Zothetsera Nthawi Yeniyeni Kuti Mulimbikitse Kugwiritsa Ntchito Imelo

Kutsatsa imelo pompopompo

Kodi ogula akupeza zomwe akufuna kuchokera kumaimelo kulumikizana? Kodi otsatsa akusowa mwayi wopanga maimelo kukhala othandiza, watanthauzo komanso ochita nawo chidwi? Kodi mafoni akupsompsona imfa kwa otsatsa maimelo?

Malingana ndiposachedwapa kafukufuku wothandizidwa ndi Liveclicker ndipo wochitidwa ndi The Relevancy Group, ogula akuwonetsa kusakhutira kwawo ndi maimelo okhudzana ndi kutsatsa omwe amaperekedwa pazida zamagetsi. Kafukufuku woposa 1,000 akuwonetsa kuti otsatsa atha kukhala akusowa ogwiritsa ntchito maimelo apafoni.

Makumi anayi mphambu anayi a ogula omwe adafunsidwa adati sakonda kulandira maimelo otsatsa imelo pafoni yawo chifukwa amalandira maimelo ambiri, nthawi zambiri. Makumi atatu mphambu zisanu ndi ziwiri ananena kuti uthengawu ndiwosafunika, ndipo 32% adati uthengawu ndi wocheperako kuti ungayanjane nawo pafoni.

Pafupifupi theka (42 peresenti) ya ogwiritsa ntchito mafoni awo kuti alembe makalata awo posankha zomwe angawerenge kapena osaziwerenga pambuyo pake ndipo pafupifupi gawo limodzi mwa atatu azigwiritsa ntchito ngati chida chawo chachikulu, zikuwoneka ngati otsatsa atha kukhala ndi vuto lalikulu.

Zikuwonekeratu pakufufuza kwathu kuti ogula amayembekezera zambiri kuchokera kwa otsatsa komanso kuti kuthana ndi maimelo apafoni pazokha sikokwanira kupikisana nawo. Kutenga njira yomwe imaphatikizapo machenjerero owonera nthawi yeniyeni monga kuwerengera nthawi kapena nthawi yodyera, njira zina zotsogola, monga kusanja kwanu ndikukhala pa intaneti, zitha kupanga chidziwitso champhamvu ndikuyendetsa chibwenzi mosasamala kanthu zomwe ogwiritsa ntchito amagwiritsa ntchito imelo, koma makamaka kwa ogula ma task angapo akapita. David Daniels, Gulu Lofunika

Koma zikuwoneka ngati otsatsa sakudumpha kuti agwiritse ntchito zida zamtunduwu. Gawo lachiwiri la kafukufukuyu, lomwe lidafufuza anthu 250 ogwira ntchito komanso otsatsa pakati, The Relevancy Group idapeza kuti ambiri ogulitsa samagwiritsa ntchito njira zowunikira zomwe zimapangitsa kuti maimelo azigwirizana ndi zomwe amalandila - ngakhale atagwiritsa ntchito imelo, chofunikira kwambiri kwa ogula ma task angapo popita.

Ndi okhawo 16-37% mwa omwe amagulitsa malonda omwe adanena kuti amasintha zomwe ali nazo malinga ndi location, nthawi yamakono, Pogoda, mtundu wa chida, milingo yamagulu or kukhulupirika kumapereka mphotho. Chifukwa cha izi chikuwoneka kuti akuvutika ndi mwayi wopeza deta komanso zovuta pakukonzekera pulogalamu.

Popeza kuchuluka kwa kutsatsa maimelo komanso kuchuluka kwa maimelo omwe ogwiritsa ntchito akutumiza, otsatsa akuyenera kulimbana ndi mwayi wopeza zidziwitso zomwe zitha kuphatikizidwa ndi zochitika munthawi yeniyeni kuti zidziwitse phindu lomwe lapeza. Ogwiritsa ntchito mafoni amakhudzidwa ndi kuchepa kwa uthenga, motero kugwiritsa ntchito njira zomwe zimalola otsatsa kuti azikhala pano popanda kuwonjezeka pafupipafupi ndikofunikira.

Koma otsatsa sayenera kuopa, popeza pali njira zina zosavuta kuyambitsira kugwiritsa ntchito njira zowunikira zenizeni kuti makampeni amaimelo azigwira ntchito ndikupita patsogolo mopitilira muyeso wakukhazikika pambuyo pake.

Mwachitsanzo, pogwiritsa ntchito ukadaulo wa nthawi yeniyeni, otsatsa amatha kupanga mwamphamvu mabatani otsitsira pulogalamu mu imelo potengera chida chomwe chikugwiritsidwa ntchito pomwe uthenga ukuwerengedwa. Momwemonso, otsatsa amatha kusintha zojambula zawo kuti aziwonetsa kapena asawonetse zomwe zili potengera foni yomwe ikugwiritsidwa ntchito.

Pansipa pali magawo osiyanasiyana amakono ndi zitsanzo za otsatsa machenjerero a nthawi yeniyeni omwe angathe kuchita:

  • novice - Ziwerengero zakanthawi, kuwerengera anthu pagulu
  • wapakatikati - Kusintha kwamakondedwe, kuyesa nthawi yeniyeni ya A / B ndi kanema wophatikizidwa
  • zotsogola - Zopezeka pa intaneti, masiku omasulira
  • Katswiri: Kusintha kwanthawi yeniyeni pogwiritsa ntchito magawidwe osiyana siyana

Pansi pa makwerero, machenjerero monga Zopatsa zachikhalidwe ndi kuwerengera nthawi itha kukhala yopindulitsa kwambiri pamalingaliro olondola, kuwonetsa kuwonjezeka kwa 15 mpaka pafupifupi 70 peresenti pamitengo yodutsa poyerekeza ndi maimelo omwe samaphatikizira zinthu ngati izi.

Ripotili ndiloyitanitsa kuchitapo kanthu kuti otsatsa ayankhe moyenera pazofuna zaogula kapena chiwopsezo chitha kutha ntchito. Kukhazikitsa mayankho a nthawi yeniyeni kutengera momwe bizinesi yanu ilili komanso zida zanu zitha kusintha makampeni otsatsa maimelo ndipo zimakhudza mwachangu. Kuti mudziwe zambiri, werengani Pepala Loyera: Kuwona Maubwino Othandizira Pakadali Pano - Kuyendetsa Magulu Oyendetsa.

About Imelo ya RealTime yolembedwa ndi LiveClicker

Izi zidalembedwa mothandizidwa ndi Imelo ya RealTime yolembedwa ndi Liveclicker, nsanja yoperekera mayankho pompopompo, kuyesa nthawi yeniyeni, kulondolera nthawi yeniyeni ndi ma analytics.

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