Wolemekezeka ndi Malo Oyamba, Tchalitchi Chachiwiri, Anthu Ndiye Chachitatu…. Momwe nyuzipepala zidayamba kutaya chidwi chokhala mlonda wa anthu ndipo - m'malo mwake - kuyang'ana kwambiri phindu, ofalitsa adayamba kuyang'ana utolankhani monga chodzaza pakati pazotsatsa osati cholinga chamoyo.
Tikupitilizabe kuwona kutha kwa nyuzipepala ngakhale talente ya utolankhani sinachoke - phindu lokhalo ndilo linasiya. Pulogalamu ya ulonda wamanyuzipepala akupitiriza. Ndimamva chisoni kuona atolankhani aluso kwambiri ataya ntchito. [Chithunzi kuchokera ku The Economist]
Panali mtolankhani pamwambo waposachedwa yemwe ndidayankhula naye ndipo adandifunsa zomwe angalembe padziko lapansi ngati angayambe. Ndidamuuza kuti ndimayang'ana mabulogu komanso utolankhani ngati njira ziwiri zoyankhulirana. M'malingaliro mwanga, blogger ndi amene amagawana maluso ake kapena zomwe akumana nazo pa intaneti. Kulemba mabulogu ndikotchuka kwambiri chifukwa kumadula wopanga, mkonzi ndi mtolankhani… ndikuyika omvera mwachindunji pamaso pa katswiri.
Ndiye mtolankhani wa blog amatani?
Ndidalangiza kuti alembe zautolankhani. Atolankhani ali ndi luso lapadera komanso olimba mtima. Amapanga nkhani zawo pakapita nthawi, ndikugwira ntchito molimbika komanso kukumba kuti apeze zowonazo. Ngakhale olemba mabulogu amapanga nkhani nthawi ndi nthawi pokhala mlonda, sindikukhulupirira kuti pali ochepa omwe angafanane ndi talente yomwe atolankhani ali nayo - osati polemba kokha, koma kuyenda m'matope kuti akafike kuchowonadi.
Ngati atolankhani ena angagawe zomwe akudziwa pogwiritsa ntchito blog - komanso kuzindikira zina pa nkhani zomwe akugwirako ntchito - ndikupatsanso mwayi wophunzitsa ndi kulemba olemba mabulogu, pakhoza kukhala chiyembekezo kuti Nyumba yachinayi izikhalabe. Ndikukhulupirira kuti ayambitsa blog ndikuyamba kuphunzitsa mabulogu ena onse momwe tingakhalire olondera abwino.
Ndi dziko lowopsa lopanda Nyumba yachinayi. Ziri zachidziwikire kuti atolankhani athu ambiri ataya udindo wawo miyezi yambiri yapita monga zikwangwani zadola, olowa nawo masheya, komanso kutengera ndale zidakwaniritsa kufunikira kolemba utolankhani. Ndidali komweko pomwe tidayamba kulengeza nyuzipepala za makuponi angati momwemo osati atolankhani aluso omwe mudapatsidwa mwayi.
A Geoff Livingston adalemba koyambirira kwa chaka chino kuti atolankhani nzika zawo ndi The Fifth Estate. Mwina ndi zowona, koma sindikutsimikiza kuti tili oyenerera kutenga gawo kapena udindo wotere.
Ndikuganiza kuti mnzanu angasangalale kulemba mabulogu chifukwa adzakhala ndi ufulu wolemba zomwe apeza ndikukhulupirira. Sindikutanthauza kuti kukonza bwino sikungakhale kothandiza komwe malo achinayi angapereke; zikuwoneka ngati zakuchedwa, sizitero. Pali zolemba zambiri zabwino komanso zambiri zomwe zimachokera pagulu la mabulogu ndi zinyalala zambiri; kukhala wowerenga waluso komanso wozindikira ndikofunikira.