Mwina chimodzi mwazikuluzikulu zomwe zatuluka mu 2014 ndikuti makampani ayamba kuyang'ana kwambiri paulendo wamakasitomala. Kodi zinthu zanu zikupezeka bwanji pa intaneti? Kodi mukuwatsogolera bwanji chiyembekezo chazopezeka pakusintha? Chofunikanso kwambiri, mukuchita chiyani kuti muwonetsetse kuti mukusungabe ndikumanga ubale wamtengo wapatali ndi makasitomala anu?
Salesforce Marketing Cloud yapeza kuti 86% ya otsatsa-akulu akuvomereza kuti kukhala ndiulendo wogwirizana ndikofunikira ndikofunikira koma ndi 29% yokha yamakampani omwe amadziona ngati othandiza pakupanga ulendowu. Ndiwo mpata waukulu! Ndipo ndikukhulupirira kuti ukadaulo ndi zothandizira zimafalitsa kufalikira. Tikupangabe kuphika ndi kuyeserera kutsatsa kuti tikwaniritse zofunikira zamagulu athu ogulitsa m'malo mongogwiritsa ntchito zinthu mwanzeru.
Choyipa chachikulu, kusowa kwa analytics luso pamsika komanso kusowa kwamalonda pazinthu zina zamabungwe zomwe zimathandizira kutsatsa - monga kasitomala kapena chitukuko cha malonda. Ndikadakhala wotsatsa wachichepere lero, ndikadakhala kuti ndimagwiritsa ntchito nthawi yanga yambiri ndikuthandizira kuthana ndi njira zabwino zotsatsira ndikugwiritsa ntchito mayankho pofotokoza molondola za njirazi.
Ulendo wamakasitomala ukayamba kuwonekera bwino, kukhala ndi zonse zomwe zimakhudza ulendowu ndikuyesa ulendowu kumakhala kovuta kwambiri kuposa fanolo losavuta logulitsa!
Izi infographic amatenga zazikulu zina zodabwitsa kuchokera ku kafukufuku wa Salesforce Marketing Cloud wa 2014. Salesforce izikhala ikufalitsa lipoti lawo la 2015 State of Marketing mu Januware.
Chosangalatsa ndichakuti ngakhale m'makampani akuluakulu, 29% yokha ya otsatsa amaganiza kuti akuyendetsa bwino ulendo wamakasitomala. Zikumveka ngati apa ndipamene makampani amayenera kuyang'ana mu 2015…