Momwe Kusayankhira Pagulu Kumawonongera Bizinesi Yanu

kuyankha pagulu

Tatsimikizira kale momwe bizinesiyo ingakhudzire kusamalira makasitomala molingana ndi makanema ochezera. Nanga bwanji kungoyankha? Kodi mumadziwa kuti mauthenga 7 pa 8 omwe amalumikizidwa ndi ma brand samayankhidwa mkati mwa maola 72? Kuphatikiza apo ndikuti pakhala kuwonjezeka kwa 21% kwa mauthenga opangidwa padziko lonse lapansi (18% ku United States) ndipo tili ndi vuto m'manja mwathu.

Ndi zaposachedwa kwambiri Mphukira Index Yachikhalidwe, awerengera kuti 40% ya mauthenga amafunika kuyankhidwa Ndipo sizosadabwitsa kuti 40 peresenti ya makasitomala amasiya chizindikiro chifukwa chosowa makasitomala. Kumbali yakutsogolo, ma brand omwe amalumikizana ndi makasitomala kudzera pa media media amapeza ma 33 apamwamba kuposa awo Ndalama Yothandizira Ndalama.

The Sprout Social Index ndi lipoti lolembedwa ndikutulutsidwa ndi Sprout Social. Zambiri zomwe zafotokozedwazo zimachokera pa mbiri ya anthu 97K (52K Facebook, 45K Twitter) yamaakaunti omwe amakhala akugwira ntchito pakati pa Q2 2014 ndi Q2 2015. Mauthenga opitilira 200 miliyoni omwe adatumizidwa nthawi imeneyo adasanthulidwa kuti lipoti ili. Zina kuchokera ku Q1 2013 kupita ku Q4 2013 mwina zidasinthidwa kuchokera ku lipoti lomaliza la Sprout Social Index chifukwa chosintha mbiri yazomwe anthu adasanthula; komabe, zochitika zonse zazikuluzikulu sizisintha.

Malangizo a Sprout Social pankhaniyi ndi akuti ma brand aphatikize awo makampani othandizira anthu ndi nsanja yothandizira makasitomala kuti magulu anu azitha kugawa ntchito moyenera komanso anthu oyenera athe kuyankha. izi zimatsimikizira kuti zosintha pazama TV zomwe zimayikidwa pamalonda zimayambitsa pempholo lomwe limaperekedwa kwa woimira makasitomala.

Upangiri wanga wowonjezera ndikuti ndikuwonetsetsa kuti aliyense amene akuyankha kudzera pagulu amapatsidwa mphamvu zowonetsetsa kuti mavuto athetsedwa mwachangu komanso moyenera. Simungathe kuyika pachiwopsezo poyankha pagulu la anthu lomwe lili ndi kachitidwe komwe kumafuna kuti matikiti apatsidwe gawo lina ndikudutsa kuti akonze.

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