Ubwino 4 wa Ma Micro-Influencers

Zowonjezera-Micro

Pomwe zotsatsira zotsatsa zikukula ndikusintha, ma brand tsopano akudziwa kuposa kale za maubwino owonjezera mauthenga pakati pa omvera omwe akukhudzidwa kwambiri. Tagawana nawo kuyerekezera kwa olimbikitsa (macro / mega) motsutsana ndi othandizira ochepa m'mbuyomu:

  • (Macro / Mega) Zosokoneza - awa ndi anthu ngati otchuka. Amakhala ndi otsatira ambiri ndipo amatha kulimbikitsa kugula, koma sizomwe zili mumakampani, malonda, kapena ntchito.
  • Micro-influencer - awa ndi anthu omwe atha kukhala otsata otsika kwambiri, koma amatenga nawo mbali kwambiri ndipo ali ndi mphamvu zambiri kwa omwe ali nawo. Chitsanzo chingakhale katswiri wogulitsa malo ndi nyumba yemwe amatsatiridwa ndi othandizira ambiri.

Ma Micro-influencers perekani kuphatikiza kwapafupi, kudalirika, kudzipereka, kuthekera komanso mosiyana ndi zomwe zimachitika ndi omwe akuchita zazikulu komanso otchuka, zomwe amapanga zimamvekera kwa omvera awo chifukwa ndizotheka.

Infographic, yopangidwa ndi kasitomala wathu, nsanja yotsatsira yotsatsira Kanjanji.com, ikuwunikira maubwino anayi ofunikira kugwira ntchito ndi zomwe zimatchedwa 'mchira wautali' wotsatsa otsatsa:

  • Otsogolera ang'onoang'ono amakhulupirira kwambiri - amadziwa komanso amakonda chidwi ndi zomwe amachita, ndipo chifukwa cha izi, amawoneka ngati akatswiri komanso magwero odalirika azidziwitso.
  • Otsogolera ang'onoang'ono amatenga nawo mbali kwambiri - Zomwe opanga okopa anthu ochepa amapanga zimamvekera kwa omvera awo chifukwa ndiwotheka. Kafukufuku akuwonetsa kuti kuchuluka kwa otsatira kumawonjezeka, chiwongola dzanja chimachepa
  • Otsogolera ang'onoang'ono ali ndi kutsimikizika kwakukulu - chifukwa ali ndi chidwi ndi chidwi chawo, ma micro-influencer amatulutsa zomwe zili zosintha makonda awo komanso zowona.
  • Ma Micro-Influencers ndiokwera mtengo kwambiri - otsogolera ang'onoang'ono ndiokwera mtengo kuposa otchuka kapena mega-inflencers omwe ali ndi otsatira mamiliyoni ambiri.

Nayi infographic yathunthu:

Mphamvu ya Micro-Infographic

Mukuganiza chiyani?

Tsambali likugwiritsa ntchito Akismet kuchepetsa spam. Phunzirani momwe deta yanu ikufotokozera.