Kodi Bidding Real-Time (RTB) ndi chiyani?

kuyitanitsa nthawi yeniyeni

Pakusaka kolipira konse, kuwonetsa komanso kutsatsa kwam'manja, pali zambiri zomwe mungachite kuti mugule. Kuti mupeze zotsatira zolimba, muyenera kuyesa kugula kugula kwa mazana kapena masauzande osakanikirana pakusaka kolipira. Ngati mukuwonetsa kutsatsa kapena kutsatsa kwam'manja, kuchuluka kwake kungafalikire pakati pa masamba kapena mapulogalamu masauzande ambiri.

Kodi Kupatsa Nthawi Yeniyeni Ndi Chiyani?

Kuwunika pamanja ndi kubetcha m'malo omwe mukufuna kutsatsa sikungatheke. Pofuna kuthana ndi izi, kusaka kolipidwa komanso kusinthana kwa malonda kumagwiritsa ntchito kubetcha zenizeni (RTB). Pogwiritsa ntchito nthawi yeniyeni, wotsatsa amakhazikitsa zovuta zotsatsa ndi bajeti yawo, ndipo makinawo amakambirana zokayika zilizonse pamsika weniweni zomwe zimachitika pafupifupi nthawi yomweyo.

RTB itha kukhala yothandiza komanso yowopsa. Ngati simukugwiritsa ntchito ntchito, mwina simungakhazikitse malire pazogulitsa zotsatsa ndikutaya bajeti yanu posatsa malonda pazamawu osagwira ntchito kapena patsamba losafunikira. Kuchita bwino, komabe, kuchita bwino kwa RTB ndikofunikira kwambiri kuposa kuchitapo kanthu mwanjira iliyonse.

Kodi Kulipira Nthawi Yeniyeni Kwakula Bwanji?

Mapulatifomu a Big Data omwe amatha kutulutsa ndikusintha mamiliyoni amajambulidwe ndi nthawi yeniyeni - kuphatikiza zosintha - zikuthandizira kupititsa patsogolo RTB kupitilira kungochepetsa ndalama zantchito komanso kukulitsa mitengo yodutsa. Pofufuza zosinthira munthawi yeniyeni, omvera alendo, komanso machitidwe azida zamtundu uliwonse, nsanja za RTB zimatha kulosera molondola kuyikika kwa malonda oyenera, nthawi yoyenera, pamaso pa munthu woyenera, pachida choyenera.

Tidalankhula zakulipira zenizeni mu Kutsatsa Kwadongosolo pa podcast yathu yaposachedwa ndi Pete Kluge. Onetsetsani kuti mumvera podcast - inali nkhani yayikulu.

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Chilichonse Chimene Muyenera Kudziwa Zokhudza Kupeza Nthawi Yeniyeni

Nayi chiwonetsero chatsatanetsatane cha Real-Time Bidding mu infographic.

Kupereka Nthawi Yeniyeni

Kanema kuchokera MediaMath.

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