Ubwino Wotsatsa ndi Kugulitsa Wotsatsa Mwachangu

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Malinga ndi Malingaliro a CSO, makampani omwe ali ndi mibadwo yayikulu yotsogola ndi machitidwe oyang'anira ali ndi 9.3% yokwera kwambiri pamtengo wogulitsa. Apa ndipomwe nsanja zogulitsa zokha monga omwe amatithandizira amakhala Malonda zakhudza kwambiri pakukweza malipoti ndi magwiridwe antchito a magulu omwe akugwiritsa ntchito Salesforce - kupereka a kuyembekezera njira yothetsera mapaipi. Sikuti kungogulitsa zokha komwe kumathandizira oimira malonda kukhala opindulitsa komanso ogwira ntchito, komabe.

Ngakhale akhala akugulitsidwa kwazaka zambiri ngati chida, chabwino, otsatsa, zochita zokha zikusinthanso mawonekedwe a dipatimenti yamakono yogulitsa. Makampani omwe amagwiritsa ntchito njira yothetsera magulu awo otsatsa posakhalitsa apeza kuti makinawa amapitilira malire a kutsatsa. Osakhutitsidwa? Kuchulukitsa kwa quota pafupifupi 10% sikuti kumangowonjezera ndalama zochulukirapo m'matumba anu ogulitsa, kumathandizanso kuti kugwirizanitsa ntchito zogulitsa ndi kutsatsa, kumathandizira kwambiri pakuyenda bwino kwamakampani. Matt Wesson, Pardot

Kutsatsa kwachidziwitso kumabweretsa chidziwitso chofunikira ku gulu lanu logulitsa lomwe lingathandize woimira malonda kumvetsetsa zosowa za kasitomala. Adamva bwanji zamalonda anu ndi ntchito zanu? Kodi ndi deta yanji yomwe apereka m'mafomu omwe amalankhula ndi kuyenerera kwawo ngati mtsogoleri? Kodi adasanthula mawu ati atafika pamalopo? Kodi adalumikizana motani kudzera pa TV? Ndi maimelo ati omwe amalembetsa? Ndi masamba ati omwe adayendera? Kodi adatsitsa zolemba zoyera ziti kapena zochitika zomwe adalembetsa?

Zidziwitso zamtunduwu zitha kukhala zofunikira kwambiri kwa ogulitsa kuti akonzekere kuyimba kwawo kapena imelo ndi chiyembekezo. Mutha kutero pezani zoyeserera zanu poyambira kutsogola kuti mupeze ndikutseka zomwe zikuyenera kukhala kasitomala wabwino kwambiri.

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