CRM ndi Data PlatformKulimbikitsa Kugulitsa

Mitundu 10 Yamafukufuku Omwe Amathandizira Bizinesi Yanu

Pali njira zambiri zopezera malire pankhani ya kukula kwa bizinesi, koma ndi zochepa zomwe zimakhala zogwira mtima ngati kafukufuku wopangidwa bwino. Mutha kugwiritsa ntchito kafukufuku kuti mutenge zambiri pazambiri zosiyanasiyana zabizinesi yanu, ndipo izi ndizofunika kwambiri popanga zisankho zamabizinesi.

Izi zati, ndikofunikira kudziwa zomwe mukufuna kuti kafukufuku akwaniritse. Kukhala ndi zolinga zomveka bwino za kafukufuku wanu tsopano kukulolani kuti muwapange kuti athe kukhala ndi zotsatira zazikulu pa bizinesi yanu; zidzakulolaninso kutero kupanga kafukufuku wochititsa chidwi pa intaneti kuti anthu amasangalala kuyankha.

M'nkhaniyi, tikuwonetsani momwe mungachitire - onjezerani kafukufuku wamtundu uliwonse wanzeru zamabizinesi, kuti mutha kutengera bizinesi yanu pamlingo wina.

Njira Zofufuza

Tisanadutse njira zambiri zomwe mungagwiritsire ntchito kafukufuku, ndikofunikira kumvetsetsa kuti zitha kuchitidwa m'njira zosiyanasiyana. Chodziwika kwambiri masiku ano ndikungopanga kafukufuku yemwe otenga nawo mbali atha kulemba pa intaneti. Pali zambiri kafukufuku mapulagini a WordPress zomwe zimakupatsani mwayi wowonjezera kafukufuku patsamba lanu mosavuta, kapena mutha kuphatikiza kafukufuku wachangu mu imelo.

Ngakhale kufufuza pa intaneti ngati izi ndi zotsika mtengo komanso zosavuta kugwiritsa ntchito, ngati mukufuna kupeza zambiri zomwe mungathe kuchokera kwa antchito anu kapena makasitomala, zingakhale bwino kuganizira njira zina. Pamene akatswiri a chikhalidwe cha anthu akufuna kufufuza vuto linalake mozama kwambiri, adzagwiritsa ntchito zoyankhulana kuti achite izi. Ndi chida champhamvu kwambiri pabizinesi chifukwa amakulolani kuti mufike pachimake cha vuto kapena vuto. 

Mafukufuku onse omwe ali pamndandandawu atha kuchitidwa kudzera m'njira zonse ziwiri - ngati kafukufuku wolunjika pa intaneti, kapena ngati mndandanda wozama wofunsa mafunso. Njira imene mudzasankhe idzadalira kwambiri zinthu zimene mungapeze. Khalani otsimikiza, komabe, kuti njira iliyonse yomwe mungagwiritse ntchito, zomwe mumapanga zidzatero kuthandizira kupanga ndalama zambiri ndikuwonjezera bizinesi yanu.

  1. Market Research Survey - Imodzi mwa mitundu yothandiza kwambiri yofufuza yomwe mutha kuchita ndi kafukufuku wamsika. Kafukufuku wamtunduwu ndi opangidwa kuti apeze zambiri za momwe ndi komwe zinthu zanu zimagulidwa, zosowa ndi zokhumba za makasitomala anu, komanso kuchuluka kwamakasitomala anu. 

    Nthawi zambiri, kafukufuku wofufuza zamsika amachitidwa pasadakhale kukhazikitsidwa kwa chinthu chatsopano, kapena mukafuna kuwonjezera kuchuluka kwamakasitomala atsopano. Komabe, siziyenera kukhala choncho - ndikosavuta kupanga kafukufuku wocheperako ndi mafunso ochepa omwe makasitomala amatha kudzaza pa smartphone yawo, ndipo izi zitha kuyendetsedwa mosalekeza. Kuchita izi kumatsimikizira kuti nthawi zonse mumakhala ndi chidziwitso pa omvera omwe mukufuna, ndipo mutha kuwona mwayi pamsika kwanthawi yayitali omwe akupikisana nawo. 
  1. Kafukufuku Wokhutiritsa Makasitomala - Kafukufuku wokhutitsidwa ndi makasitomala amatenga njira yosiyana - m'malo mokupatsirani zambiri zamakasitomala amtsogolo, kafukufuku wokhutitsidwa amawunika zomwe anthu omwe adagula kale zinthu kapena ntchito zanu. 

    Kuchokera pamalingaliro anzeru zamabizinesi, kafukufuku wokhutiritsa makasitomala angakupatseni chidziwitso pazizindikiro zingapo zazikulu. Makasitomala omwe anali ndi chidziwitso chabwino ndi mtundu wanu ali ndi mwayi wogulanso mobwerezabwereza, ndipo mutha kuwafunsa mwachindunji ngati akukonzekera kutero. Mutha kugwiritsanso ntchito kafukufuku ngati uwu kuti mudziwe komwe komanso chifukwa chomwe makasitomala adakumana ndi vuto ndi mtundu wanu kuti mutha kuchitapo kanthu kuti muwongolere pomwe simukukwaniritsa zomwe akuyembekezera.

    Kufikira makasitomala anu mwanjira imeneyi kumakupatsaninso mwayi wochita nawo pamlingo wopindulitsa. Mutha kugwiritsa ntchito kafukufuku ngati uwu kufunsa maumboni kwa makasitomala anu kapenanso kuwaitana kuti alowe nawo m'magulu omwe akulira pafupi ndi mtundu wanu. Mwanjira iyi, mukupeza zotsatira ziwiri zofunika ndi kafukufuku umodzi - kuwongolera chidziwitso chanu komanso kulumikizana kwanu ndi makasitomala anu.
  1. Kafukufuku Wodziwitsa Zamtundu - Kafukufuku wodziwitsa anthu za mtundu ndi mtundu wa kafukufuku wachilendo kwambiri kuti mabizinesi ang'onoang'ono achite, koma adzakhala odziwika bwino kwa owerenga omwe ali ndi chidziwitso pamakampani akuluakulu. Lingaliro lalikulu la kafukufuku wamtunduwu ndikuwunika momwe mtundu wanu umadziwika bwino pakati pa anthu onse, komanso mayanjano omwe ali nawo.

    Kwa mabizinesi ambiri, phindu lalikulu la kafukufuku wamtunduwu ndikuwonetsa kuti ndi anthu angati amvapo za mtundu wawo. Komabe, opanga otukuka kwambiri amatha kugwiritsa ntchito kafukufuku wamtunduwu m'njira yovuta kwambiri - kusonkhanitsa mndandanda wamayanjano omwe makasitomala ali nawo ndi mtundu wanu. Mungadabwe kumva, mwachitsanzo, kuti makasitomala amaganiza kuti zinthu zanu ndi zodula kuposa momwe zilili, kapena kuti ntchito zanu sizikugwira ntchito kwa iwo. Kupeza kulikonse kungakhale poyambira pa kampeni yotsatsa yothandiza kwambiri.

    Popeza kafukufuku wamtunduwu nthawi zambiri amakhala watsatanetsatane kuposa mafunso okhutitsidwa ndimakasitomala, zitha kukhala zothandizanso kupereka zolimbikitsa kwa makasitomala kuti azichita nawo. Ichi ndi chitsanzo chabwino cha nthawi yomwe kugwiritsa ntchito zikhomo mu malonda a imelo akhoza kukuthandizani. Popangitsa kuti zinthu zamtengo wapatali zipezeke kwa makasitomala akamaliza kulemba kafukufuku wanu wodziwitsa zamtundu, mutha kuwabwezera chifukwa chakukupatsani zambiri zothandiza.
  1. Kafukufuku Wowunika Zochitika - Monga momwe dzinalo likusonyezera, kafukufuku wowunika zochitika makamaka amawunika momwe chochitikacho chikuyendera bwino (kapena ayi). Kafukufuku wamtunduwu amayenera kugwiritsidwa ntchito nthawi zonse mukamachita zochitika zapagulu, komanso mukamaliza maphunziro aliwonse. 

    Chinsinsi chopangitsa kuti kafukufuku wamtunduwu akhale wogwira mtima komanso wothandiza ndikupeza magawo omwe sanasangalale kapena ofunikira kwa onse omwe atenga nawo mbali. Komabe, ichi chingakhale chidziwitso chovuta kupeza, chifukwa anthu ambiri amazengereza kupereka malingaliro olakwika. Chifukwa chake mungafunike kupanga luso - pogwiritsa ntchito mitundu yosiyanasiyana ya opanga mafunso pa intaneti ndi zida zomwe zilipo, mutha kupanga kafukufuku yemwe ndi wosangalatsa kudzaza, komanso omwe amapereka zambiri zothandiza.

    Ingokumbukirani kuti kafukufuku wamtunduwu akhale waufupi. Pambuyo pochita nawo zochitika zapa-munthu, palibe amene amafuna kuvutitsidwa ndi mafunso osatha okhudza izi. Kumbukirani kuti kuyankha pang'ono ndikwabwino kuposa kulibe, ndipo yesetsani kupanga kafukufuku wanu kukhala waufupi wokwanira kuti athe kumaliza mumphindi zochepa.
  1. Kafukufuku Wowunika Maphunziro - Kafukufuku wowunikira maphunziro ndi ofanana ndi kafukufuku wowunika zochitika, koma ali ndi zolinga zambiri. M'malo mofunsa ophunzira kuti ayese mwachangu magawo osiyanasiyana a maphunziro, ndikwabwino kuwafunsa kuti azichita mozama ndi zomwe maphunzirowo awapatsa.


    Chofunika kwambiri, ndikofunikira kudziwa kuti maphunziro apereka bwanji maluso atsopano kwa antchito anu, zomwe zawawonjezera luso lawo logwira ntchito. Pokhala ndi chidziwitsochi, mutha kusiya kutumiza antchito anu ku maphunziro omwe sakupereka phindu, ndikupulumutsa bizinesi yanu masauzande a madola pamitengo yophunzitsira.
  1. Kafukufuku Wokhutiritsa Wantchito - Kafukufuku wokhutitsidwa ndi ogwira ntchito angakwanitse kukhala nthawi yayitali kuposa kafukufuku wokhudza makasitomala. Kafukufuku wamtunduwu kumakuthandizani kuchita zinthu ziwiri - kuunikani momwe antchito anu alili okondwa pantchito zomwe ali nazo pano, ndikupeza mayankho ndi malingaliro awo momwe angayendetsere malo awo antchito. Wogwira ntchito aliyense adzakhala ndi malingaliro amomwe angagwirire bwino ntchito, ndipo kusonkhanitsa izi ndi njira yothandiza yopititsira patsogolo zokolola zabizinesi yanu.

    Pali zinthu zingapo zofunika kuzisamala, komabe, pochita kafukufuku wamtunduwu. Muyenera kuwafotokozera ogwira ntchito kuti mayankho awo azikhala achinsinsi, zomwe zingakuthandizeni kupeza mayankho owona mtima. Kachiwiri, muyenera kuchita kafukufuku wamtunduwu pafupipafupi (mwina kamodzi pachaka) kuti muwone kusiyana kwakanthawi kwa ogwira ntchito pa ntchito zawo.
  1. Kafukufuku Wokhutiritsa Ntchito - Kafukufuku wokhutitsidwa ndi ntchito ndi ofanana ndi kafukufuku wokhutitsidwa ndi ogwira ntchito, koma apa cholinga chanu ndikufunsa mafunso omwe kuunika mphamvu ya maudindo a munthu payekha, m’malo mongoganizira zimene anthu akugwira ntchito panopa.

    Kafukufuku wamtunduwu ndiwothandiza kwambiri panthawi yomwe bizinesi yanu ikukula. Munthawi izi, makamaka ngati mukukulitsa zinthu zatsopano kapena omvera nthawi imodzi, zitha kukhala zovuta kupanga maudindo omwe angakwaniritse zomwe mukufuna pabizinesi yanu. 

    Chofunikira ndikuwunika mosalekeza momwe maudindo anu omwe alipo kale akugwira ntchito, ndikusintha mogwirizana ndi malingaliro operekedwa ndi anthu omwe akugwira nawo ntchito.
  1. Lead Generation Survey - Kafukufuku wotsogola ndi wosiyana kwambiri ndi mitundu ina ya kafukufuku omwe ali pamndandandawu, chifukwa cholinga chachikulu pano sikutolera zambiri za momwe bizinesi yanu ikuyendera. M'malo mwake, kafukufuku wam'badwo wotsogola ndi chida chomwe chitha kugwiritsidwa ntchito kusonkhanitsa zidziwitso - ndipo mwina zidziwitso zingapo za anthu - kuchokera kwa omwe angakhale makasitomala. 

    Kufufuza kwamtunduwu ndikofunikira kwambiri mukafuna kupanga ndalama patsamba lanu, chifukwa kumakupatsani mwayi woti muyambe kupanga makasitomala omwe ali ndi chidwi ndi malonda anu. Kupeza ma adilesi ngati awa kuthanso kukhala kothandiza kumadera ena abizinesi yanu, bola muwonetsere makasitomala anu kuti mugwiritsa ntchito zomwe akulumikizana nazo kuti awadziwitse za zotsatsa zina zapadera.

    Zitha kukhala zovuta kuti makasitomala agawane zambiri zamtunduwu, komabe, pangani kafukufuku wamtunduwu kukhala waufupi momwe mungathere, ndipo lingalirani zopereka chilimbikitso kwa kasitomala aliyense amene akufuna kugawana zambiri.
  1. Tulukani mu Survey Interview - Ogwira ntchito akachoka pabizinesi yanu - pazifukwa zilizonse - ndikofunikiranso kugwiritsa ntchito mwayiwu kusonkhanitsa malingaliro awo pazantchito zawo, komanso bizinesi yanu nthawi zambiri. Ogwira ntchito omwe amachoka nthawi zambiri amakhala oona mtima pazomwe akumana nazo, ndipo atha kukupatsani chidziwitso cha momwe mungasinthire makina anu.

    Kutuluka kuyankhulana ndi mwayi waukulu kukhazikitsa gawo lotsatira la ubale wanu. Simudziwa nthawi yomwe kugwirizana kwa bizinesi ngati uku kudzathandiza.
  1. Unikani Gulu Lanu Lofufuza - Pomaliza, musanyalanyaze zidziwitso ndi zambiri zomwe gulu lanu lochita kafukufuku lingakupatseni. Kupatula apo, zidziwitso zonse zamtengo wapatali zomwe muli kusonkhanitsa kwa makasitomala anu ndi ena ndodo akutsatiridwa kudzera kafukufuku gulu lanu, ndipo iwo ayenera kudziwa zambiri za bizinesi yanu kuposa pafupifupi wina aliyense.

    Zingakhale zovuta, ndithudi, kuwalangiza kuti adzifufuze okha. Chifukwa chake, onetsetsani kuti mumakonza misonkhano pafupipafupi ndi gulu lanu lazanzeru zamabizinesi. Pamisonkhano imeneyi, atha kufotokoza mwachidule zomwe apeza chifukwa cha ntchito yawo, komanso angakupatseni njira zomwe mungatsatire kafukufuku wanu wamtsogolo.

Limbikitsani Bizinesi Yanu

Kufufuza kulikonse komwe tatchula pamwambapa kumatha kukupatsani chidziwitso chofunikira pabizinesi yanu, makasitomala anu, kapena momwe mukutumizira antchito anu moyenera. Angathenso kutero ndi khama lochepa ndi mtengo wake.

Mukakhala ndi zotsatira zanu, vuto lenileni limayamba. Ingotsimikizirani, kaya mukufuna kupanga tsamba lofikira losinthika kwambiri, kapena kungolumikizana bwino ndi makasitomala anu, kuti muyang'anenso kuti muwone zotsatira za zoyesayesa zanu. Ndipo angachite bwanji zimenezo? Chabwino, pobwereza kafukufuku womwewo, ndikuyerekeza zotsatira.

Lee Lifeng

Lee pano akukhala ku Singapore ndipo amagwira ntchito ngati wolemba mabuku wa B2B. Ali ndi zaka khumi zakubadwa mu malo oyambira aku China fintech ngati PM wa TaoBao, MeiTuan ndi DouYin (tsopano TikTok).

Nkhani

Bwererani pamwamba
Close

Adblock yapezeka

Martech Zone imatha kukupatsirani izi popanda mtengo chifukwa timapanga ndalama patsamba lathu kudzera muzotsatsa, maulalo ogwirizana, komanso kuthandizira. Tingayamikire ngati mungachotse choletsa ad mukamawona tsamba lathu.