Mphatso Yotchuka Kwambiri Chaka chino kwa Zaka Chikwi? Malangizo: Si XBox One

khadi mphatso

Mtanda wa Blackhawk ndi akatswiri pazomwe amalipiritsa kale - mwakuthupi komanso mafoni. Kafukufuku watsopano yemwe adatulutsa akuwulula zidziwitso zatsopano zakukondera kwa zaka zikwizikwi pakupereka ndi kulandira makhadi amphatso munyengo yatchuthi iyi. Zambiri zatsopano zikuwonetsa kuti makhadi amphatso azikhala pamndandanda wazomwe zingagulidwe ndi azaka zikwizikwi nyengo ino ya tchuthi.

zaka zambiri

Deta zotsatirazi zimachokera ku kafukufuku wa pa intaneti wa December 2013 wazaka zopitilira 400 za zaka zapakati pa 18-28:

Pokhala ndi ogulitsa oposa 100,000, magolosale ndi masitolo ena omwe amapereka makadi amphatso, ogula amatha kugula makhadi m'malo ambiri kuposa kale, zomwe ndizofunikira chifukwa zaka zikwizikwi zikufuna kulandira makhadi amphatso kuposa kale lonse. Talbott Roche, Purezidenti wa Blackhawk Network.

Millennials akufuna khadi mphatso kudzichitira

  • 89% yazaka zikwizikwi amafuna makadi amphatso pomwe 73% amakonda kulandira khadi yamphatso kuchokera m'sitolo yomwe amakonda kuposa kulandira mphatso inayake
  • Zaka chikwizikwi amagwiritsa ntchito makhadi amphatso kuti adzichitire okha: 90% amagwiritsa ntchito makadi amphatso kuti adzichitire okha zomwe sangagule kapena kuzigwiritsa ntchito pang'ono kugula chinthu chamtengo wapatali
  • Zaka Chikwi sakonda kubwerera: 76% amakonda kulandira makadi amphatso kotero sayenera kubweza mphatso

Millennials akukonzekera kugula makhadi ambiri amphatso kwa ena

  • 88% akuyembekeza kupereka khadi yamphatso kwa wina chaka chino
  • 63% amagula makhadi amphatso ngati mphatso yomaliza
  • 73% amayembekeza kuti azigwiritsa ntchito pakati pa $ 10- $ 50 pa khadi la mphatso kwa wina
  • Ndipo ena adzagula makhadi amphatso pa intaneti - 43% adati adzagula pa intaneti

Zaka chikwizikwi amagwiritsa ntchito zapa media kupatsa mphatso

  • Social imasankha mndandanda wazomwe amapereka: 46 peresenti atha kugwiritsa ntchito njira zapa media kuti adziwe omwe angatumize khadi ya mphatso
  • Amafuna kuti ma brand awapatse mphatso: 71% amafuna khadi ya mphatso kuchokera pamtundu womwe amatsatira pa Facebook
  • Amafuna kupereka kudzera pagulu: 51% ali ndi chidwi chofuna kutumiza makadi kudzera muma TV

Blackhawk Network imagwiritsa ntchito ukadaulo wogulitsa kuti upatse ogula mitundu ingapo yamakhadi amphatso, mafoni olipiriratu, makhadi a airtime ndi makhadi omwe angabwezeretsenso pazogulitsira zapadziko lonse lapansi zogulitsa zoposa 100,000. Kudzera papulatifomu ya Blackhawk, kampaniyo imathandizira zinthu zolipiriratu ndipo imapereka pamaneti omwe akukulirako omwe amagawana nawo digito kuphatikiza otsogolera otsogola, othandizira zachuma, mapulogalamu azachikhalidwe, zikwama zam'manja ndi njira zina zophatikizira.

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