Zomwe Amalonda Akuyenera Kuchita Kuti Akhale Opambana Paintaneti

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M'zaka za zana la 21 lakhala likuwona matekinoloje ambiri omwe amatithandizira kugulitsa bwino bizinesi m'njira yolumikizana komanso yopindulitsa poyerekeza ndi zakale. Kuyambira pamabulogu, malo ogulitsa ecommerce, misika yapaintaneti mpaka njira zapa media, intaneti yakhala malo azidziwitso kwa makasitomala kuti afufuze ndikuwononga. Kwa nthawi yoyamba, intaneti yakhazikitsa mipata yatsopano yamabizinesi popeza zida zama digito zathandizira kuyika ndikusintha kwakutsatsa kuma nsanja angapo.

Koma monga wotsatsa mu m'badwo wa digito, zimatha kukhala zovutirapo kuti mungayambire pati mukazindikira komwe makasitomala anu ali komanso momwe mungalumikizane nawo.

Kukopa chidwi cha makasitomala kumakhala kovuta kuposa kale popeza chidwi ichi chimafalikira munjira zambiri, zida, ndi nsanja. Kupangitsa kuti zikhale zovuta kwambiri, mauthenga atsamba achikhalidwe sagwiranso ntchito. Makasitomala amafuna mauthenga omwe angawafikire kudzera pakusankha kwawo kwapakatikati ndikuwapereka ngati kukambirana. Mike Dover, wolemba mnzake wa WIKIBRANDS: Kubwezeretsanso Kampani Yanu Pamsika Wogulitsa Makasitomala

Ndikusankha kosatha pa intaneti, ndizovuta kudziwa zomwe mungachite kuti mupange njira yothandizirana ndi makasitomala kuti muthandizire kupanga bizinesi yanu. Koma zonsezi zimafunikira kuti mutsimikizire zomwe mungachite. Otsatsa akuyenera kupanga njira yoti isakope makasitomala okha, koma kuti apange ubale wokhalitsa wa nthawi yayitali womangidwa pakuwonekera poyera komanso kudalirana komwe kudzapangitse malonda ndi kukhulupirika pamalonda.

Nawa maupangiri kwa otsatsa momwe angapangire njira yabwino yotsatsira:

Dziwani Njira Zatsopano Zotsatsira

M'malo mowononga bajeti yanu yonse kutsatsa kwachikhalidwe monga zotsatsa kapena zotsatsa pawailesi komanso kanema wawayilesi, muziyang'aniranso njira zotsatsira zama digito zomwe zingathandize bizinesi yanu kukula pa intaneti. Kutsatsa kophatikizika kumaphatikiza mitundu yakale yotsatsa ndi ukadaulo wamakono kudzera pamakampeni azotsatsa maimelo, mabulogu, ndi njira zapa media ngati Facebook kapena Twitter. Makasitomala amasiku ano akusintha pa intaneti kuti alumikizane ndi zopangidwa. Njira izi sizimangokuthandizani kuti mukwaniritse kufikira kwanu, koma onjezerani mwayi wanu wolumikizana ndi gulu lonse.

Pangani Njira Yoyenera Yoyenera

Kupanga kukhalapo kwa digito ndikutanthauza kusiya zojambulidwa ndi kupezeka ndi makasitomala. Msika wamasiku ano, 70% ya ogula mumakonda kudziwa kampani kudzera pazidziwitso zenizeni osati zotsatsa. Yambani kupanga ubale wabwino kudzera pakuwonekera poyera komanso kudalirana popanga zofunikira, zama multimedia. Makasitomala nthawi zonse amafunafuna zidziwitso pa intaneti ndipo m'malo mopanga zokonda kuti apange zomwe zilipo, yang'anani pamakampani anu ndi mitu yomwe ikukhudzidwa. Sikuti mukuwonjezera kuthekera kwanu kupezeka pa intaneti kudzera pazazinthu zofunikira, komanso kukupangitsani mbiri yanu kuti ndinu wodalirika. Onjezerani phindu pazomwe muli powonjezera mitundu ina yazofalitsa monga zithunzi, makanema, ngakhale ma podcast - izi zidzakuthandizani kuti mupezeke pa intaneti popereka chidziwitso chofunikira kwa makasitomala omwe alipo komanso omwe angakhale nawo.

Lowani nawo Kukambirana ndi Makasitomala Anu

Kuyankhulana ndi makasitomala anu ndikofunikira. Kaya ndi yankho losavuta pa Twitter, kuyankha mafunso awo kudzera pakuthandizira makasitomala, kapena kuwapatsa mwayi wapadera pakukhulupirika, kudzipereka ndikofunikira popanga ubale wanthawi yayitali ndi ogula. Makasitomala ali ndi mphamvu zambiri komanso mphamvu zambiri kuposa kale popeza intaneti yakweza mawu awo kuti amveke kudzera pazotumizira, mabwalo ndi kuwunika. Kumvetsera ndi kulumikizana ndi ogula kumalola otsatsa kuti amvetsetse madera omwe angalowe nawo ndikukambirana komwe akuyenera kukhala nawo.

Unikani Ntchito Zanu Zotsatsa

Kuti mumvetsetse momwe njira yanu yogwirira ntchito ikugwirira ntchito, muyenera kuwona manambala. Kudzera mwatsatanetsatane analytics, mutha kuzindikira kuti ma blogs ndiabwino bwanji, zomwe mukufikira, komanso madera omwe muyenera kuwongolera. Kusanthula ndikofunikira pakupanga njira yabwino yotsatsira ndi digito chifukwa popita nthawi mudzatha kudziwa zomwe zichitike, ndi mtundu wanji wazomvera womwe ungalandire kwambiri kwa omvera anu, ndi njira ziti zotsatsira zomwe zimagwirira ntchito bizinesi yanu.

Kukulunga Icho

Popanda njira yothandizirana ndi makasitomala amtundu wa digito, otsatsa adzapitiliza kukhala ndi mipata pakapanga mtundu wawo. M'malo mongoyang'ana zotsatsa zomwe zimakankhidwa kwa makasitomala, otsatsa amakono akuyenera kusintha kupita ku digito ndikupanga njira zazitali zomwe zingakhudzidwe ndi zomwe zimakopa makasitomala.

Mwachidule, zimayamba ndikukhazikitsa njira yotsatsira malonda komanso kuzindikira zida ndi njira zotsatsira zomwe zikufunika kuti mugawane ndi kugawa. Kuphatikizana uku kwa makanema ojambula, makanema ochezera komanso analytics ndikofunikira kuti muchite bwino pa intaneti kaya ndinu bizinesi yayikulu, bizinesi yaying'ono, kapena ngakhale wazamalonda. Chiyanjano chimapanga zokambirana zomwe zimayamba ndikuwonekera poyera kudzera kutsatsa kwazinthu, zomwe zimathandizira makasitomala onse kuti akupezeni pa intaneti kudzera pamafunso omwe amafanananso ndi tsamba lanu.

Msika wamasiku ano umafuna kuti malonda onse azikhala opikisana pamanambala ndipo otsatsa omwe akumvetsetsa kufunikira kokhala okhutira, ogula, komanso kuyendetsa deta ndi omwe adzalimbikitsa mtundu wawo kuchita bwino.

2 Comments

  1. 1

    Kusanthula kuyesayesa kwanga kutsata ndiye gawo lofunikira kwambiri kwa ine chifukwa sindikufuna kuyika ndalama ndi mphamvu muzinthu zomwe sizigwira ntchito makamaka ngati ndili ndi mwayi wowunika kuti ndipewe izi.

    Zomwe ndizofunikanso, ndipo mumatchula izi, ndikupanga njira yoyenera. Malinga ndi malingaliro anga, izi zimafunikira kuti mumvetsetse msika wanu ndi zomwe zimagwira ntchito, ndipo bwanji. Tsopano kuyang'ana pazizindikiro (Facebook, Twitter) ndichinthu chimodzi chofunikira, koma ndidapeza mafakitale ambiri a B2B komanso zaumoyo, ukadaulo, zamalamulo ndi zina zambiri osakhala "oyenera" pagulu. Ndizowona. Koma zotsatsa zotsatsa zimachitikanso, simukuziwona poyang'ana pagulu lokha. Ichi ndichifukwa chake ndimapanga pulogalamu yanga yatsopano yosanthula zikwangwani za Buzz kuchokera ku Social, komanso ma Impact Signal (monga otenga nawo gawo pamilomo, malingaliro, kudina, maulalo)

    Chogulitsacho chimatchedwa Impactana (http://www.impactana.com/ ) Ndipo imandiuza ndendende zomwe ndiyenera kudziwa kuti ndiwone mtundu wazomwe zakhala zikugwiritsidwa ntchito m'mbuyomu pamsika uliwonse, ngakhale sizovuta "(ie Viral cat content). Ndikuwonanso ngati kutsatsa kwanga kwachinthu kunali kopambana kapena ayi. Zimandiwonetsanso momwe kutsatsa kwazinthu zabwino kumawonekera ngati ndi kwanga kapena omwe ndimapanga nawo mpikisano kuti ndigwiritse ntchito ngati njira yabwino yomangirirapo. Mwina mukufuna kuyang'ana kuti muwone zonse zomwe mungasankhe nokha ndikudziwitseni ngati zingakuthandizeni. Zingakhale zabwino kumva kuchokera kwa inu.

    Zikomo Christoph

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