Marketing okhutiraFufuzani Malonda

Malangizo 4 Ofunika Pakukweza Zinthu Zanu Zazithunzi

Tisanayambe kukuthandizani kuti mugwiritse ntchito bwino digito, yesani kusaka kwathu kwa Google. Tiyeni tifufuze zithunzi mwanjira imodzi mwampikisano kwambiri pa intaneti - ana agalu okongola. Kodi Google ingagwirizane bwanji wina ndi mnzake? Kodi ma algorithm amadziwa bwanji zomwe zili zabwino?

Nazi zomwe Peter Linsley, manejala wazogulitsa ku Google, amayenera kunena zakusaka kwazithunzi za Google:

Ntchito yathu ndi Kusaka kwa Zithunzi za Google ndikukonzekera zithunzi zadziko lapansi ... Timaika chidwi chathu pokwaniritsa ogwiritsa ntchito kumapeto. Chifukwa chake akabwera ndi funso, ndipo ali ndi chithunzi chomwe akufuna, cholinga chathu ndikupereka zithunzi zofunikira pafunso limenelo.

Kaya mukuyang'ana kuti mugawane ndi infographic yothandizira, chithunzi choseketsa kapena china chilichonse chadijito, dzifunseni - ndingapeze bwanji zambiri zofunikira pazinthu zanga za digito?

Langizo 1. Samalani posankha dzina la fayilo lazinthu zanu zamagetsi

Mwina chinsinsi chosavuta ndikuwuza Google zamtundu wa digito pogwiritsa ntchito mawu, makamaka mawu osakira. Kaya ndi chithunzi, chojambula kapena kanema, nthawi zonse muziyamba ndi dzina lokhathamira. Kodi China_MG_1618.jpg tanthauzo lililonse kwa inu? Mwina ayi. Koma kuseri kwa dzinalo la fayiloyo pali chithunzi cha mwana wagalu wokongola waku Britain wotchedwa Buster - ndipo ndi wokongola kwambiri!

M'malo mokhala ndi dzina lokhala ndi ma auto kapena generic, yesani dzina labwino kwambiri monga, chaos-men-jpg.jpg. Tsopano, tafufuza zochuluka za mawu osaka mufayilo limodzi losavuta, loyenera. Zikuphatikizapo:

  • Husky
  • Wokongola Puppy
  • Wokongola Husky
  • Husky waku Siberi
  • Ana Apamtima a Husky
  • Wokongola wa Siberia Husky

Chabwino? Ndipo posunga mawu osakira mu filename ofananirako ndi chithunzicho, ndi zomwe zili patsamba lomwe amalumikizidwa, mukukulitsa mwayi wanu woti alendo akupezeni. Ndikofunikira kuti muwonetsetse kuti mawu osakira omwe mukugwiritsa ntchito akugwirizana ndi chilichonse chomwe mukuwunikira pazinthu zamagetsi. Chofunikanso ndikuwona bwino mawu osakira omwe mungagwiritse ntchito ndi zinthu zanu zadijito.

Mukamaliza bwino, iyi ikhoza kukhala njira yovuta, koma kuphunzira momwe mungagwiritsire ntchito Google Keyword Planner ingakuthandizeni kudziwa mawu osavuta kugwiritsa ntchito.

Langizo 2: Gwiritsani ntchito mawu osakira muzosankha zanu zina

Amatchulidwanso kuti zolemba za alt, ano ndi malo ena omwe mukufuna kukhathamiritsa zinthu zamagetsi kuti mupatse makina osakira mutu wazomwe zinthuzo zili. Nthawi zambiri, malembo anu amtundu angawoneke mofanana kwambiri ndi dzina lanu la fayilo. Kusiyanitsa pano pakukhala kuyenera kukhala ngati mawu owerengeka.

Kubwerera ku dzina la fayilo pamwambapa, titha kugwiritsa ntchito, Ana agalu okongola a ku Siberia, kapena ngati tikufuna kufotokoza zambiri, Ana agalu a ku Siberia ndi okongola modabwitsa. Izi siziyenera kukhala ziganizo kwathunthu, koma ziyenera kukhala zomveka kwa diso la munthu.

Izi zikunenedwa, zimamveka bwino kwambiri. Mufuna kupewa zomwe zimatchedwa kuyika, yomwe ikuwoneka motere: agalu okongola agalu ana agalu ana agalu ana agalu agalu agalu achigalu akuthamanga muudzu. M'malo mwake, pali mwayi kuti Google ikhoza kukulangani chifukwa cha mitundu iyi yazinthu.

Nazi zitsanzo za zolemba:

  • Zoipa: alt = ""
  • Bwino: alt = "galu"
  • Ngakhale zili bwino: alt = "ana agalu achiwembu akugona"
  • Zabwino kwambiri: alt = "ana agalu osekerera akugona oyera"

Langizo 3: Gwiritsani ntchito zofunikira zomwe zimathandizira chuma chilichonse cha digito

Google imagwiritsa ntchito zomwe zili patsamba lanu kuti mudziwe ngati tsamba lanu likugwirizana kapena kusaka. Mawu osakira omwe mukugwiritsa ntchito pazinthu zanu zadijito ayeneranso kupezeka m'malo monga mutu wanu, mitu yanu yaying'ono komanso tsamba lanu. Muthanso kulingalira zowonjezera mawu ofotokozera azithunzi zanu, kapena mutu wofotokozera.

Kumbukirani, ngati mukuyembekeza kukhathamiritsa zomwe muli nazo, onetsetsani kuti Google ikhoza kukwawa mozungulira tsamba la HTML ndi katunduyo. Mwanjira ina, osatsitsa ma PDF omwe Google sangathe kuwawerenga.

Tip 4: Pangani lalikulu wosuta zinachitikira

Zikafika pa izo, Google ikuyesera kupanga chidziwitso chogwiritsa ntchito bwino, chofananira mawu ofufuzidwa ndi zotsatira zoyenera. Ngati mukufuna kuti katundu wanu wa digito akonzedwe bwino kuti mufufuze, muyenera kupanga njira yabwino kwambiri yogwiritsira ntchito. Izi zithandizira zonse ulamuliro ya tsamba lanu, zomwe zimapangitsa kuti zisakhale zosavuta kuti mupezeke. Monga munthu weniweni, ma algorithm a Google amadziwa ngati tsamba lanu limakupatsani mwayi wosuta, kapena wovuta usiku.

Kodi zikutanthauzanji kupereka mwayi wosuta wabwino?

  • Zithunzi zabwino, zapamwamba - Phunzirani zoyambira zokhala ndi zithunzi zokongola pa intaneti. Izi zipatsa chithunzi chanu m'mphepete mukakhala pafupi ndi zithunzi zina zomwe zimapezeka muzosaka, zomwe zingayambitse kudina kwina.
  • Ikani katundu wanu wa digito pafupi ndi tsamba - Kusunga zomwe zili pamwamba pa khola kumakulitsa mawonekedwe owonerera. Kuphatikiza apo, zithunzi zimatha kukulitsa chibwenzi, ndikupangitsa kuti owonera athe kuwerenga zomwezo!
  • Tchulani m'lifupi ndi kutalika kwa zithunzi zonse - Izi zitha kuthandizira kufulumizitsa kutsitsa masamba komwe kumathandizira ogwiritsa ntchito. Mungafunike kusewera mozungulira izi kuti muwone kukula kwake komwe kumawoneka bwino patsamba lanu.
  • Pewani kusocheretsa alendo anu - Ikani mayina oyenera mafayilo ndikuonetsetsa kuti katundu wa digito ndiwofunika pamasamba omwe ali. Ngati katundu wanu wa digito ali okhudzana ndi agalu, tiyeni tisawonjezere mayina a anthu otchuka kuti angopeza magalimoto ambiri.

Ngakhale ndilibe mwana wagalu wothandizira kukhazikitsa Buster mu Google Search stardom, ndikhulupilira kuti maupangiriwa akuthandizani kuti mugwiritse bwino ntchito zida zanu zadijito!

Nate Holmes

Nate Holmes ndiye wogwirizanitsa malonda a Widen Enterprises ndi kukulitsa kwake mtundu wa Smartimage. Nate ali ndi chidwi kwambiri ndi kasamalidwe ka mtundu, kutsatsa kwazinthu, komanso kusanthula kwamalonda. Nate amakonda kugwira ntchito ndi anthu azikhalidwe zosiyanasiyana m'mabungwe amitundu yonse, kuyambira m'magulu otsatsa malonda m'mabizinesi akuluakulu mpaka akuluakulu abizinesi ang'onoang'ono mpaka apakatikati.

Nkhani

Bwererani pamwamba
Close

Adblock yapezeka

Martech Zone imatha kukupatsirani izi popanda mtengo chifukwa timapanga ndalama patsamba lathu kudzera muzotsatsa, maulalo ogwirizana, komanso kuthandizira. Tingayamikire ngati mungachotse choletsa ad mukamawona tsamba lathu.