Kodi Enterprise Tag Management Ndi Chiyani? Chifukwa Chiyani Muyenera Kukhazikitsa Tag Management?

Kodi Enterprise Tag Management Platform ndi chiyani

Verbiage yomwe anthu amagwiritsa ntchito pamakampaniyi imatha kusokoneza. Ngati mukunena zolemba ndi kulemba mabulogu, mwina mukutanthauza kusankha mawu omwe ndiofunika kuti nkhaniyi opatsidwa kuti zikhale zosavuta kuzifufuza ndikupeza. Kuwongolera ma tag ndiukadaulo wosiyanasiyana ndi yankho. M'malingaliro mwanga, ndikuganiza kuti idatchulidwanso dzina ...

Kodi Tag Management ndi chiyani?

Kulemba tsamba likuwonjezera malembo ena pamutu, thupi, kapena phazi la tsambalo. Ngati mukugwiritsa ntchito mapulatifomu angapo a ma analytics, ntchito zoyesa, kutsatira kutembenuka, kapena machitidwe ena mwamphamvu kapena olunjika, nthawi zonse zimafunikira kuti mulowetse zolembedwera m'ma templates anu oyang'anira dongosolo. Machitidwe oyang'anira ma Tag (TMS) amakupatsirani script imodzi kuti mulowetse mu template yanu kenako mutha kuyang'anira ena onse kudzera papulatifomu yachitatu. Dongosolo loyang'anira ma tag limakupatsani mwayi wopanga zilipo komwe mungakonze mwanzeru ma tag omwe mukufuna kuwongolera.

mu Malonda bungwe, kasamalidwe ka ma tag kumathandizira gulu lotsatsa, gulu lopanga masamba awebusayiti, magulu okhutira ndi magulu a IT kuti azigwirira ntchito pawokha. Zotsatira zake, gulu lotsatsa mwama digito limatha kutumiza ndikuwongolera ma tag osakhudza zomwe zapezeka kapena magulu opanga ... kapena kupempha magulu a IT. Kuphatikiza apo, nsanja zoyang'anira mabizinesi zimapereka zowunikira, kufikira, ndi zilolezo zofunika kutero kutumizidwa mwachangu ndikuchepetsa zoopsa ku kumatula tsamba kapena kugwiritsa ntchito.

Onetsetsani kuti mwawerenga positi yathu potumiza kasamalidwe ka ma ecommerce, Ndili ndi mndandanda wazolemba 100 zofunikira kuti muyese ndikuyesa momwe makasitomala anu amagwirira ntchito ndi momwe amagulira.

Chifukwa Chiyani Bizinesi Yanu Iyenera Kugwiritsa Ntchito Njira Yoyang'anira Ma Tag?

Pali zifukwa zingapo zomwe mungafunire kuphatikiza fayilo ya dongosolo la kasamalidwe muzochita zanu.

  • mu malo ogwira ntchito komwe kutsatira, kutsatira, ndi chitetezo kumalepheretsa amalonda kuti asalowetse zolemba zawo mosavuta mu CMS yawo. Zopempha kuti muwonjezere, kusintha, kusintha kapena kuchotsa ma tag patsamba lingachedwetse kuthana ndi malonda anu. Kachitidwe kasamalidwe kazipangizo kamakonza izi chifukwa muyenera kungoyika chidindo chimodzi pamakina anu oyang'anira ndikuwongolera zina zonsezo. Simusowa kuti mupemphenso china ku gulu lanu lazomangamanga!
  • Machitidwe oyang'anira ma tag amayendetsedwa maukonde operekera okhutira ndizothamanga kwambiri. Mwa kupanga pempho limodzi kuntchito yawo kenako ndikutsitsa zolemba patsamba lanu, mutha kuchepetsa nthawi zolemetsa ndikuchotsa kuthekera koti tsamba lanu lizizirala ngati ntchitoyo siyakuyenda kwenikweni. Izi ziziwonjezera kutembenuka konse ndikuthandizira kukhathamiritsa kwanu pakusaka.
  • Machitidwe oyang'anira ma tag amapereka mwayi ku pewani kujambula mobwerezabwereza, zomwe zimapangitsa kuti muyesedwe molondola pazinthu zanu zonse.
  • Machitidwe oyang'anira ma tag nthawi zambiri amapereka kuloza ndikudina kuphatikiza ndi mayankho onse omwe mumalemba nawo tsamba lanu. Palibe chifukwa cholemba matani ndi kuyika, ingolowani ndikuthandizira yankho lililonse!
  • Makina ambiri owongolera ma tag asintha ndikupereka mayankho olimba a kugawa kuyesa, kuyesa A / B, kuyesa ma multivariate. Mukufuna kuyesa mutu watsopano kapena chithunzi patsamba lanu kuti muwone ngati chikuwonjezera kutengapo gawo kapena kudina mitengo? Pitani patsogolo!
  • Machitidwe ena oyang'anira operekera ngakhale amapereka kutumizira kwamphamvu kapena kolunjika. Mwachitsanzo, mungafune kusintha zomwe tsamba lanu limachita ngati mlendoyo ndi kasitomala motsutsana ndi chiyembekezo.

Maubwino 10 a Tag Management

Nayi chithunzithunzi chachikulu cha zabwino 10 zakusamalira ma tag kwa otsatsa digito kuchokera Nabler.

tag managementmement infographic yakula

Makampani a Enterprise Tag Management Systems (TMS)

Zotsatirazi ndi mndandanda wa mayankho ogwira ntchito pakampani.

Kutsegulidwa Kwapulatifomu ya Adobe Experience - Kuyesera kuyang'anira ntchito zoperekera kwa makasitomala zaumisiri wonse wamakampani anu otsatsa kumatha kukhala ndi zovuta zambiri. Mwamwayi, Launch Platform Launch idapangidwa ndi kapangidwe koyamba ka API, kamene kamalola zolemba kuti zizitha kugwiritsa ntchito ukadaulo, kufalitsa mayendedwe a ntchito, kusonkhanitsa deta ndikugawana, ndi zina zambiri. Chifukwa chake ntchito zowonongera nthawi zam'mbuyomu, monga kasamalidwe ka ukonde wa intaneti kapena kasinthidwe ka mafoni a SDK, zimatenga nthawi yocheperako - kukupatsani mphamvu zowongolera ndi zochita zokha.

Ensighten - Sinthani ma tag ndi ma data anu onse ogulitsa kudzera pa mawonekedwe amodzi, okhala ndi kuphatikiza kopitilira 1,100 kotembenuza. Phatikizani ndikusanja magawidwe azidutswa zamagetsi pamatekinoloje ndi zida kuti muyendetse ROI yayikulu kuchokera pakatekinoloje yanu yaukadaulo kudzera pagalimoto imodzi yosanjikiza.

Google Tag Manager - Google Tag Manager imakuthandizani kuti muwonjezere kapena kusintha ma tag anu atsamba ndi kugwiritsa ntchito mafoni, mosavuta komanso kwaulere, nthawi iliyonse yomwe mungafune, osakakamiza anthu a IT.

Tealium IQ - Tealium iQ imathandizira mabungwe kuti azitha kuwongolera ndi kuwongolera zomwe makasitomala awo akugulitsa komanso ma MarTech ogulitsa pa intaneti, mafoni, IoT, ndi zida zolumikizidwa. Okonzeka ndi chilengedwe chatha Kuphatikiza kwa 1,300 kotembenukira kwa ogulitsa zoperekedwa kudzera ma tag ndi ma API, mutha kugwiritsa ntchito mosavuta ndikuwongolera ma tag ogulitsa, kuyesa matekinoloje atsopano, ndipo pamapeto pake muziwongolera zida zanu zamaukadaulo.

Mukuganiza chiyani?

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