ino ndi nthawi yovuta kwambiri pandandanda wanga ndipo yandipangitsa kuti ndizipitabe patsogolo.
- patsogolo - Monga mabulogu komanso media media zimagwiranso ntchito podcasting. Mukamasindikiza, mumapeza otsatira ochepa. Zotsatirazi zikukula ndikukula ... kotero kufulumira ndikofunikira kuti muchite bwino. Ine ndikukumbukira pamene ine ndinali nawo omvera zana, tsopano ine ndiri nawo makumi a zikwi.
- Planning - Ndikukhulupirira kuti nditha kukulitsa mwayi wanga ndikadakhala kuti ndikufunitsitsa podcast yanga. Ndingakonde kupanga kalendala yokhudzana ndi zinthu kotero kuti, chaka chonse, ndimayang'ana pamutu wapadera. Ingoganizirani Januware Ogasiti kukhala mwezi wamalonda wa e-commerce kotero kuti akatswiri anali kukonzekera nyengo ikubwerayi!
Chifukwa Chiyani Bizinesi Yanu Iyenera Kuyambitsa Podcast?
Kunja kwa zitsanzo zomwe ndidapereka pamwambapa, pali zina zokakamiza ziwerengero pakukhazikitsidwa kwa podcast zomwe zimapangitsa kukhala sing'anga koyenera kuwunika.
- 37% ya anthu ku US adamvera podcast mwezi watha.
- 63% ya anthu adagula china chake wolandila podcast adalimbikitsa pawonetsero yawo.
- Pofika chaka cha 2022, akuti podcast ikukula mpaka anthu 132 miliyoni ku United States Alone.
Alibidaama.co.uk, ndalama zamabizinesi, komanso kubwereketsa kafukufuku komanso wofalitsa masamba ku UK, amachita ntchito yodabwitsa kukuyendetsani pazonse zomwe mungafune kuti podcast yanu ikwere. Infographic, Buku Lopangika Pabizinesi Yoyambira Podcast ikuyenda njira zotsatirazi ... onetsetsani kuti mwadina pomwe adalemba pomwe akuwonjezera chuma!
- Sankhani tsa Ndi inu nokha amene mungathe kupulumutsa… onetsetsani kuti mwasaka iTunes, Spotify, SoundCloud, ndi Google Play kuti muwone ngati mutha kupikisana.
- Pezani kumanja maikolofoni. Onani zanga situdiyo yakunyumba ndi malingaliro pazida apa.
- Phunzirani momwe mungachitire Sinthani podcast yanu pogwiritsa ntchito mapulogalamu osinthira monga Kumveka, Garageband (Mac okha), Adobe Audition (imabwera ndi Adobe's Cloud suite) Palinso kuchuluka kwamapulatifomu ndi mapulogalamu apaintaneti!
- Lembani podcast yanu ngati kanema kotero mutha kuyikweza ku YouTube. Mungadabwe kuti ndi anthu angati kumvetsera ku YouTube!
- Pezani kuchititsa yopangidwira ma podcast. Ma Podcast ndi akulu, mafayilo osakira ndipo seva yanu yapaintaneti ingadzitsamwitsa pa bandwidth yoyenera.
Tili ndi nkhani yakuya komwe tingapite khalani, ogwirizana, ndikulimbikitsa podcast yanu imafotokozera mwatsatanetsatane magulu onse osiyanasiyana, mgwirizano, ndi njira zotsatsira zomwe mungagwiritse ntchito.
Chida china chondipangira (ndi podcast yayikulu) ndi Kampani Yofalitsa ya Brassy. Jen wathandiza anthu masauzande ambiri kuti ayambe kupanga njira zawo zapa podcasting.
O, ndipo onetsetsani kuti mwalembetsa ku Martech Zone Interviews, Podcast wanga!
Kuwulura: Martech Zone ikugwiritsa ntchito maulalo othandizira m'nkhaniyi.