Kodi Social Media Ikukakamiza Otsatsa Kutali ndi Mass Media?

chikhalidwe TV 2017

Ichi ndi infographic yokongola yochokera ku Sprout Social yomwe ili ndi zovuta zina kuposa zomwe otsatsa angavomereze. Infographic amatchedwa 6 Media Social Trends Zomwe Zidzatenga 2017 ndikuyenda pa njira iliyonse yapa media, momwe ogula amasinthira, komanso kupita patsogolo kwamatekinoloje ngati luntha lochita kupanga.

Kuphatikizidwa ndi makanema omwe amafunidwa, matekinoloje otsatsa malonda, komanso kukula kwa njira 1: 1 ngati Snapchat ndi otsatsa ayenera kuganiziranso zotsatsa zawo zomwe akupanga chaka chilichonse. Wogula ali ndi mphamvu tsopano kuti apeze zomwe akufuna, akafuna, pomwe amazifuna, pamtengo womwe amafuna. Zosankha zazing'ono zamakampani zimalozera kugulitsa makasitomala awo ndikumanga ubale mwachindunji.

Ngakhale muubwenzi wabizinesi ndi bizinesi, malonda ofotokoza akaunti ikuyendetsa zotsatira. Ngakhale kutsatsa kwakukulu sikunafe, cholinga chake, makonda ake omwe ayamba kuyendetsa ulendo wamakasitomala - osati zotsatsa zomwe zidayikidwa kulikonse komwe sakuyang'ana.

Media Social Trends 2017

  • AI Magalasi a Facebook ndi Instagram - Mafanizo ena a zokumana nazo zowonera atha kukhala patali posachedwa pa Facebook, koma sindikutsimikiza kuti agalu a AI adzamasulidwa pano panjira yathu yapa media. Ndikuganiza kuti ntchito yoyamba izikhala yogwirizana ndi zotsatsa ndi zokonda zowoneka.
  • Ma Chatbots Othandizira Amakasitomala Ambiri - pomwe kufunikira kwa maubwenzi okonda makonda ndi 1: 1 kukukulira, mwamwayi pali matekinoloje omwe angathandize kuchepetsa zofunikira pakukwaniritsa zotsatira zabwino. Ma Chatbots atha kugwiritsidwa ntchito kupereka zatsatanetsatane munjira yolumikizirana yomwe singazimitse ogula kapena mabizinesi - onsewa pomwe akuwonjezera kutembenuka komanso kuthandiza alendo.
  • Zolipidwa Zikupitilizabe Kulamulira - Ngati pali chinthu chimodzi chomwe otsatsa akumvetsetsa ndikuti malo ochezera a pa Intaneti amamanga mlatho pakati pazogulitsa ndi ntchito zanu ndi ogula kapena mabizinesi omwe mukufuna kuwafikitsa patsogolo. Momwe makanema ochezera pa TV amakula kwambiri, mukudziwa kuti mlatho udzawonjezeka!
  • Choyambirira Pazinthu Zamabizinesi & Kusanthula - Sindikudziwa Mawonekedwe ndicholondola - Ndikukhulupirira zabwino, phindu, ndi zokumana nazo ndizomwe makanema azama TV azikakamiza kuchitapo kanthu, kupeza, kusunga, ndikuwonjezera phindu la ubale wathu ndi makasitomala athu. Ma analytics ndiofunikira pa izi - koma nditha kusankha zokumana nazo zosavuta kuposa kuwonjezera kuchuluka kwa zinthu zomwe sizamveka.
  • Chokani kutali ndi zokha - Inenso ndimakayikira izi. Mu 2017, otsatsa adzafunika makina onse omwe angakwanitse kuti akwaniritse zotsatira zake popanda zochepa. Komabe, ndiyenera kunena kuti ziyenera kukhala zida zapamwamba kwambiri zomwe zimamvetsera, kugawa, kusanja, ndikulosera zomwe zingachitike pa intaneti kudzera pa TV.
  • Kugula Pagulu & Zogula Pompopompo - Pamodzi ndi kuthekera kogula mosavuta, kupereka, kapena kutumiza mphatso, kugwiritsa ntchito zomwe ogwiritsa ntchito azitha kukhala zomwe zikuwonjezeka. Tigawana positi za Stackla posakhalitsa ndizodabwitsa kwambiri, kukulitsa mitengo yosintha nthawi zina 30% pazinthu zina.

Palibe kukayika pang'ono zakukula ndi kusinthasintha kwazosangalatsa zomwe anthu azikhala nazo mu 2017. Ngakhale mabizinesi akupitilizabe kulimbana - 34% yokha yamabizinesi ang'onoang'ono amagwiritsa ntchito njira zapaintaneti kuti azilankhula ndikukambirana ndi makasitomala, pafupifupi gawo limodzi mwa atatu mwa makasitomala onse adati kupezeka kwa mtundu ndi chifukwa chachikulu choyesera zatsopano kapena ntchito. Ndipo ogula 57% amatha kugula kuchokera kuzinthu zomwe amatsatira

chikhalidwe TV 2017 infographic

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