SocialReacher: Kodi Ntchito Yogwiritsira Ntchito Social Media Ndi Chiyani?

kulengeza

Pamsonkhano wokhutira, ndinamvetsera mnzanga Mark Schaefer lankhulani za kampani yomwe inali ndi antchito opitilira zana limodzi koma magawo ochepa pagulu pomwe chizindikirocho chimasinthanso media. Kodi ndi uthenga wamtundu wanji womwe umatumiza kwa ogula? anafunsa Mark. Funso lalikulu ndipo yankho lake linali losavuta. Ngati ogwira ntchito - mwina omwe amalimbikitsa kwambiri chizindikirocho - samagawana nawo zosintha zawo, mwachidziwikire sizinali zofunikira kugawana nawo konse.

Tinagwira ntchito ndi kampani ina yaboma yomwe anthu ambiri ogwira ntchito anali akatswiri pakasitomala. Izi sizinali pansi pamzere wa CSRs, adagwira ntchito ndi kasitomala aliyense kuti athetse mikangano pakati pa kasitomala ndi ena, kapena kupeza mayankho abwino kwamakasitomala. Tsiku lililonse anali kupita kuntchito ndikupeza zotsatira zabwino. Vuto limodzi lokha… palibe amene anadziwa. Gulu lazinthu sizinagawe nkhanizi. Magulu otsatsa sanali kulimbikitsa nkhanizi. Ogwira ntchito sanali kugawana nkhanizi.

Choposa zonse, makasitomala omwe akuyembekezera konse anamva nkhanizi.

Ndidalimbikitsa kampaniyo kutumiza njira yolimbikitsira ogwira ntchito pomwe nkhani zimatha kufalikira mosavuta ku gulu lazomwe zilipo, magulu otsatsa amatha kugwira ntchito ndi maubale ndi anthu komanso amapereka mwayi wolimbikitsira zomwe zili, ndipo - koposa zonse - ogwira ntchitoyo amatha kuchita zodabwitsa zomwe akuchita.

Tsoka ilo, kampaniyo imangowonongera ndalama zambiri kutsatsa kwatsopano pawailesi yakanema komanso kutsatsa kwina. Ugh.

Kodi Social Media Employee Advocacy ndi chiyani?

Zida zoulutsira anthu pantchito zapa media media zimathandizira omwe kampani yanu imagwira nawo ntchito limodzi ndi omwe amagwirizana nawo kuti akhale othandizira pachikhalidwe chanu. Ogwira ntchito akalimbikitsa ndikubwereza zomwe mukuwerenga, zochitika, nkhani, ndi zosintha kudzera pa TV, malingalirowa amalimbikitsa kupezeka kwa media pakampani yanu, kumakulitsa kufikako kwa dzina lanu, ndikulimbitsa kukhulupirika pogawana gulu lanu kuti ligawane ndikulimbikitsa zamakampani.

Chokhazikitsidwa posachedwa, Chikhalidwe Ndi nsanja yomangidwira ogwira nawo ntchito komanso omwe amagwirizana nawo kuti apeze ndikugawana nawo nkhani zamtundu wanu. Koposa zonse, mutha kutsata zotsatira zake ndikulimbikitsanso kugawana. Malinga ndi Altimeter, 21% ya ogula amakonda zinthu zomwe ogwira ntchito adasindikiza, kuposa njira zina

Palibe chodalirika koposa kukhala ndi antchito anu omwe amadziwa kampaniyo mwaufulu akugawana zomwe muli nazo ndikuwonetsa kunyada kwawo kukhala mgulu lanu. Makampani masiku ano ali ndi mwayi wopeza ndalama zambiri, komabe ogwira nawo ntchito ndiogulitsa osagwiritsidwa ntchito. Cholinga chathu ndi SocialReacher ndikulimbikitsa kuwonetsa makampani pazinthu zothandizira makampani ndikuthandizira ogwira ntchito kuti azimva nawo mbali pakukula ndi chizindikirocho. Ismael El-Qudsi, CEO wa Internet República

Makhalidwe ndi kuthekera kwa SocialReacher

  • Zosintha Zosavuta - Woyang'anira kampeni amasankha mtundu wazomwe zidzagawidwe, nthawi yomwe kampeni idzakhazikitsidwe, gawo la omwe akuyenera kuwunikira, ndi malo azama TV omwe adzagwiritsidwe ntchito.
  • Chovomerezeka Kusanachitike - nsanja imalola kuti positi zitsimikizidwe zisanatulutsidwe kuti zizigwirizana ndi njira yonse yotsatsira.
  • Zolimbikitsira Dashboard - makampani atha kuyambitsa mphotho kuti akalimbikitse ophunzira kutenga nawo mbali pamakampeni.
  • Zochitika Zazilankhulo Ziwiri - nsanja imapezeka mu Chingerezi ndi Chisipanishi kuti igawidwe kwakukulu pazomwe zilipo pamisika yomwe ikufuna.
  • Kufufuza Kwanthawi Yeniyeni - makampani amatha kuchita zambiri analytics, kuphatikiza ma retweets, zokonda, kudina, ndemanga ndi malingaliro azomwe aliyense wogwiritsa ntchito akuchita.

Kodi SocialReacher Amagwira Ntchito Motani?

The Chikhalidwe nsanja ndiyosavuta kukhazikitsa ndikusamalira. Ikutsatira njira yosavuta yosavuta yosamalira antchito anu, kusanja zomwe mumagawana kuti mugawane, kugawana nawo, kuyeza kuyankha, ndikuwongolera zina powagwiritsa ntchito.

  1. Pemphani ogwira nawo ntchito komanso omwe adzagwirizane nawo
  2. Pangani ndikusintha zomwe zili
  3. Gawani zomwe muli nazo
  4. Yerengani zotsatira
  5. Perekani zolimbikitsa

Pulatifomu imathandizira kampeni pa Facebook, Twitter, Instagram, Youtube, LinkedIn komanso pamabulogu antchito. Nayi chithunzi cha SocialReacher dashboard:

Dashibodi Yachikhalidwe

Pulatifomu idapangidwa ndikumasulidwa ndi Internet República, kampani yotsatsa digito yomwe imagwira ntchito yopanga njira zatsopano zotsatsira malonda pa intaneti kuphatikiza SEO, media media ndi mabulogu kutha. Yakhazikitsidwa ku Madrid, Spain ku 2011 ndi gulu la omwe kale anali oyang'anira HAVAS ndi Microsoft, Internet República yakula padziko lonse lapansi ndi maofesi ku United States ndi Latin America. Makampani monga BMW, Volkswagen, Renault, Bacardi, ndi Yahoo adalira Internet República ndi ntchito zawo zotsatsa zama digito.

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